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| Author | : Tina Alberino |
| Publisher | : |
| Total Pages | : 568 |
| Release | : 2018-11 |
| Genre | : |
| ISBN | : 9780990910091 |
Avoid the mistakes that doom so many salon owners to failure. Set your business up for success by following a strategic planning system that guides you from concept to opening day while giving you a thorough education in all aspects of the business of beauty.
| Author | : Bijan Yousef-Zadeh |
| Publisher | : How To Books |
| Total Pages | : 241 |
| Release | : 2009-10-30 |
| Genre | : Business & Economics |
| ISBN | : 1848033745 |
This book is a step-by-step guide to starting and running a successful beauty salon. It is aimed at the budding entrepreneur; a qualified beautician working for someone else who now wants to go it alone; or someone who is looking to change direction in their career. It draws on the experience of two people who have spent the last 25 years on the high street and in the field of beauty therapy. The beauty industry is growing rapidly. The face and skincare industry is already a multi billion pound industry. The desire to look good and younger has never been stronger. Men are increasingly joining in, with actors and footballers now promoting skincare ranges. In this book you will find everything you need to know, from starting up to managing your own profitable salon. It includes: - Training and gaining experience - Deciding what type of salon you want to run, and finding the right location - Planning the layout and decor - Buying equipment & products - What treatments to offer and what clientele to target - Managing staff and understanding employment legislation - Dealing with finance and accounts - Marketing and advertising your salon Contents: Acknowledgements; Preface; 1. Starting out in the beauty industry; 2. The Salon; 3. Salon management; 4. Qualificaitons, training and skills; 5. Staff and employment; 6. Clients and treatments; 7. Selecting products, equipment and furniture; 8. Business management; 9. Finance, money and accounts; 10. Marketing, advertising and promotion; 11. Formula for success; Index.
| Author | : Tina Alberino |
| Publisher | : |
| Total Pages | : 356 |
| Release | : 2015-01-01 |
| Genre | : |
| ISBN | : 9780990910008 |
My name is Tina Alberino, and I wrote this book to save you. This is not another lame book full of generic beauty business advice. This book serves as the literary equivalent of a kick in the ass and a punch to the throat. You hold in your hands compendium of harsh lessons and a raw depiction of the true nature of this industry. The vast majority of these lessons aren't taught in schools and don't appear in textbooks; they're learned through experience--often in a way that is less-than-gentle. This book will help you navigate this tumultuous industry. The waters run deep, the currents are swift, and the tides shift quickly. The journey can certainly be treacherous. Don't learn these lessons the hard way.Learn how to avoid scoundrel salon owners and crackpot contracts, build a loyal following of glamorous gals and gallant gents, and land your first big break before graduation day!
| Author | : Carrie Herzner |
| Publisher | : |
| Total Pages | : 168 |
| Release | : 2014-10-31 |
| Genre | : Beauty operators |
| ISBN | : 9780990892502 |
Considering a career in the salon industry? Are you a recent cosmetology school graduate or stylist new to the business? Being a hairstylist is so much more than "doing hair." It's about uniting inner beauty with outward appearances... it's about effectively communicating with and finding a connection to every client that sits in your chair. Mastering the art of communication and possessing professional business skills are just as important as mastering the perfect haircut. This book will tell you how that's done. The Business of Beauty is a how-to guide for anyone involved in the salon industry. Whether you're imagining your days behind the chair or are currently working in a salon and wondering how to best build your business, the Business of Beauty addresses such questions as:What do clients look for in a stylist and salon? How do I choose the right salon for me?How do I build a clientele? Should I sign a non-compete agreement?How do I know when to raise my prices or switch salons? How do I use social media to build my client base?What should I do when I make a mistake?Full of client testimonials, advice and tips from salon owners and successful veterans of the industry, The Business of Beauty is your go-to manual on how to create success and happiness in the salon industry. In an industry that survives on fulfilling the needs of others, the Business of Beauty teaches you how to take care of your clients and just as importantly--how to take care of yourself.
| Author | : Gunjan Taneja |
| Publisher | : Diamond Pocket Books Pvt Ltd |
| Total Pages | : 160 |
| Release | : 2022-11-22 |
| Genre | : Self-Help |
| ISBN | : 9356840253 |
Whether you are planning to open a salon or looking for ways to double up your salon's sales, this book is packed with tried and tested strategies. Get answers of all your basic queries - how to finalise a 'Location', how to 'Name' your salon, how to design an irresistible 'Salon Menu', who to 'Hire' and how, balancing 'Expense & Income', what are the basics of 'Website designing' and how to master 'Social Media Marketing' - get an in-depth insight on how to establish and run a successful salon business. From opening one salon in the neighbourhood to establishing your own Franchise Empire across, this book will surely encourage and empower you to think like a Salon Leader and make you stay ahead of your competition. It is a business blueprint filled with practical advice, every day examples from her entrepreneurial life, tips & tricks for successful business growth, and cutting-edge marketing strategies that will help you to earn big returns on your investment. "Salon is not just an industry but it's way much deeper"
| Author | : Linda L. Chappo |
| Publisher | : |
| Total Pages | : 312 |
| Release | : 2011-07-01 |
| Genre | : Business & Economics |
| ISBN | : 9780982327951 |
Take Your Next Steps to Making it BIG in the Salon Business! Are you tired of working hard for someone else's benefit? Are you ready to go out on your own and live your dream? Does the idea of starting your first hair salon seem overwhelming? Are you an entrepreneur who wants to enter the lucrative hair salon industry? If you answered "YES" to any of these questions, then you are ripe and ready to become a salon owner. Prepare yourself for success by learning the ropes from a seasoned entrepreneur who started and managed her highly successful hair salons. Linda L. Chappo answers your two main questions, "How do I do it?" and "How can I be successful?" In this new book by salon veteran, Linda L. Chappo, you are given all the insider tips, tricks and secrets to start up your own salon, and make it BIG in the salon business. Linda makes it easy for you to start and grow the salon of your dreams. Whether you are starting your first salon or your fifth, you'll shorten your learning curve and get an invaluable education from her many years of salon ownership. Linda has been through it all and offers you the wisdom of her experience so you can avoid unnecessary and expensive mistakes. Take your next steps toward a successful future! "How to Start Up & Manage Your Own Hair Salon ... and Make it BIG in the Salon Business" is the premier guidebook for individuals who desire to start their own salon and gain financial independence. You Will Learn To: Outsmart the competition Optimize your retail profitability Be a more savvy salon manager and marketer Use internet marketing and social media strategies Use the financial resources you have to start your salon now! Discover shortcuts to save you money and avoid headaches Create a successful marketing campaign & get more clients Implement a business plan and reach your goals
| Author | : Michael Dutch |
| Publisher | : Independently Published |
| Total Pages | : 54 |
| Release | : 2021-09-21 |
| Genre | : |
| ISBN | : |
| Author | : Dawn Mernagh-Ward |
| Publisher | : Nelson Thornes |
| Total Pages | : 198 |
| Release | : 1997 |
| Genre | : Business & Economics |
| ISBN | : 9780748728879 |
Good Practice in Salon Management is the unique business guide for all beauty therapists, hairdressers and complementary therapists. Students and practioners alike will find its practical approach invaluable to understanding planning and running a business. Business premises, salon layout and equipment, human resources, marketing and promotion are covered in detail, and separate chapters cover business legislation and financial management.Written by popular and experienced authors, this book is essential reading for anyone working or studying in these expanding areas.
| Author | : United States. Small Business Administration |
| Publisher | : |
| Total Pages | : 320 |
| Release | : 1962 |
| Genre | : Industrial management |
| ISBN | : |
