What an Art Director Does

What an Art Director Does
Author: Ward Preston
Publisher:
Total Pages: 232
Release: 1994
Genre: Performing Arts
ISBN: 9781879505186

A wealth of information from Preston's experiences in the film industry.

Art Direction Explained, At Last!

Art Direction Explained, At Last!
Author: Steven Heller
Publisher: Laurence King Publishing
Total Pages: 0
Release: 2009-09-16
Genre: Design
ISBN: 9781856696241

This book is a highly informative, highly entertaining introduction to what art direction is and what art directors do. Written by two of the world's leading experts on the subject, it covers the role of art director in numerous environments, including magazines and newspapers, advertising, corporate identity, museums, and publishing. It also provides an insight into what makes a successful art director, what an art director actually does all day, what makes things go right, and what makes things go wrong. Alongside perspectives on typography, illustration, and photography, there are case studies of successful art direction in different spheres, from McSweeney's to Vier5's web design. The authors have also invited pre-eminent international art directors to interpret their roles in special sections of the book that they have art directed themselves. The result is an impressive, enlightening, and often very funny diversity of perspectives and approaches. Clearly written, including a glossary of handy art director sayings, an "art director test," and more, Art Direction Explained, At Last! will provide students with insights into the world of art direction and professionals with a perceptive overview of their profession.

Fitness Junkie

Fitness Junkie
Author: Lucy Sykes
Publisher: Anchor
Total Pages: 260
Release: 2017-07-11
Genre: Fiction
ISBN: 0385541813

A GMA SUMMER MUST-READ! From the bestselling authors of The Knockoff, an outrageously funny novel about one woman's attempt—through clay diets, naked yoga, green juice, and cultish workout classes—to win back her career, save her best friend, and lose thirty pounds. "When Janey Sweet … navigates topless yoga and ruthless cycling classes in Lucy Sykes and Jo Piazza's satire, she realizes she’s better off without the green juice." —Us Weekly When Janey Sweet, CEO of a couture wedding gown company, is photographed in the front row of a fashion show eating a bruffin--the delicious love child of a brioche and a muffin--her best friend and business partner gives her an ultimatum: lose thirty pounds or lose your job. Sure, Janey has gained some weight since her divorce, and no, her beautifully cut trousers don't fit like they used to, so Janey throws herself headlong into the world of the fitness revolution, signing up for a shockingly expensive workout pass, baring it all for Free the Nipple yoga, and spinning to the screams of a Lycra-clad instructor with rage issues. As Janey eschews carbs, pays thousands of dollars to wellness gurus, and is harassed by her very own fitness bracelet, she can't help but wonder: Did she really need to lose weight in the first place?

Tiny Art Director

Tiny Art Director
Author: Bill Zeman
Publisher: Chronicle Books
Total Pages: 0
Release: 2010-03-17
Genre: Humor
ISBN: 9780811872294

Architects, artists, ad agencies, designers, copywriters, indeed anyone who's ever suffered the critiques of an exacting clientor for that matter, any dad who's ever tried to keep his daughter happywill find solace in Tiny Art Director. Based on the popular blog of the same name, Tiny Art Director chronicles toddler Rosie Zeman's efforts to get some decent work out of her artist father, Bill. Rosie may not know much about art, but alas for Bill, she knows what she doesn't liketo her ever-increasing exasperation, that's his hilarious interpretations of her commissions. By turns sweet and silly, Tiny Art Director is a paean to long-suffering creatives everywhereand a touching portrait of a father's love for his daughter.

A Map Into the World

A Map Into the World
Author: Kao Kalia Yang
Publisher: Carolrhoda Books (R)
Total Pages: 44
Release: 2019
Genre: FICTION
ISBN: 1541538366

A heartfelt story of a young girl seeking beauty and connection in a busy world.

Designs on Film

Designs on Film
Author: Cathy Whitlock
Publisher: Harper Collins
Total Pages: 398
Release: 2013-02-05
Genre: Art
ISBN: 0062241605

Who can forget the over-the-top, white-on-white, high-gloss interiors through which Fred Astaire danced in Top Hat? The modernist high-rise architecture, inspired by the work of Frank Lloyd Wright, in the adaptation of Ayn Rand's The Fountainhead? The lavish, opulent drawing rooms of Martin Scorsese's The Age of Innocence? Through the use of film design—called both art direction and production design in the film industry—movies can transport us to new worlds of luxury, highlight the ornament of the everyday, offer a vision of the future, or evoke the realities of a distant era. In Designs on Film, journalist and interior designer Cathy Whitlock illuminates the often undercelebrated role of the production designer in the creation of the most memorable moments in film history. Through a lush collection of rare archival photographs, Whitlock narrates the evolving story of art direction over the course of a century—from the massive Roman architecture of Ben-Hur to the infamous Dakota apartment in Rosemary's Baby to the digital CGI wonders of Avatar's Pandora. Drawing on insights from the most prominent Hollywood production designers and the historical knowledge of the venerable Art Directors Guild, Whitlock delves into the detailed process of how sets are imagined, drawn, built, and decorated. Designs on Film is the must-have look book for film lovers, movie buffs, and anyone looking to draw interior design inspiration from the constructions and confections of Hollywood. Whitlock lifts the curtain on movie magic and celebrates the many ways in which art direction and set design allow us to lose ourselves in the diverse worlds showcased on the big screen.

The Art Direction Handbook for Film & Television

The Art Direction Handbook for Film & Television
Author: Michael Rizzo
Publisher: CRC Press
Total Pages: 716
Release: 2014-07-11
Genre: Performing Arts
ISBN: 1317673697

In this new and expanded edition of The Art Direction Handbook, author Michael Rizzo now covers art direction for television, in addition to updated coverage of film design. This comprehensive, professional manual details the set-up of the art department and the day-to-day job duties: scouting for locations, research, executing the design concept, supervising scenery construction, and surviving production. Beyond that, there is an emphasis on not just how to do the job, but how to succeed and secure other jobs. Rounding out the text is an extensive collection of useful forms and checklists, as well as interviews with prominent art directors.

Basics Advertising 02: Art Direction

Basics Advertising 02: Art Direction
Author: Nik Mahon
Publisher: Bloomsbury Publishing
Total Pages: 186
Release: 2017-11-02
Genre: Business & Economics
ISBN: 1350034568

Art Direction examines the key techniques, approaches and 'secrets' involved in the development of creative advertising concepts. Mahon provides tips on how to use surprise, simplicity, provocation and visual drama to communicate the advertising message. The book examines the process of visualizing and exploring different ideas, and discusses the use of moving image, photography, illustration and typography to realize these ideas. It also explores the use of different advertising media, from traditional formats to new and alternative channels of communication.

MGM Style

MGM Style
Author: Howard Gutner
Publisher: Rowman & Littlefield
Total Pages: 305
Release: 2019-09-17
Genre: Performing Arts
ISBN: 1493038583

MGM Style is an overview of the career and achievements of Hollywood’s most famous art director. Cedric Gibbons was the supervisor in charge of the art department at Metro-Goldwyn-Mayer film studios from its inception in 1924 until Gibbons chose to retire in 1956. Lavishly illustrated with over 175 pristine duotone photographs, the vast majority of which have never before been published, this is the first volume to trace Gibbons’ trendsetting career. At its height in the late 1930s and early 1940s, Gibbons was regularly acknowledged by his peers as having shaped the craft of art direction in American film; his work was recognized as representing the finest in motion picture sets and settings. Gibbons and his associates constructed the villages, towns, streets, squares and edifices that later appeared in hundreds of films, and whose mixed architecture stood in for army camps and the wild west, Dutch New York and Dickensian London, ancient China and modern Japan. Inspired by the work of Le Corbusier and the Bauhaus masters, as well as the 1925 Exposition Internationale des Arts Décoratifs et Industriels Modernes in Paris and Frank Lloyd Wright’s experiments with open planning, Gibbons championed the notion that movie decor should move beyond the commercial framework of the popular cinema

Helmut Krone, The Book

Helmut Krone, The Book
Author: Clive Challis
Publisher:
Total Pages: 268
Release: 2005-01-01
Genre: Advertising
ISBN: 9780954893101

Helmut Krone led the Creative Revolution which changed advertising. Forty years after he'd created the Volkswagen Beetle campaign it was voted `the most famous campaign ever'. His work is in the Museum of Modern Art and the Smithsonian. He has been inducted into Art Directors' Halls of Fame from New York to Berlin. Before Helmut Krone advertising art direction was either `old' commercialised art or `new' graphic design. And advertising was thought of as salesmanship. His thinking led into account planning, affected marketing and changed the design of ads. Krone gave us ads which command attention, are witty, understated and demand complicity to decode. He questioned all of advertising's formal devices: logotypes, headlines, body-copy and studio photography. He explored the tensions between the meanings of words and the meaning of images - still the way modern advertising gets us to realise new thoughts. The book shows nearly all of Krone's print work: graphic designs which modernised advertising and art direction - and changed graphic design.