Quality planning involves every facet of product development - from market research, design, engineering, and manufacturing to program management, marketing, purchasing, quality assurance, and supplier involvement. Here, you'll find out how these functional areas must cooperate to balance conflicting priorities and keep customer needs as the foremost priority. You'll get a companywide perspective on systematic and preventative quality planning. In addition, you'll learn how to incorporate market research into product development activities; reduce product development time; enhance the total design process - including reliability testing and design verification; improve manufacturing planning, reduce manufacturing costs, and increase product quality; implement risk management methods - including contingency plans for new technologies; assure success in the marketplace with postproduction follow-up and ongoing product improvement planning; and perform activity-based costing, value analysis, quality function deployment, failure mode and effects analysis, lean production, and capacity constraint analysis.