Analisis De Los Medios De Comunicacion Como Generadores De Opinion Publica
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On Symbols and Society
Author | : Kenneth Burke |
Publisher | : University of Chicago Press |
Total Pages | : 348 |
Release | : 1989-07-15 |
Genre | : Family & Relationships |
ISBN | : 9780226080789 |
Kenneth Burke's innovative use of dramatism and dialectical method have made him a powerful critical force in an extraordinary variety of disciplines—education, philosophy, history, psychology, religion, and others. While most widely acclaimed as a literary critic, Burke has elaborated a perspective toward the study of behavior and society that holds immense significance and rich insights for sociologists. This original anthology brings together for the first time Burke's key writings on symbols and social relations to offer social scientists access to Burke's thought. In his superb introductory essay, Joseph R. Gusfield traces the development of Burke's approach to human action and its relationship to other similar sources of theory and ideas in sociology; he discusses both Burke's influence on sociologists and the limits of his perspective. Burke regards literature as a form of human behavior—and human behavior as embedded in language. His lifework represents a profound attempt to understand the implications for human behavior based on the fact that humans are "symbol-using animals." As this volume demonstrates, the work that Burke produced from the 1930s through the 1960s stands as both precursor and contemporary key to recent intellectual movements such as structuralism, symbolic anthropology, phenomenological and interpretive sociology, critical theory, and the renaissance of symbolic interaction.
Rhetorical and Critical Approaches to Public Relations II
Author | : Dr Robert L Heath |
Publisher | : Routledge |
Total Pages | : 347 |
Release | : 2013-11-05 |
Genre | : Business & Economics |
ISBN | : 1135464944 |
This volume is the first to illustrate the application of rhetorical theory and critical perspectives to explain public relations practices. It provides a systematic and coherent statement of the critical guidelines and philosophical underpinnings of public relations and as such should guide pedagogy and practice. It also supplies pedagogic and critical standards with which to meet the needs of an increasingly sophisticated society that tends to reject all of public relations as propaganda. With the enormous amount of money spent on product publicity and public policy debates, this book gives practitioners a sense of whether their public relations campaigns make a contribution to the organizational bottom line by means of achieving the timeless standards of the art of rhetoric.
Overtourism
Author | : Claudio Milano |
Publisher | : CABI |
Total Pages | : 265 |
Release | : 2019-06-07 |
Genre | : Business & Economics |
ISBN | : 1786399822 |
This book examines the evolution of the phenomenon and explores the genesis of overtourism and the system dynamics underlining it. The 'overtourism' phenomenon is defined as the excessive growth of visitors leading to overcrowding and the consequential suffering of residents, due to temporary and often seasonal tourism peaks, that lead to permanent changes in lifestyles, amenities and well- being. Enormous tensions in overtourism affected destinations have driven the intensification of policy making and scholarly attention toward seeking antidotes to an issue that is considered paradoxical and problematic. Moving beyond the 'top 10 things you can do about overtourism', this book examines the evolution of the phenomenon and explores the genesis of overtourism as well as the system dynamics underpinning it. With a rigorous scientific approach, the book uses systems-thinking and contemporary paradigms around sustainable development, resilience planning and degrowth; while considering global economic, socio-political, environmental discourses. Researchers, analysts, policy makers and industry stakeholders working within tourism as well as those within the private sector, community groups, civil society groups and NGOs will find this book an essential source of information.
News That Matters
Author | : Shanto Iyengar |
Publisher | : University of Chicago Press |
Total Pages | : 214 |
Release | : 2010-10-15 |
Genre | : Political Science |
ISBN | : 0226388603 |
Almost twenty-five years ago, Shanto Iyengar and Donald R. Kinder first documented a series of sophisticated and innovative experiments that unobtrusively altered the order and emphasis of news stories in selected television broadcasts. Their resulting book News That Matters, now hailed as a classic by scholars of political science and public opinion alike, is here updated for the twenty-first century, with a new preface and epilogue by the authors. Backed by careful analysis of public opinion surveys, the authors show how, despite changing American politics, those issues that receive extended coverage in the national news become more important to viewers, while those that are ignored lose credibility. Moreover, those issues that are prominent in the news stream continue to loom more heavily as criteria for evaluating the president and for choosing between political candidates. “News That Matters does matter, because it demonstrates conclusively that television newscasts powerfully affect opinion. . . . All that follows, whether it supports, modifies, or challenges their conclusions, will have to begin here.”—The Public Interest
Public Opinion
Author | : Walter Lippmann |
Publisher | : |
Total Pages | : 282 |
Release | : 2018-09-04 |
Genre | : |
ISBN | : 9781947844568 |
Walter Lippmann wrote his "Public Opinion" at a time when something like the 'mass media' was coming into existence. Prior to the age of electronic communication, the only mechanism for reaching large numbers of individuals was the newspapers. In World War I, he saw how opportunistic nations used the newspapers to serve their often nefarious aims. Lippmann, however, believed that in the hands of super-intelligent, disinterested, omni-benevelont 'experts, ' the 'mass media' could bring about world peace. The school system, the advent of radio, and of course, the television, were arriving or coming along shortly. Each allowed a small group of people the ability to manage a much larger group, inspiring optimism among liberals and progressives that with the right forumula, the horrors seen in World War I would never occur again. Lippmann wrote "Public Opinion" in 1922, shortly after World War I. In 1924, a certain Adolf Hitler would be spending time in jail. If this merited any mention in any newspaper, it is doubtful that no expert paid it any mind. 1939 was, after all, a long way off.
Tweeting to Power
Author | : Jason Gainous |
Publisher | : Oxford University Press, USA |
Total Pages | : 207 |
Release | : 2014 |
Genre | : Business & Economics |
ISBN | : 0199965099 |
Using theory and data, Gainous and Wagner illustrate how online social media is bypassing traditional media and creating new forums for the exchange of political information and campaigning.
Innovating with Concept Mapping
Author | : Alberto Cañas |
Publisher | : Springer |
Total Pages | : 342 |
Release | : 2016-08-20 |
Genre | : Education |
ISBN | : 331945501X |
This book constitutes the refereed proceedings of the 7th International Conference on Concept Mapping, CMC 2016, held in Tallinn, Estonia, in September 2016. The 25 revised full papers presented were carefully reviewed and selected from 135 submissions. The papers address issues such as facilitation of learning; eliciting, capturing, archiving, and using “expert” knowledge; planning instruction; assessment of “deep” understandings; research planning; collaborative knowledge modeling; creation of “knowledge portfolios”; curriculum design; eLearning, and administrative and strategic planning and monitoring.
Radiation Protection and Safety in Industrial Radiography
Author | : International Atomic Energy Agency |
Publisher | : |
Total Pages | : 78 |
Release | : 1999 |
Genre | : Medical |
ISBN | : |
This Safety Report summarizes good and current state of the art practices in industrial radiography and provides technical advice on radiation protection and safety. It contains information explaining the responsibilities of regulatory authorities, operating organizations, workers, equipment manufacturers and client organizations, with the intention of enhancing radiation protection and safety.