Advances in Electronic Marketing

Advances in Electronic Marketing
Author: Irvine Clarke
Publisher: IGI Global
Total Pages: 340
Release: 2005-01-01
Genre: Business & Economics
ISBN: 9781591403227

"This book addresses Internet marketing and the World Wide Web, and other electronic marketing tools such as geographic information systems, database marketing, and mobile advertising"--Provided by publisher.

Advances in Electronic Business

Advances in Electronic Business
Author: Eldon Yu-Zen Li
Publisher: Igi Global
Total Pages: 343
Release: 2005
Genre: Business & Economics
ISBN: 9781591403821

Advances in Electronic Business advances the understanding of management methods, information technology, and their joint application in business processes. The applications of electronic commerce draw great attention of the practitioners in applying digital technologies to the buy-and-sell activities. This timely book addresses the importance of management and technology issues in electronic business, including collaborative design, collaborative engineering, collaborative decision making, electronic collaboration, communication and cooperation, workflow collaboration, knowledge networking, collaborative e-learning, costs and benefits analysis of collaboration, collaborative transportation and ethics.

Trends in E-Business, E-Services, and E-Commerce: Impact of Technology on Goods, Services, and Business Transactions

Trends in E-Business, E-Services, and E-Commerce: Impact of Technology on Goods, Services, and Business Transactions
Author: Lee, In
Publisher: IGI Global
Total Pages: 347
Release: 2013-09-30
Genre: Business & Economics
ISBN: 1466645113

"This book offers insights into issues, challenges, and solutions related to the successful application and management aspects of electronic business, providing a comprehensive framework for researchers and practitioners in understanding the growing demand of e-business research"--Provided by publisher.

Advances in Electronic Business

Advances in Electronic Business
Author: Eldon Yu-zen Li
Publisher: IGI Global
Total Pages: 360
Release: 2005-01-01
Genre: Business & Economics
ISBN: 9781591403814

Advances in Electronic Business advances the understanding of management methods, information technology, and their joint application in business processes. The applications of electronic commerce draw great attention of the practitioners in applying digital technologies to the buy-and-sell activities. This timely book addresses the importance of management and technology issues in electronic business, including collaborative design, collaborative engineering, collaborative decision making, electronic collaboration, communication and cooperation, workflow collaboration, knowledge networking, collaborative e-learning, costs and benefits analysis of collaboration, collaborative transportation and ethics.

Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship

Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship
Author: Khosrow-Pour, D.B.A., Mehdi
Publisher: IGI Global
Total Pages: 857
Release: 2018-11-09
Genre: Business & Economics
ISBN: 152257767X

As businesses aim to compete internationally, they must be apprised of new methods and technologies to improve their digital marketing strategy in order to remain ahead of their competition. Trends in entrepreneurship that drive consumer engagement and business initiatives, such as social media marketing, yields customer retention and positive feedback. Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship provides information on emerging trends in business innovation, entrepreneurship, and marketing strategies. While highlighting challenges such as successful social media interactions and consumer engagement, this book explores valuable information within various business environments and industries such as e-commerce, small and medium enterprises, hospitality and tourism management, and customer relationship management. This book is an ideal source for students, marketers, social media marketers, business managers, public relations professionals, promotional coordinators, economists, hospitality industry professionals, entrepreneurs, and researchers looking for relevant information on new methods in digital marketing and entrepreneurship.

Advanced Topics in Electronic Commerce, Volume 1

Advanced Topics in Electronic Commerce, Volume 1
Author: Khosrow-Pour, D.B.A., Mehdi
Publisher: IGI Global
Total Pages: 372
Release: 2005-05-30
Genre: Business & Economics
ISBN: 1591408210

"This book provides comprehensive coverage and understanding of the social, cultural, organizational, and cognitive impacts of e-commerce technologies and advances on organizations around the world"--Provided by publisher.

E-business Innovation and Process Management

E-business Innovation and Process Management
Author: In Lee
Publisher: IGI Global
Total Pages: 384
Release: 2006-01-01
Genre: Business & Economics
ISBN: 1599042770

This book "provides researchers, professionals, and educators with the most current research on e-business trends, technologies, and practices"--P. vii.

Mobile and Ubiquitous Commerce: Advanced E-Business Methods

Mobile and Ubiquitous Commerce: Advanced E-Business Methods
Author: Head, Milena M.
Publisher: IGI Global
Total Pages: 383
Release: 2009-05-31
Genre: Computers
ISBN: 1605663670

"This book advances the understanding of management methods, information technology, and their joint application in business processes"--Provided by publisher.

Advances in Construction ICT and e-Business

Advances in Construction ICT and e-Business
Author: Srinath Perera
Publisher: Taylor & Francis
Total Pages: 504
Release: 2017-05-08
Genre: Technology & Engineering
ISBN: 1317427882

This internationally conducted study of the latest construction industry practices addresses a broad range of Information and Communication Technology applications. Drawing on research conducted in the US and UK, this book presents the state of the art of various ebusiness processes, and examines BIM, virtual environments and mobile technologies. Innovation is a theme that runs throughout this book, so in addition to the direct impact of these new technical achievements, it also considers the management styles that helped them to emerge. Examples from industry are illustrated with case studies and presented alongside research from some of the best known academics in this field. This book is essential reading for all advanced students and researchers interested in how ICT is changing construction management and the construction industry.

Advanced Research on Electronic Commerce, Web Application, and Communication

Advanced Research on Electronic Commerce, Web Application, and Communication
Author: Gang Shen
Publisher: Springer
Total Pages: 472
Release: 2011-03-18
Genre: Computers
ISBN: 3642203701

The two-volume set CCIS 143 and CCIS 144 constitutes the refereed proceedings of the International Conference on Electronic Commerce, Web Application, and Communication, ECWAC 2011, held in Guangzhou, China, in April 2011. The 148 revised full papers presented in both volumes were carefully reviewed and selected from a large number of submissions. Providing a forum for engineers, scientists, researchers in electronic commerce, Web application, and communication fields, the conference will put special focus also on aspects such as e-business, e-learning, and e-security, intelligent information applications, database and system security, image and video signal processing, pattern recognition, information science, industrial automation, process control, user/machine systems, security, integrity, and protection, as well as mobile and multimedia communications.