You Rebranded
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| Author | : Richie Manu |
| Publisher | : Crown House Publishing |
| Total Pages | : 333 |
| Release | : 2014-10-31 |
| Genre | : Self-Help |
| ISBN | : 178135216X |
This book will inspire and enthuse you and change the way you think about yourself and your career. You: Rebranded delivers a distinct, provocative and abstract perspective in a compelling practical guide, with indispensable creative elements to improve your career prospects, opportunities and networks, whether you are at the start of your career or finding new paths and direction in your current career. It also serves as a sign post to other essential material, with links and pointers to unique interviews, stories, anecdotes and references. It also puts the reader in full control with digestible, and manageable, tasks and actions which have proven results. Key subjects and features include: Know your Industry: Know yourself Building and nurturing important relationships Key interviews and perspectives New mode of engagement for 21st Century thinking Differentiating Yourself Breaking career myths and misconceptions Vocabulary, codes and clues Wellbeing Manageable Actions and Tasks putting you in control
| Author | : Angie Bell |
| Publisher | : BalboaPress |
| Total Pages | : 263 |
| Release | : 2014-03-02 |
| Genre | : Business & Economics |
| ISBN | : 1452513163 |
'Finally, a frog who knows how to put retail back on the map!' Retail Rebranded lets you in on the secrets big retailers dont want you to know in 5 key steps of how to reassess, reposition, rename, redesign and relaunch your brand to capture market share and compete in the contemporary global economy. It pushes you to adapt your business and starts a fire in your belly that makes you want to win against the big guys. Revolutionising the irrelevant business models of the past, this is an action-packed, engaging and easy-to-read retail bible that will put your brand back on the map! This book is filled with sage advice that will help Australian retail business get ahead an incredibly competitive marketplace. Angie Bell is right, small businesses are the lifeblood of our economy it is not the size of a business that matters anymore, but the way the business approaches the new economic reality with creative solutions to modern day challenges. Joe Hockey Treasurer, Commonwealth of Australia Since 2010, Angie has been the key driver for our Visual Merchandising project for 120 stores with amazing results. Our stores have had increases in category sales up to 60% in some cases due to the layout and in-store direction she has given. I have no hesitation in seeking her advice or recommending her services. Mark Sutton-General Manager, Paint Place Group of Stores, Australia Inspiring and informative! A timely aid for the sector and a must read for every retailer. Trevor Evans-CEO National Retail Association (NRA)
| Author | : Dr. Yasser Mattar |
| Publisher | : Marshall Cavendish International Asia Pte Ltd |
| Total Pages | : 180 |
| Release | : 2022-11-15 |
| Genre | : Self-Help |
| ISBN | : 981508478X |
Personal branding is a key factor in career success in the digital world today. It distinguishes us from other industry professionals, makes us stand out to employers, clients and collaborators, and gives us a competitive advantage in getting jobs, connections and sideline hustles. But what exactly is a personal brand? How do we go about creating one? And for those of us who are looking to pivot to new opportunities, how do we refresh our branding? (Re)brand Yourself, (Re)tell Your Story is your indispensable guide to the journey of personal branding. Author Yasser Mattar shows that skills and competencies are the unique value-add that we bring to an enterprise – but they are in danger of being overlooked if not communicated clearly. That is why we need to craft a memorable brand persona, and use storytelling techniques to structure a compelling brand story, in order to highlight our winning attributes. A personal brand is the best investment you can make for your career. If you do it right, you’ll find that you’re never just an employee of a company anymore – you’re a brand in your own right.
| Author | : Cynthia Johnson |
| Publisher | : Lorena Jones Books |
| Total Pages | : 226 |
| Release | : 2019-02-05 |
| Genre | : Business & Economics |
| ISBN | : 0399581375 |
The indispensable guide to developing a personal brand, building an audience, and nurturing followers, by digital marketing thought-leader Cynthia Johnson. In the modern world, influence is everything and personal branding equals influence. Platform is the why-to, how-to handbook by top expert Cynthia Johnson for everyone who wants to develop and manage a personal brand. In Platform, Johnson explains the process of going from unknown to influencer by achieving personal proof, social proof, recognition, and association. Johnson herself went from an on-staff social media manager to social media influencer, entrepreneur, and marketing thought-leader in just three years using her process of accelerated brand development, continuous brand management, and strategic growth. Fans of #GirlBoss and #AskGaryVee, who wonder how their favorite influencers found their voices and built their audiences, will find the answers here and discover that the process is technical, creative, tactical, and much easier than they might have expected.
| Author | : United States. Congress. House |
| Publisher | : |
| Total Pages | : 834 |
| Release | : 1832 |
| Genre | : United States |
| ISBN | : |
| Author | : Rajkumar Dixit |
| Publisher | : Wipf and Stock Publishers |
| Total Pages | : 181 |
| Release | : 2010-06-07 |
| Genre | : Religion |
| ISBN | : 1608995593 |
Christianity may be the greatest story ever told, but in Western culture it is losing ground against the powerful forces of secularization. In examining the root causes of this cultural shift, does the church have anything to learn from secular society and the business sector? For decades the church has resisted the idea of using business methodologies in the religious sphere. Yet a closer look reveals that most church hierarchies have borrowed much of their organizational structure from the business sector. But the church is not alone in its borrowing. Today the lines between the church and the business sector are blurred, as both entities influence each other interchangeably. In Branded Faith, Rajkumar Dixit enters an engaging and intellectually stimulating analysis of what the church can learn from the business practices of marketing, branding, and contextualization. Using examples drawn from widely recognized companies such as Nike, Starbucks, Coca-Cola, and Subway, Dixit systematically builds a case for the power of a story, and emphasizes the importance of seeking culturally relevant ways to spread it. Those who care deeply about sharing Christianity powerfully and effectively will find in Branded Faith a thoughtful presentation of ideas on how to maintain the integrity of the gospel, while exploring fresh methods of communicating the good news to a postmodern society.
| Author | : Katie Allred |
| Publisher | : B&H Publishing Group |
| Total Pages | : 142 |
| Release | : 2022-08-15 |
| Genre | : Religion |
| ISBN | : 108773018X |
Why does a church’s online presence matter? Expert church communication and marketing strategist Katie Allred outlines how churches can continue advancing the gospel and reach more people using new methods of communication. Designed for pastors, church leaders, and volunteers, Church Communications guides the reader through practical steps a church can take to strengthen their digital footprint. Allred gives guidelines for a range of issues from creating marketing strategy, designing branding, how to set up and run social media, and more. All churches are storytellers on a mission, and new digital mediums play a vital role in the life and growth of the church.
| Author | : Neil D'Silva |
| Publisher | : Penguin Random House India Private Limited |
| Total Pages | : 201 |
| Release | : 2022-10-24 |
| Genre | : Business & Economics |
| ISBN | : 935492770X |
Karun suspects that his childhood toy-a clown named Jokko-is out to get him. Even after he throws it away multiple times, it follows him around, standing at doorways, clapping its pudgy hands, smiling, staring, tripping him on wires and choking him in his sleep . . . Fearing for his life, Karun confides in The Fearless Four-a freshly minted paranormal investigation agency run by four brave youngsters. As the investigators delve deep into the case, they uncover a more sinister plan at play: More vengeful toys are coming to life, attacking their owners, and turning them into living zombies. Can The Fearless Four save Karun and the other children before it's too late?
| Author | : Laurence Minsky |
| Publisher | : Kogan Page Publishers |
| Total Pages | : 329 |
| Release | : 2019-11-03 |
| Genre | : Business & Economics |
| ISBN | : 074948361X |
In today's hyper-connected world, any brand with a website or digital presence is 'global' by its very definition; yet in practice it takes an enormous amount of strategic planning and adaptability to successfully manage an international brand. Global Brand Management explores the increasingly universal scope of brand management. In an era when many brand managers will find themselves working for large multinationals operating across varied territories, categories and consumer groups, developing an understanding of both the opportunities and risks of multinational brands is truly essential. Meticulously researched, Global Brand Management shows readers how to manage an existing global brand, while simultaneously equipping them with the skills to build one from scratch. The text uses fascinating case studies including Oreo, Harley Davidson and Xiaomi to demonstrate the challenges of maintaining a stable brand identity when operating across territories with different languages, cultural values and logistics. With helpful pedagogy throughout and built-in features to enhance classroom learning, Global Brand Management is the perfect springboard for students to appreciate, enjoy and embrace the nuances and complexities of brand management on an international scale.
| Author | : |
| Publisher | : The Business Year |
| Total Pages | : 288 |
| Release | : 2019-11-12 |
| Genre | : Business & Economics |
| ISBN | : 1912498367 |
For the Saudi Arabia 2020 publication, our sixth annual edition on the Kingdom's economy, we placed heavy emphasis on technology and innovation as a catalyst for change, as well as the developments in the digital economy. Across numerous industries, technology is playing an increasingly greater role—as a global trend but no less true for Saudi Arabia, which has in recent years committed large-scale investment into digital transformation. The Business Year's country-specific publications, sometimes featuring over 150 face-to-face interviews, are among the most comprehensive annual economic publications available internationally. This 280-page publication covers finance, green economy, energy, water, industry, defense, transport, aviation, digital economy, real estate, construction, food, agriculture, health, education, entertainment, culture, and sports.
