The Wall Street Journal Guide to Building Your Career

The Wall Street Journal Guide to Building Your Career
Author: Jennifer Merritt
Publisher: Currency
Total Pages: 210
Release: 2012-04-03
Genre: Business & Economics
ISBN: 0307719561

Are you looking for a mere job—the kind where you do virtually the same thing day after day, year after year, and spend the hours counting down the minutes until the clock hits five p.m.? Or are you looking for a career—the kind that engages your interests and passions, constantly presents new and exciting opportunities and challenges, and allows you to grow personally and professionally? If you chose the latter, this is the book for you. In The Wall Street Journal Guide to Building Your Career, former Wall Street Journal careers editor Jennifer Merritt shows you how to build the foundation for the fulfilling professional career that leads to that corner office. She'll walk you through how to: • Select and nab that important career-launching college internship • Ace your first interview—and blow them away in the second round • Navigate the unwritten rules of any office culture • Negotiate tastefully and successfully for the salary your skills are worth • Get that critical promotion when you're at the peak of your learning curve • Choose the mentor (or mentors) who can best help you achieve your goals • Leap ahead of other high achievers racing you to the top Drawing on advice from industry experts, career coaches, and ordinary people who've made the climb themselves, Merritt offers insider tips for landing and moving up in the kind of job that's not just about earning a paycheck but about realizing your ambitions and achieving the kind of success you've always dreamed of.

The Wall Street Journal. Complete Personal Finance Guidebook

The Wall Street Journal. Complete Personal Finance Guidebook
Author: Jeff D. Opdyke
Publisher: Crown Currency
Total Pages: 305
Release: 2010-05-05
Genre: Business & Economics
ISBN: 0307498875

From America’s most authoritative source: the quintessential primer on understanding and managing your money Money courses through just about every corner of our lives and has an impact on the way we live today and how we’ll be able to live in the future. Understanding your money, and getting it to work for you, has never been more important than it is today, as more and more of us are called upon to manage every aspect of our financial lives, from managing day-to-day living expenses to planning a college savings fund and, ultimately, retirement. From The Wall Street Journal, the most trusted name in financial and money matters, this indispensable book takes the mystery out of personal finance. Start with the basics, learn how they work, and you’ll become a better steward of your own money, today and in the future. Consider The Wall Street Journal Complete Personal Finance Guidebook your cheat sheet to the finances of your life. This book will help you: • Understand the nuts and bolts of managing your money: banking, investing, borrowing, insurance, credit cards, taxes, and more • Establish realistic budgets and savings plans • Develop an investment strategy that makes sense for you • Make the right financial decisions about real estate • Plan for retirement intelligently Also available—the companion to this guidebook: The Wall Street Journal Personal Finance Workbook, by Jeff D. Opdyke Get your financial life in order with help from The Wall Street Journal. Look for: • The Wall Street Journal Complete Money and Investing Guidebook • The Wall Street Journal Complete Identity Theft Guidebook • The Wall Street Journal Complete Real Estate Investing Guidebook

The Wall Street Journal Complete Money and Investing Guidebook

The Wall Street Journal Complete Money and Investing Guidebook
Author: Dave Kansas
Publisher: Crown Currency
Total Pages: 226
Release: 2010-12-08
Genre: Business & Economics
ISBN: 0307498867

Unravel the Mysteries of the Financial Markets—the Language, the Players, and the Strategies for Success Understanding money and investing has never been more important than it is today, as many of us are called upon to manage our own retirement planning, college savings funds, and health-care costs. Up-to-date and expertly written, The Wall Street Journal Complete Money and Investing Guidebook provides investors with a simple—but not simplistic—grounding in the world of finance. It breaks down the basics of how money and investing work, explaining: • What must-have information you need to invest in stocks, bonds, and mutual funds • How to see through the inscrutable theories and arcane jargon of financial insiders and advisers • What market players, investing strategies, and money and investing history you should know • Why individual investors should pay attention to the economy Written in a clear, engaging style by Dave Kansas, one of America’s top business journalists and editor of The Wall Street Journal Money & Investing section, this straightforward book is full of helpful charts, graphs, and illustrations and is an essential source for novice and experienced investors alike. Get your financial life in order with help from The Wall Street Journal. Look for: • The Wall Street Journal Complete Personal Finance Guidebook • The Wall Street Journal Personal Finance Workbook • The Wall Street Journal Complete Real Estate Investing Guidebook

Understanding Business Ethics

Understanding Business Ethics
Author: Peter Stanwick
Publisher: SAGE
Total Pages: 585
Release: 2013-02-20
Genre: Business & Economics
ISBN: 1452256551

Packed with real-world examples and cases, this fully updated edition of Understanding Business Ethics prepares students for the ethical dilemmas they may face in their chosen careers by providing broad, comprehensive coverage of business ethics from a global perspective. The book's 26 cases profile a variety of industries, countries, and ethical issues, including online privacy, music piracy, Ponzi schemes, fraud, product recall, insider trading, and dangerous working conditions, such as four cases that emphasize the positive aspects of business ethics. In addition to unique chapters on information technology, the developing world, and the environment, the authors present AACSB recommended topics such as the responsibility of business in society, ethical decision making, ethical leadership, and corporate governance. Taking a managerial approach, the second edition of this best seller is designed to provide a clear understanding of the contemporary issues surrounding business ethics through the exploration of engaging and provocative case studies that are relevant and meaningful to students' lives. With an emphasis on applied, hands-on analysis of the cases presented, this textbook will instill in your students the belief that business ethics really do matter

Global Marketing

Global Marketing
Author: Kate Gillespie
Publisher: Routledge
Total Pages: 518
Release: 2021-09-30
Genre: Business & Economics
ISBN: 100043866X

Strategic, comprehensive, and concise, the fifth edition of this popular textbook introduces students to the important concepts of global marketing today, and their managerial implications. Increasingly, marketing activities must be integrated at a global level. Yet, the enduring influence of culture requires marketers to adapt local strategies in light of cultural differences. Global Marketing takes a strategic approach, recognizing the need to address both the forces of globalization and those of localization. Key updates include: Extensive real-life examples and cases from developed and emerging markets, including Africa, Latin America, and the Middle East; New topics such as digital distribution options, the participation of customers, and the rise of social media, including Twitter, Facebook, and TikTok; Updated exploration of often overlooked topics, such as China’s state-owned enterprises, the importance of diasporas as target markets, the threat of transnational criminal organizations to legitimate marketers, and new tensions among trading partners; A stronger recognition of the need for a growth mindset, value orientation, and innovation. Written in a student-friendly style, this fully updated new edition continues to be the textbook of choice for students of global marketing.