Visual Impact

Visual Impact
Author: Terence Wright
Publisher: Taylor & Francis
Total Pages: 197
Release: 2024-11-01
Genre: Social Science
ISBN: 1040289592

From the office to domestic interiors to shops, images surround us in modern life. The internet has increased this visual onslaught exponentially. Is there a systematic order to this seemingly endless array of pictures and depictions? Looking at picture-making traditions around the world, the author demonstrates how schemes of depiction are ordered throughout all ages and across all cultures. Drawing on a wide range of examples - from painting and drawing to film, photography and the Web - Visual Impact analyzes the theory and practice of visual representation. Pictures and images provide a cognitive context through which people can explore and understand their world. They frame and shape daily life. By considering the techniques and systems that inform visual displays, the author examines how cultural values and traditions shape particular visual styles. Drawing on the growing field of visual anthropology, Visual Impact sets image making in an historical and global context, and uses it as a window for exploring the human condition at a deeper level. Anyone interested in the cultural role of art, film, the internet and interactive media will find this book an exciting and stimulating read.

Virtual Facilitation

Virtual Facilitation
Author: Henrik Horn Andersen
Publisher: John Wiley & Sons
Total Pages: 352
Release: 2021-02-08
Genre: Business & Economics
ISBN: 1119765315

The covid-19 crisis accelerated virtual collaboration exponentially, creating an instant need for virtual facilitation skills. People and organizations have started on this journey, but do not yet have the experience and competencies to use this medium for effective and energetic collaboration. Virtual Facilitation will show you how to have successful virtual events, virtual meetings, virtual workshops and training. Packed full of tips, insights and real case studies, the author's practical approach to virtual facilitation will show you how to effectively learn the skills needed to suceed. This book will also cover: The role of the facilitator, and what is expected The design of the process How to avoid common mistakes Implementation and influencing behaviour Virtual Facilitation will show you how to plan for virtual events, how to develop skills to be able to host virtual meetings, virtual courses, virtual training, virtual workshops, and virtual larger events to meet 21st century needs.

Metropolis

Metropolis
Author: Ben Wilson
Publisher: Anchor
Total Pages: 472
Release: 2020-11-10
Genre: History
ISBN: 0385543476

In a captivating tour of cities famous and forgotten, acclaimed historian Ben Wilson tells the glorious, millennia-spanning story how urban living sparked humankind's greatest innovations. “A towering achievement.... Reading this book is like visiting an exhilarating city for the first time—dazzling.” —The Wall Street Journal During the two hundred millennia of humanity’s existence, nothing has shaped us more profoundly than the city. From their very beginnings, cities created such a flourishing of human endeavor—new professions, new forms of art, worship and trade—that they kick-started civilization. Guiding us through the centuries, Wilson reveals the innovations nurtured by the inimitable energy of human beings together: civics in the agora of Athens, global trade in ninth-century Baghdad, finance in the coffeehouses of London, domestic comforts in the heart of Amsterdam, peacocking in Belle Époque Paris. In the modern age, the skyscrapers of New York City inspired utopian visions of community design, while the trees of twenty-first-century Seattle and Shanghai point to a sustainable future in the age of climate change. Page-turning, irresistible, and rich with engrossing detail, Metropolis is a brilliant demonstration that the story of human civilization is the story of cities.

Impact

Impact
Author: Christen Brandt
Publisher: PublicAffairs
Total Pages: 212
Release: 2020-11-17
Genre: Business & Economics
ISBN: 1541756770

If you've ever felt too overwhelmed to make a difference, or just unsure of how to apply your unique skills to a bigger purpose, this book is ready to unlock your potential. When you feel that pull to be part of social change, where do you start? How can you ensure that your good intentions create a positive impact? How do you focus your scattered efforts? And how do you sustain yourself throughout? Impact brings you the answers. Drawing on their network and experience as founders of She's the First, Christen Brandt and Tammy Tibbetts show you how to create your own impact strategy, one that fits into your life and allows you to match what you have with what the world needs. Their guidance, paired with interactive activities, will lead you to identify your North Star, find the right partners, and plug into movements for long-term, systemic change. Equally important, you'll learn how to address biases, practice allyship, and shift power to become more inclusive and effective in your journey.

Virtual Reality Marketing

Virtual Reality Marketing
Author: Henry Stuart
Publisher: Kogan Page Publishers
Total Pages: 225
Release: 2018-10-03
Genre: Business & Economics
ISBN: 0749482877

If a picture is worth a thousand words, then virtual reality (VR) is priceless. This book offers everything you need to know about the opportunities of VR for brands to better connect with consumers. VR is booming - by 2025, the industry is expected to become bigger than TV. Virtual Reality Marketing is a comprehensive exploration of all things VR, providing readers with everything they need to know about the current VR landscape, and the unprecedented opportunity it offers brands to create unique emotional connections with consumers. A truly practical guide, Virtual Reality Marketing covers all aspects of the industry, including interactive and passive VR, 360 video, social VR marketing, and the role that influencers and bloggers are set to play in its development. It also looks to the future - exploring how VR is evolving and the changes it will undergo in the future. Packed with fascinating case studies, tips and strategies, and written by a recognized industry expert who has facilitated VR coverage for major international brands including Facebook, Audi, Google and Mercedes F1, this book is the leading resource for any reader looking to incorporate VR in their own marketing campaigns.

Evaluation of Methodologies for Visual Impact Assessments

Evaluation of Methodologies for Visual Impact Assessments
Author: Craig Churchward
Publisher: Transportation Research Board
Total Pages: 160
Release: 2013
Genre: Aesthetics
ISBN: 0309258863

"TRB's National Cooperative Highway Research Program (NCHRP) Report 741: Evaluation of Methodologies for Visual Impact Assessments evaluates visual impact assessment (VIA) procedures, methods, and practices that satisfy or exceed National Environmental Policy Act (NEPA) and other requirements. The report documents VIA methodologies and approaches used in the United States and other countries, describes the decision making framework used to select specific VIA techniques for a given project, includes VIA best practice case studies from state departments of transportation, and highlights promising new developments in the field."--pub. desc.

Event Success

Event Success
Author: Alon Alroy
Publisher: John Wiley & Sons
Total Pages: 278
Release: 2022-03-29
Genre: Business & Economics
ISBN: 1119817153

Make events the most powerful marketing tool you have In Event Success: Maximizing the Business Impact of Physical, Virtual, and Hybrid Experiences, Alon Alroy, Eran Ben-Shushan, and Boaz Katz of Bizzabo draw on the knowledge they’ve gained powering events for companies like Amazon, Salesforce, and Uber to deliver an end-to-end playbook for readers wanting to maximize their organization’s return on events. Event Success will help you unlock the full potential of your events and make them your most important marketing channel. You’ll learn how to create elevated experiences in any format that drive strategic business goals, including: How to measure event success with surveys, data, analytics, and key KPIs How to integrate events into a strategic, end-to-end marketing plan How to collect, analyze, and funnel event data to other teams to drive business growth What events are successful, what the data says about them, and real-life examples from SAP, the Financial Times, IBM, and other leading brands that capture the imagination of their audiences through events Event Success is ideal for marketers, event professionals, and anyone responsible for creating buzz, driving new sales, and building thought leadership with in-person, hybrid, or virtual events. It’s also an invaluable resource for maximizing your organization’s “RoE”—or Return on Event—with measurable increases in sales.

Guidelines for Landscape and Visual Impact Assessment

Guidelines for Landscape and Visual Impact Assessment
Author: Landscape Institute
Publisher: Routledge
Total Pages: 185
Release: 2013-05-02
Genre: Architecture
ISBN: 1136754644

Landscape and Visual Impact Assessment (LVIA) can be key to planning decisions by identifying the effects of new developments on views and on the landscape itself. This fully revised edition of the industry standard work on LVIA presents an authoritative statement of the principles of assessment. Offering detailed advice on the process of assessing the landscape and visual effects of developments and their significance, it also includes a new expanded chapter on cumulative effects and updated guidance on presentation. Written by professionals for professionals, the third edition of this widely respected text provides an essential tool for landscape practitioners, developers, legal advisors and decision-makers.