Unknown Facts About Famous Brands
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Author | : Toi Fremont |
Publisher | : |
Total Pages | : 44 |
Release | : 2021-06-22 |
Genre | : |
ISBN | : |
How we came to be, what we did to get to where we are, and what we're called. For each one of us, it's a different story. Some boring as hell, some interesting enough to be written about. And with some of our most well-known brands, the same is true. Here are a few of the lesser-known stories and facts of some of the biggest brands in the world. This book contains 101 fascinating facts that you might not know about these successful companies, from how they were founded to the current date, and what made them succeed.
Author | : Charles Reichblum |
Publisher | : Turtleback Books |
Total Pages | : 304 |
Release | : 2004-08-01 |
Genre | : Business & Economics |
ISBN | : 9781417653737 |
Presents hundred of short bits of trivia about the names, logos, and history of famous brands, including the real Wendy behind Dave Thomas's hamburger chain, the fictitious Betty Crocker, and the real Colonel Sanders.
Author | : Kathy Martin |
Publisher | : Pen and Sword |
Total Pages | : 193 |
Release | : 2017-02-19 |
Genre | : History |
ISBN | : 178159015X |
Many brands, including Boots, Hoover and Kelloggs, were named after their founders whilst others have less obvious origins; for instance, did you know that Velcro comes from velours and crochet, the French words for velvet and hook? This entertaining book by Kathy Martin explores the stories behind the brands, their names and their founders. Bursting with fascinating facts and period advertising, this must-read book will appeal to everyone interested in advertising, social history, food and famous names.
Author | : Matt MacNabb |
Publisher | : Pen and Sword |
Total Pages | : 212 |
Release | : 2017-07-30 |
Genre | : Business & Economics |
ISBN | : 1473894190 |
The true—and often shocking—stories behind some of the biggest names in business. We live our lives immersed in name brand products. What most of us don’t know is that the origins of many of the most well-known and beloved brands in the world are shrouded in controversy, drug use, and sometimes even blatant racism. A Secret History of Brands cuts through the rumors and urban legends and paints a picture of the true dark history of famous brands, like Coca-Cola, Hugo Boss, Adidas, Ford, Bayer, Chanel, and BMW, among others. Learn about: The mystery of the cocaine content of Coca-Cola The Hitler-Henry Ford connection Why Bayer is famous for aspirin, but began their journey with Heroin How Kellogg’s Corn Flakes were crafted to deter sexual arousal And more
Author | : Evan Morris |
Publisher | : |
Total Pages | : |
Release | : 2009-03-17 |
Genre | : |
ISBN | : 9781436153256 |
Author | : Kartik Bhat |
Publisher | : Pearson Education India |
Total Pages | : 433 |
Release | : 2013 |
Genre | : |
ISBN | : 9332514070 |
Beverages (HM) has been written for students of hotel management and similar courses. It discusses non-alcoholic and alcoholic beverages of the world― their history, production processes, serving, important brands and myths and stories associated with different beverages. It offers a detailed analysis of the beer-making processes at The Biere Club microbrewery in Bangalore and the wine production and viticulture processes at Grover Vineyards, Bangalore.
Author | : Theo Visser |
Publisher | : |
Total Pages | : 160 |
Release | : 1985 |
Genre | : Trademarks |
ISBN | : 9789071439025 |
Author | : Carié Maas |
Publisher | : |
Total Pages | : 262 |
Release | : 2013 |
Genre | : Fast food restaurants |
ISBN | : 9780624056782 |
Author | : Barrie Blake-Coleman |
Publisher | : |
Total Pages | : 214 |
Release | : 2009-06 |
Genre | : Business & Economics |
ISBN | : 9781934747384 |
This fascinating and well-illustrated book traces the origins, enterprise and branding rationale behind the naming and promotion of more than two hundred famous brands. In the context of modern branding, product packaging, promotion and marketing, it comes as no surprise that it has all been done before! But, curiously, history teaches that the choice of successful brand names owes more to intuition, misplaced belief and naivety than to meticulous strategic planning. In this intriguing book is a wealth of highly instructive material covering famous brands, marks and products-all dealing with the origins, development and achievement of two hundred well-known brands, product dynasties and corporate giants. You will find strange stories about hugely popular products ranging from Alka-Seltzer and Aspirin, Dr. Pepper and Pepsi-Cola, Harley Davidson and Rolls Royce, IBM and Intel, and Yo-Yo and Zipper. They are all here along with many more is this fanatic resource that will provide both entertainment and information to all who read it. This is for anyone fascinated about our commercial heritage and the names of everyday products all around us. It is a great book for at home, the office, when traveling, or as a gift.
Author | : Kathy Martin |
Publisher | : Pen and Sword |
Total Pages | : 267 |
Release | : 2016-12-12 |
Genre | : Business & Economics |
ISBN | : 1526701855 |
“This fascinating and enjoyable book tells the story of around 200 brand names, delving succinctly into their origins and fortunes over time” (Your Family History). Many brands, including Boots, Hoover, and Kelloggs, were named after their founders whilst others have less obvious origins; for instance, did you know that Velcro comes from velours and crochet, the French words for “velvet” and “hook?” This entertaining book by Kathy Martin explores the stories behind the brands, their names, and their founders. Bursting with fascinating facts and period advertising, this must-read book will appeal to everyone interested in advertising, social history, food, and famous names. “A well-written, slightly idiosyncratic and thoroughly delightful book. That the author knows and loves her subject is very evident . . . It is likely to have wide appeal, and be of use to both Historians and Joe and Jane Public.” —NZ Crown Mines