Unique Value
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Author | : C. K. Prahalad |
Publisher | : Harvard Business Press |
Total Pages | : 273 |
Release | : 2004-02-18 |
Genre | : Business & Economics |
ISBN | : 1422160742 |
In this visionary book, C. K. Prahalad and Venkat Ramaswamy explore why, despite unbounded opportunities for innovation, companies still can't satisfy customers and sustain profitable growth. The explanation for this apparent paradox lies in recognizing the structural changes brought about by the convergence of industries and technologies; ubiquitous connectivity and globalization; and, as a consequence, the evolving role of the consumer from passive recipient to active co-creator of value. Managers need a new framework for value creation. Increasingly, individual customers interact with a network of firms and consumer communities to co-create value. No longer can firms autonomously create value. Neither is value embedded in products and services per se. Products are but an artifact around which compelling individual experiences are created. As a result, the focus of innovation will shift from products and services to experience environments that individuals can interact with to co-construct their own experiences. These personalized co-creation experiences are the source of unique value for consumers and companies alike. In this emerging opportunity space, companies must build new strategic capital—a new theory on how to compete. This book presents a detailed view of the new functional, organizational, infrastructure, and governance capabilities that will be required for competing on experiences and co-creating unique value.
Author | : |
Publisher | : University of Arkansas Press |
Total Pages | : 540 |
Release | : 1990 |
Genre | : Philosophy |
ISBN | : |
Author | : Rich Page |
Publisher | : John Wiley & Sons |
Total Pages | : 495 |
Release | : 2012-04-23 |
Genre | : Computers |
ISBN | : 111824060X |
Step-by-step instructions for executing a website testing and optimization plan Website optimization is can be an overwhelming endeavor due to the fact that it encompasses so many strategic and technical issues. However, this hands-on, task-based book demystifies this potentially intimidating topic by offering smart, practical, and tested instructions for developing, implementing, managing, and tracking website optimization efforts. After you learn how to establish an optimization framework, you then dive into learning how to develop a plan, test appropriately and accurately, interpret the results, and optimize in order to maximize conversion rates and improve profits. Zeroes in on fundamentals such as understanding key metrics, choosing analytics tools, researching visitors and their onsite behavior, and crafting a plan for what to test and optimize Walks you through testing and optimizing specific web pages including the homepage, entry and exit pages, product and pricing pages, as well as the shopping cart and check-out process Guides you through important optimization areas such as optimizing text and images Addresses advanced topics including paid search optimization, Facebook fan page optimization, rich media, and more Includes a companion website that features expanded examples, additional resources, tool reviews, and other related information Full of interesting case studies and helpful examples drawn from the author's own experience, Website Optimization: An Hour a Day is the complete solution for anyone who wants to get the best possible results from their web page.
Author | : James H. Gilmore |
Publisher | : Harvard Business Review (Hardc |
Total Pages | : 210 |
Release | : 2000 |
Genre | : Business & Economics |
ISBN | : 9781578512386 |
What does it mean "to dell?" This newly coined business verb means to mass-customize, making products only in response to actual demand. This allows a product to "go direct" to a customer, and it's what Dell Computer does instead of forcing mass-produced computers on its customers. And Dell's not alone. As Editors Jim Gilmore and Joe Pine point out in their introduction to Markets of One, mass customization is a trend that has caught on among consumer and business-to-business companies alike - think of Levi's jeans, Aramark's hospital services, Select Comfort mattresses, and Peapod or Streamline grocery delivery, to name a few. Companies customize their offerings to meet the unique needs of individual customers so that nearly everyone can obtain exactly what they want at a reasonable price. It's a paradigm shift away from the one-size-fits-all way managers have thought about markets over the past century- today, every individual customer is a market of one. This collection of ten Harvard Business Review articles chronicles the evolution of business competition from mass markets to markets of one-in other words, from creating standardized value through mass production to creating customer-unique value through mass customization. The book examines many of the resulting changes in approach to strategy and operations-for example, moving from pushing products to fulfilling individual needs, from focusing solely on market share to measuring customer share, and from marketing to the masses to cultivating learning relationships with each customer. Markets of One offers the best of the leading thinkers on the topic, exploring both the promise and pitfalls of mass customization. Practical applications are presented with examples of leading companies who successfully mass customize for markets of one. A Harvard Business Review Book
Author | : |
Publisher | : Smocot Ionut Mihai |
Total Pages | : 68 |
Release | : |
Genre | : |
ISBN | : |
Author | : Michael M. Gorman |
Publisher | : Butterworth-Heinemann |
Total Pages | : 471 |
Release | : 2014-05-12 |
Genre | : Computers |
ISBN | : 1483278190 |
Database Management Systems: Understanding and Applying Database Technology focuses on the processes, methodologies, techniques, and approaches involved in database management systems (DBMSs). The book first takes a look at ANSI database standards and DBMS applications and components. Discussion focus on application components and DBMS components, implementing the dynamic relationship application, problems and benefits of dynamic relationship DBMSs, nature of a dynamic relationship application, ANSI/NDL, and DBMS standards. The manuscript then ponders on logical database, interrogation, and physical database. Topics include choosing the right interrogation language, procedure-oriented language, system control capabilities, DBMSs and language orientation, logical database components, and data definition language. The publication examines system control, including system control components, audit trails, reorganization, concurrent operations, multiple database processing, security and privacy, system control static and dynamic differences, and installation and maintenance. The text is a valuable source of information for computer engineers and researchers interested in exploring the applications of database technology.
Author | : John Stillwell |
Publisher | : CRC Press |
Total Pages | : 202 |
Release | : 2010-07-13 |
Genre | : Mathematics |
ISBN | : 1439865507 |
Winner of a CHOICE Outstanding Academic Title Award for 2011!This book offers an introduction to modern ideas about infinity and their implications for mathematics. It unifies ideas from set theory and mathematical logic, and traces their effects on mainstream mathematical topics of today, such as number theory and combinatorics. The treatment is h
Author | : A. Russell Jones |
Publisher | : John Wiley & Sons |
Total Pages | : 846 |
Release | : 2006-10-11 |
Genre | : Computers |
ISBN | : 0782152651 |
In recent years, creating dynamic, server-side web applications has become the most vital part of web development. Now, thanks to ASP.NET and Visual C#, you can build cleaner, more powerful web applications, and you can do it more quickly than ever before. Mastering ASP.NET with C# is an essential guide to harnessing the power of the .NET Framework to develop and consume Web Services of all kinds. This book is packed with the skills you need to get started creating ASP.NET applications, including using Web Forms, connecting to databases with ADO.NET, and working with XML. Coverage Includes: * Using the ASP.NET intrinsic objects * Employing the ASP.NET Server controls * Using HTML controls * Saving state data with cookies * Uploading files * Sending email * Retrieving and displaying data from databases * Building User and Composite controls * Building custom controls * Managing multiple ASP.NET configuration files * Building a custom configuration section handler * Creating Web Services * Consuming Web Services from Web Forms, Windows Forms, and COM applications
Author | : The Financial Edits |
Publisher | : by Mocktime Publication |
Total Pages | : 45 |
Release | : |
Genre | : Business & Economics |
ISBN | : |
21 Laws on How to Build Successful Startups Ebook If you're an entrepreneur or someone interested in starting your own business, this Ebook is a must-read! It contains 21 practical laws on how to build a successful startup, based on real-life experiences of successful entrepreneurs and business owners. Why You Need This Ebook Starting a business can be challenging, and it's easy to get overwhelmed by the many tasks and decisions involved. This Ebook provides you with actionable insights and advice on how to navigate the startup journey successfully. You'll learn: How to identify a profitable business idea The importance of market research and how to conduct it How to build a strong team and culture Effective strategies for marketing and sales How to manage your finances and raise capital And much more! Why This Ebook is Unique What sets this Ebook apart from other startup guides is its focus on practical laws that have been proven to work in the real world. Each law is presented in a clear, concise manner, with examples and case studies to illustrate its application. In addition, this Ebook has been optimized for search engines, so you can be sure that your business will be more visible online. The Ebook contains relevant keywords, metadata, and a clear title to help it rank higher in search engine results pages (SERPs). Get Your Copy Now! Don't miss out on the opportunity to learn from successful entrepreneurs and build a successful startup of your own. Order your copy of the 21 Laws on How to Build Successful Startups Ebook today!
Author | : Jeremy Anderson |
Publisher | : John Wiley & Sons |
Total Pages | : 267 |
Release | : 2016-06-07 |
Genre | : Computers |
ISBN | : 1119267277 |
Clear, practical Clojure for the professional programmer Professional Clojure is the experienced developer's guide to functional programming using the Clojure language. Designed specifically to meet the needs of professional developers, this book briefly introduces functional programming before skipping directly to the heart of using Clojure in a real-world setting. The discussion details the read—eval—print workflow that enables fast feedback loops, then dives into enterprise-level Clojure development with expert guidance on web services, testing, datomics, performance, and more. Read from beginning to end, this book serves as a clear, direct guide to Clojure programming—but the comprehensive coverage and detail makes it extraordinarily useful as a quick reference for mid-project snags. The author team includes four professional Clojure developers, ensuring professional-level instruction from a highly practical perspective. Clojure is an open-source programming language maintained and supported by Cognitect., and quickly gaining use across industries at companies like Amazon, Walmart, Facebook, Netflix, and more. This guide provides a concise, yet thorough resource for professional developers needing to quickly put Clojure to work. Parse the difference between functional and object-oriented programming Understand Clojure performance and capabilities Develop reactive web pages using ClojureScript Adopt an REPL-driven development workflow Clojure is a modern dialect of Lisp, designed for concurrency and Java compatibility. It can be used with the Java virtual machine, Microsoft's Common Language Runtime, and JavaScript engines, providing a level of both versatility and functionality that is appealing to more and more enterprise-level developers. As requirements grow increasingly complex, stepping away from imperative programming can dramatically streamline the development workflow. Professional Clojure provides the expert instruction that gets professionals up to speed and back to work quickly.