Understanding Use Of Social Media For Dissemination Of Transportation Information
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| Author | : Cybellium |
| Publisher | : Cybellium |
| Total Pages | : 273 |
| Release | : |
| Genre | : Technology & Engineering |
| ISBN | : 1836791224 |
Welcome to the forefront of knowledge with Cybellium, your trusted partner in mastering the cutting-edge fields of IT, Artificial Intelligence, Cyber Security, Business, Economics and Science. Designed for professionals, students, and enthusiasts alike, our comprehensive books empower you to stay ahead in a rapidly evolving digital world. * Expert Insights: Our books provide deep, actionable insights that bridge the gap between theory and practical application. * Up-to-Date Content: Stay current with the latest advancements, trends, and best practices in IT, Al, Cybersecurity, Business, Economics and Science. Each guide is regularly updated to reflect the newest developments and challenges. * Comprehensive Coverage: Whether you're a beginner or an advanced learner, Cybellium books cover a wide range of topics, from foundational principles to specialized knowledge, tailored to your level of expertise. Become part of a global network of learners and professionals who trust Cybellium to guide their educational journey. www.cybellium.com
| Author | : Nripendra P. Rana |
| Publisher | : Springer Nature |
| Total Pages | : 337 |
| Release | : 2019-11-11 |
| Genre | : Business & Economics |
| ISBN | : 3030243745 |
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
| Author | : Susan Bregman |
| Publisher | : Transportation Research Board |
| Total Pages | : 66 |
| Release | : 2012 |
| Genre | : Local transit |
| ISBN | : 0309223571 |
TRB’s Transit Cooperative Research Program (TCRP) Synthesis 99: Uses of Social Media in Public Transportation explores the use of social media among transit agencies and documents successful practices in the United States and Canada.
| Author | : Mashrur Chowdhury |
| Publisher | : Elsevier |
| Total Pages | : 572 |
| Release | : 2024-11-02 |
| Genre | : Computers |
| ISBN | : 0443138796 |
Data Analytics for Intelligent Transportation Systems provides in-depth coverage of data-enabled methods for analyzing intelligent transportation systems (ITS), including the tools needed to implement these methods using big data analytics and other computing techniques. The book examines the major characteristics of connected transportation systems, along with the fundamental concepts of how to analyze the data they produce. It explores collecting, archiving, processing, and distributing the data, designing data infrastructures, data management and delivery systems, and the required hardware and software technologies. It presents extensive coverage of existing and forthcoming intelligent transportation systems and data analytics technologies. All fundamentals/concepts presented in this book are explained in the context of ITS. Users will learn everything from the basics of different ITS data types and characteristics to how to evaluate alternative data analytics for different ITS applications. They will discover how to design effective data visualizations, tactics on the planning process, and how to evaluate alternative data analytics for different connected transportation applications, along with key safety and environmental applications for both commercial and passenger vehicles, data privacy and security issues, and the role of social media data in traffic planning. Data Analytics for Intelligent Transportation Systems will prepare an educated ITS workforce and tool builders to make the vision for safe, reliable, and environmentally sustainable intelligent transportation systems a reality. It serves as a primary or supplemental textbook for upper-level undergraduate and graduate ITS courses and a valuable reference for ITS practitioners. - Utilizes real ITS examples to facilitate a quicker grasp of materials presented - Contains contributors from both leading academic and commercial domains - Explains how to design effective data visualizations, tactics on the planning process, and how to evaluate alternative data analytics for different connected transportation applications - Includes exercise problems in each chapter to help readers apply and master the learned fundamentals, concepts, and techniques - New to the second edition: Two new chapters on Quantum Computing in Data Analytics and Society and Environment in ITS Data Analytics
| Author | : |
| Publisher | : Cybellium Ltd |
| Total Pages | : 273 |
| Release | : |
| Genre | : |
| ISBN | : |
| Author | : Trynos Gumbo |
| Publisher | : Springer Nature |
| Total Pages | : 186 |
| Release | : 2022-04-02 |
| Genre | : Technology & Engineering |
| ISBN | : 3030987175 |
This book explores the physical and electronic integration of innovative urban public transport systems in seven metropolitan cities in South Africa and Zimbabwe in the era of the Fourth Industrial Revolution (Industry 4.0). The book also highlights how collaborative engagement can improve new transport projects in cities of the Global South. It demonstrates how integration concerns remain in transport infrastructure projects in cities of the developing countries. Consequently, in order to strengthen the emerging and promising economies of these cities, there is a need for efficient, integrated, reliable and affordable public transport systems. The book explains that plans to deliver innovative transport systems in the Global South need to be well coordinated and managed to yield physically and electronically integrated systems.
| Author | : Management Association, Information Resources |
| Publisher | : IGI Global |
| Total Pages | : 1865 |
| Release | : 2021-05-28 |
| Genre | : Computers |
| ISBN | : 179989021X |
Social media has become an integral part of society as social networking has become a main form of communication and human interaction. To stay relevant, businesses have adopted social media tactics to interact with consumers, conduct business, and remain competitive. Social technologies have reached a vital point in the business world, being essential in strategic decision-making processes, building relationships with consumers, marketing and branding efforts, and other important areas. While social media continues to gain importance in modern society, it is essential to determine how it functions in contemporary business. The Research Anthology on Strategies for Using Social Media as a Service and Tool in Business provides updated information on how businesses are strategically using social media and explores the role of social media in keeping businesses competitive in the global economy. The chapters will discuss how social tools work, what services businesses are utilizing, both the benefits and challenges to how social media is changing the modern business atmosphere, and more. This book is essential for researchers, instructors, social media managers, business managers, students, executives, practitioners, industry professionals, social media analysts, and all audiences interested in how social media is being used in modern businesses as both a service and integral tool.
| Author | : Mike Tovey |
| Publisher | : Taylor & Francis |
| Total Pages | : 281 |
| Release | : 2016-11-10 |
| Genre | : Business & Economics |
| ISBN | : 1317120469 |
European cities increasingly face problems caused by transport and traffic. For many people transport provision is unsatisfactory and current arrangements are leading to a deteriorating environment. A fundamental problem is that our currently fragmented approach makes it difficult to understand fully the circumstances and needs of transport users. In any overall approach public transport is a crucial component. Designing Mobility and Transport Services shows how these issues can be addressed and resolved. The development of an inclusive, validated passenger experience measurement instrument is the first step in understanding the situation and thus tackling it. It is needed if we are to create high quality, user centred, integrated, accessible public transport services, which are capable of attracting and retaining public transport users whilst meeting sustainability targets. The METPEX research project was devised to tackle these issues. Coordinated by Coventry University, the METPEX consortium brought together 16 European partners from 12 countries. The project’s underlying rationale was the proposition that if transport operators and authorities were provided with a robust, reliable and tailorable means of measuring the whole multimodal passenger journey, they could improve service provision. The book describes how such an improvement can be achieved, to attract travellers out of their private vehicles, thereby reducing congestion and pollution and increasing health and well-being. It provides a template for a creative approach and a meta-design narrative in designing for transport systems to enhance mobility choices by improving the door to door journey and thus underpin sustainable transport initiatives.
| Author | : Scott Sikes |
| Publisher | : Emerald Group Publishing |
| Total Pages | : 187 |
| Release | : 2023-03-01 |
| Genre | : Language Arts & Disciplines |
| ISBN | : 180382381X |
The 2018 West Virginia teachers’ strike in the USA exemplifies the changing shape of dissent and protest in the digital age. The use of social media has changed the ways such events develop, offering new tools for organizing, strategizing, generating large numbers of participants, and for communicating crucial information.
| Author | : Chief Editor- Biplab Auddya, Editor- Rukhsar Parveen, Dr. G. Jyothi Olivia, Prathigadapa Anuradha, Shraddha Gaikwad, Dr. Lata Sharma, Dr. Arif M. Khan |
| Publisher | : The Hill Publication |
| Total Pages | : 89 |
| Release | : 2023-11-07 |
| Genre | : Antiques & Collectibles |
| ISBN | : 8196477678 |
