Some say it is evil, some call it militarism in print, and others love it. Most people have difficulty being neutral on the subject of German print advertising of the 1933 - 1945 period. Regardless of their point of view, almost anyone who has objectively examined the advertising art produced in Nazi Germany has been stunned by the powerful graphics. This book is about advertising. In it Ray & Josephine Cowdery do not attempt to analyze, explain, justify, endorse, condemn or specifically depict any aspect of Third Reich Germany other than print advertising. The Cowderys simply provide a never-before-seen selection of advertising art of the Third Reich extracted from a priceless private archive of ancient magazines, newspapers and books. 176 very heavily illustrated pages Over 400 period advertisements 95 advertisements in full-color Ads and subjects are fully indexed Key German words defined Complete historical introduction Reichskulturkammer explainedThe book contains advertisements that feature a wide variety of products from aircraft to lingerie, automobiles to food, edged weapons, uniforms, toys, hotels, binoculars, ships, tobacco, art supplies, pistols, cameras, flags, porcelain figurines, motorcycles, ammunition, gas generators, bicycles, theaters, rifles, books, trains, insigne, boots, tableware, busses, helmets, chemicals, beer, radios, boxing matches, military caps, goggles, cosmetics, gasoline, razor blades, tires, cough drops, nightclubs, and even funerals.