This Is Service Design Thinking
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| Author | : Marc Stickdorn |
| Publisher | : "O'Reilly Media, Inc." |
| Total Pages | : 1156 |
| Release | : 2018-01-02 |
| Genre | : Business & Economics |
| ISBN | : 1491927135 |
How can you establish a customer-centric culture in an organization? This is the first comprehensive book on how to actually do service design to improve the quality and the interaction between service providers and customers. You'll learn specific facilitation guidelines on how to run workshops, perform all of the main service design methods, implement concepts in reality, and embed service design successfully in an organization. Great customer experience needs a common language across disciplines to break down silos within an organization. This book provides a consistent model for accomplishing this and offers hands-on descriptions of every single step, tool, and method used. You'll be able to focus on your customers and iteratively improve their experience. Move from theory to practice and build sustainable business success.
| Author | : Marc Stickdorn |
| Publisher | : Bis Publishers |
| Total Pages | : 376 |
| Release | : 2012 |
| Genre | : Creative ability in business |
| ISBN | : 9789063692797 |
This book, assembled to describe and illustrate the emerging field of service design, was brought together using exactly the same co-creative and user-centred approaches you can read and learn about inside. The boundaries between products and services are blurring and it is time for a different way of thinking: this is service design thinking. A set of 23 international authors and even more online contributors from the global service design community invested their knowledge, experience and passion together to create this book. It introduces service design thinking in manner accessible to beginners and students, it broadens the knowledge and can act as a resource for experienced design professionals.
| Author | : Andy Polaine |
| Publisher | : Rosenfeld Media |
| Total Pages | : 218 |
| Release | : 2013-03-13 |
| Genre | : Business & Economics |
| ISBN | : 1933820616 |
Service Design is an eminently practical guide to designing services that work for people. It offers powerful insights, methods, and case studies to help you design, implement, and measure multichannel service experiences with greater impact for customers, businesses, and society.
| Author | : Lucy Kimbell |
| Publisher | : BIS Publishers |
| Total Pages | : 0 |
| Release | : 2015-01-27 |
| Genre | : Business & Economics |
| ISBN | : 9789063693534 |
This is an essential read for managers in forms that used to have a product focus and that are trying to shift towards designing services and experiences. By covering the early stages of the innovation process, it guides readers throught developing new knowledge, creating service concepts and prototyping experiences. It's valuable not only for service innovation and design practicioners but also visionary business leaders who understand that creating destinct customer experiences is the future of innovation.
| Author | : Louise Downe |
| Publisher | : BIS Publishers |
| Total Pages | : 0 |
| Release | : 2020-03-03 |
| Genre | : Business & Economics |
| ISBN | : 9789063695439 |
Service design is a rapidly growing area of interest in design and business management. There are a lot of books on how to get started, but this is the first book that describes what a "good" service is and how to design one. This book lays out the essential principles for building services that work well for users. Demystifying what we mean by a "good" and "bad" service and describing the common elements within all services that mean they either work for users or don't. A practical book for practitioners and non-practitioners alike interested in better service delivery, this book is the definitive new guide to designing services that work for users.
| Author | : Daniele Catalanotto |
| Publisher | : Independently Published |
| Total Pages | : 258 |
| Release | : 2018-11-29 |
| Genre | : Design |
| ISBN | : 9781790531233 |
The hypothesis of this handbook is that you don't need to understand the full extent of Service Design to improve the user and customer experience. You don't need to understand all the theory to create great services.That's why each principle in this handbook is summarized in a simple rule of thumb. These simple rules of thumb should be enough for smart readers. You might find, under each principle, a little story, an example, or a study. This additional content can help you turn this principle into action.
| Author | : Marc Stickdorn |
| Publisher | : John Wiley & Sons |
| Total Pages | : 389 |
| Release | : 2012-01-11 |
| Genre | : Business & Economics |
| ISBN | : 1118156307 |
How to design and market services to create outstanding customer experiences Service design thinking is the designing and marketing of services that improve the customer experience, and the interactions between the service providers and the customers. If you have two coffee shops right next to each other, and each sell the exact same coffee at the exact same price, service design is what makes you walk into one and not the other. Maybe one plays music and the other doesn't. Maybe one takes credit cards and the other is cash only. Maybe you like the layout of one over the other, or one has more comfortable seating. Maybe the staff at one is friendlier, or draws fun shapes on the top of their lattes. All of these nuances relate to service design. This Is Service Design Thinking combines the knowledge of twenty-three international authors and even more online contributors from the global service design community and is divided into three sections: Basics: outlines service design thinking along five basic principles Tools: describing a variety of tools and methods used in Service Design Thinking Cases: vivid examples for the introduced fundamentals with real-life case studies from 5 companies that did inspiring projects within the field of Service Design At the end, a one-page "Customer Journey Canvas" is included, which can be used to quickly sketch any service on a single sheet of paper—capturing different stakeholder concerns: e.g. customers, front-line staff and management.
| Author | : Marc Stickdorn |
| Publisher | : "O'Reilly Media, Inc." |
| Total Pages | : 569 |
| Release | : 2018-01-02 |
| Genre | : Business & Economics |
| ISBN | : 1491927151 |
How can you establish a customer-centric culture in an organization? This is the first comprehensive book on how to actually do service design to improve the quality and the interaction between service providers and customers. You'll learn specific facilitation guidelines on how to run workshops, perform all of the main service design methods, implement concepts in reality, and embed service design successfully in an organization. Great customer experience needs a common language across disciplines to break down silos within an organization. This book provides a consistent model for accomplishing this and offers hands-on descriptions of every single step, tool, and method used. You'll be able to focus on your customers and iteratively improve their experience. Move from theory to practice and build sustainable business success.
| Author | : PenZen Summaries |
| Publisher | : by Mocktime Publication |
| Total Pages | : 14 |
| Release | : 2022-11-27 |
| Genre | : Study Aids |
| ISBN | : |
The summary of This is Service Design Thinking – Basics, Tools, Cases presented here include a short review of the book at the start followed by quick overview of main points and a list of important take-aways at the end of the summary. The Summary of This is the The book "Service Design Thinking " outlines the fundamental design principles for services. It is a great introduction to this evolving and interdisciplinary approach to designing services because it provides tools and examples from real life. These ideas provide the most important information that can be found on the topic. This is Service Design Thinking summary includes the key points and important takeaways from the book This is Service Design Thinking by Marc Stickdorn, Jakob Schneider. Disclaimer: 1. This summary is meant to preview and not to substitute the original book. 2. We recommend, for in-depth study purchase the excellent original book. 3. In this summary key points are rewritten and recreated and no part/text is directly taken or copied from original book. 4. If original author/publisher wants us to remove this summary, please contact us at [email protected].
| Author | : Marc Stickdorn |
| Publisher | : O'Reilly Media |
| Total Pages | : 240 |
| Release | : 2018-08-09 |
| Genre | : |
| ISBN | : 9781492039594 |
In this book, you'll find 54 hands-on descriptions that help you do the key methods used in service design. These methods include instructions, guidelines, and tips-and-tricks for activities within research, ideation, prototyping, and facilitation. This is the print version of the method companion to the book This Is Service Design Doing (#TiSDD). It includes the same content that you can find free on the book website, tisdd.com, but nicely revisualized and presented in a professional bound format. Caveat: While methods are the building blocks of a service design process, owning a pile of bricks does not make you an architect or even a bricklayer. Success in doing service design certainly requires a mastery of these methods. However, you must also be able to combine them into a process that fits the context and needs of your organization and guide people through this new way of working. This book only contains the building blocks--the methods. It doesn't detail how to assemble them into a cohesive design process or how to plan or manage it. Neither does it describe why people should invest in service design nor explain how to bring service design to life in your organization. For all of this (and more), please read This Is Service Design Doing.
