International Management

International Management
Author: Paul Sweeney
Publisher: Routledge
Total Pages: 625
Release: 2014-09-19
Genre: Business & Economics
ISBN: 113595562X

As the economies of many countries become more interrelated, international managers are facing huge challenges and unique opportunities associated with their roles. Now in its fifth edition, Sweeney and McFarlin's International Management embodies a balanced and integrated approach to the subject, emphasizing the strategic opportunities available to firms on a global playing field, as well as exploring the challenges of managing an international workforce. Integrating theory and practice across all chapter topics, this book helps students to learn, grasp, and apply the underlying principles of successful international management: Understanding the broad context of international business, including the critical trends impacting international management, the legal and political forces driving international business, and the ethical and cultural dilemmas that can arise Mastering the essential elements of effective interaction in the international arena, from cross-cultural understanding and communication to cross-border negotiation Recognizing and taking advantage of strategic opportunities, such as entering and operating in foreign markets Building and leading effective international teams, including personal and behavioral motivation, as well as taking an international perspective on the hiring, training, and development of employees These principles are emphasized in the text with current examples and practical applications, establishing a foundation for students to apply their understanding in the current global business environment. With a companion website featuring an instructor’s manual, powerpoint slides, and a testbank, International Management, 5e is a superb resource for instructors and students of international management.

European Business Environment

European Business Environment
Author: Frans Somers
Publisher: Routledge
Total Pages: 513
Release: 2019-11-07
Genre: Business & Economics
ISBN: 1000035395

Doing business in Europe is increasingly becoming an everyday reality for many companies, not only large corporations, but also small and medium-sized enterprises. European Business Environment offers students a practical introduction to how to create, manage and develop business opportunities in the European Union. Taking a multidisciplinary approach to doing business in the EU, this textbook focuses on the European dimensions of economics, marketing and law. With case studies presented throughout the book, the relationship between business and the political institutions, policies and regulations of the European Union are explored. This is an essential introductory textbook for students at both undergraduate and graduate levels in a wide range of degree and professional programmes, including Economics, MBA, Law and Marketing. It is of particular relevance to students interested in the European context of these disciplines and can be used as a core textbook for courses in European Integration or Business and International Environment in Europe and other parts of the world.

The Routledge Companion to European Business

The Routledge Companion to European Business
Author: Gabriele Suder
Publisher: Routledge
Total Pages: 462
Release: 2018-07-18
Genre: Business & Economics
ISBN: 1315397285

International Business is a well-established research field, in which regionalisation has gained prominence in the last decade. Because Europe is a market that shows specific patterns of highly advanced market integration, European Business is a subject in its own right and with its own research momentum. In particular, firms view Europe as a challenging, mostly – yet not entirely- mature market location that is subject to complexities that help reveal strategic corporate strengths and weaknesses. Europe represents a location that undergoes frequent and rapid change due to its geo-economic and geopolitical position This comprehensive reference volume brings together a global team of contibutors to analyze and overview the key issues, themes and phenomena that affect business in Europe. With interdisciplinary perspectives from key disciplines, the book covers a range of vital themes such as culture, entrepreneurship, identity, human rights and climate change. The selection of authors reflects the international scope of this book, and is drawn from institutions located in 17 countries across Europe. A unique resource, this book covers a region undergoing significant geoeconomic and geopolitical change, and provides a comprehensive guide to research students and scholars of business and the social sciences.

Management

Management
Author: Plunkett
Publisher: South Western Educational Publishing
Total Pages: 292
Release: 1997
Genre: Business & Economics
ISBN: 9780538863117

The central theme of the sixth edition is meeting and exceeding customer expectations by integrating a Rcustomer firstS theme into each of the basic management concepts. The new edition also discusses the contemporary management issues of quality, ethics, global applications, leadership, and diversity.

Regional Development Theories and Their Application

Regional Development Theories and Their Application
Author: Benjamin Higgins
Publisher: Routledge
Total Pages: 440
Release: 2017-07-12
Genre: Business & Economics
ISBN: 1351494104

Throughout the world today former nation-states, as disparate as Yugoslavia, Somalia, and Canada, have either disintegrated or threaten to splinter into regions. The conflicts are economic, social, ethnic, linguistic, religious, political, and cultural. Higgins and Savoie analyze the reasons for these conflicts and show why attempts to eliminate regional disparities within nations have been largely unsuccessful. This volume is a highly readable, comprehensive survey of the literature and current debates in the fields of regional economics, development, policy, and planning.

The Voice of Business

The Voice of Business
Author: Karen S. Miller
Publisher: Univ of North Carolina Press
Total Pages: 278
Release: 2000-11-09
Genre: Business & Economics
ISBN: 0807866946

In 1933, John W. Hill opened the New York office of what would become the most important public relations agency in history: Hill & Knowlton, Inc. By 1959, the combined sales of its clients--which included Procter & Gamble, Texaco, Gillette, and Avco Manufacturing as well as the steel, tobacco, and aviation industries' trade associations--amounted to 10 percent of the gross national product. The Voice of Business chronicles Hill & Knowlton's influence on American public discourse in the years following World War II. Guided by its founder's conservative ideals, Hill & Knowlton developed a twofold mission: to influence public discussion about issues important to its clients and to educate Americans about big business. Karen Miller shows how the agency tried to manipulate public opinion, political debate, and news media content about such issues as postwar military aircraft procurement, the deregulation of margarine production, President Truman's seizure of steel mills in 1952, and the cigarette health scare of 1953-54. Though its campaigns did not change many opinions, she says, Hill & Knowlton affected the public indirectly by reinforcing the ideas of its clients and other conservatives.

International Business

International Business
Author: Michael R. Czinkota
Publisher: Thomson South-Western
Total Pages: 826
Release: 2005
Genre: Business & Economics
ISBN:

International Business, 7th edition presents an up-to-date and complete exploration of international business issues and practice. The author's experience as both practitioners and academics brings a balanced and seasoned voice to the text. The text is built upon a strong foundation of theory and includes current examples, cases and insights showing how global businesses apply these concepts. The text examines the role and impact of culture and also includes numerous current world maps, helping learners develop and refine a global perspective.

Socially Responsible International Business

Socially Responsible International Business
Author: Leonidas C. Leonidou
Publisher: Edward Elgar Publishing
Total Pages: 560
Release: 2019
Genre: Business & Economics
ISBN: 1788114124

Acting in a socially-responsible manner has become a crucial success factor for many international firms due to the highly complex, competitive, and volatile global environment in which they operate. This book will contribute new ideas, contemporary knowledge, and original research to the area of socially-responsible international business, and offers challenging directions for future research. Topic covered range from global environmental influences on acting in a socially-responsible way; foreign buyer reactions to responsible business and international market targeting to development of socially-responsible international business strategies.