The Visual Worlds Of Social Network Sites
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| Author | : Ulla Autenrieth |
| Publisher | : Nomos Verlagsgesellschaft |
| Total Pages | : 140 |
| Release | : 2011 |
| Genre | : Computers |
| ISBN | : |
The central form of communication on social network sites (sns) is the communication with and through images. Accordingly, the present volume highlights images and image-based communication on sns, such as Facebook, and on nightlife platforms, such as Tilllate. First, the authors analyze the two central image categories in depth - profile images and photo albums. What follows is the portrayal of dramaturgical and staging strategies of the (semi) professional photography on the nightlife platforms, which leads to an evaluation of the importance of the international glamour photography as a parameter of private photographic self-expression. Other questions that the authors ponder in the volume are: Which functions and meanings do images have for the communications between users on social network sites? To what extent could certain design characteristics in the image-based communication on sns establish themselves as prototypical staging patterns? Which staging traditions are followed thereby? Which staging strategies are followed on different online platforms by the users' (self) visualizations?
| Author | : Daniel Miller |
| Publisher | : UCL Press |
| Total Pages | : 288 |
| Release | : 2016-02-29 |
| Genre | : Social Science |
| ISBN | : 1910634484 |
How the World Changed Social Media is the first book in Why We Post, a book series that investigates the findings of anthropologists who each spent 15 months living in communities across the world. This book offers a comparative analysis summarising the results of the research and explores the impact of social media on politics and gender, education and commerce. What is the result of the increased emphasis on visual communication? Are we becoming more individual or more social? Why is public social media so conservative? Why does equality online fail to shift inequality offline? How did memes become the moral police of the internet? Supported by an introduction to the project’s academic framework and theoretical terms that help to account for the findings, the book argues that the only way to appreciate and understand something as intimate and ubiquitous as social media is to be immersed in the lives of the people who post. Only then can we discover how people all around the world have already transformed social media in such unexpected ways and assess the consequences
| Author | : Krista Neher |
| Publisher | : Boot Camp Digital Publishing |
| Total Pages | : 128 |
| Release | : 2013-01 |
| Genre | : Internet marketing |
| ISBN | : 9780983028628 |
Visual Social Media Marketing is changing the way that we communicate online. This book will show you exactly how to harness the explosive growth of visual sites and social networks to get results for your business. Over the past few years, the web has become very crowded and social networks are even more cluttered. Visual images have emerged as an effective way to break through the clutter and reach your audience online. It isn't just about social media or social networks either. If you want your website or any of your online content to be shared or travel through the web, images should be at the forefront of your strategy. This book will share with you WHY images are so important as well as HOW to create a comprehensive image strategy for your business online. In addition, we'll also cover the key image tools and sites that can help your business grow. The tools that we'll cover in the book are: -Instagram: a leading mobile phone social network and image creation site -Image creation: strategies and tools to create amazing images Infographics: one of the best ways to share your story -Pinterest: the visual social sharing site that is taking the social media world by storm You will finish this book with not only a strategic understanding, but also a tactical plan for how you can grow your business by using visuals.
| Author | : Daniel Miller |
| Publisher | : UCL Press |
| Total Pages | : 288 |
| Release | : 2016-02-29 |
| Genre | : Social Science |
| ISBN | : 1910634492 |
How the World Changed Social Media is the first book in Why We Post, a book series that investigates the findings of anthropologists who each spent 15 months living in communities across the world. This book offers a comparative analysis summarising the results of the research and explores the impact of social media on politics and gender, education and commerce. What is the result of the increased emphasis on visual communication? Are we becoming more individual or more social? Why is public social media so conservative? Why does equality online fail to shift inequality offline? How did memes become the moral police of the internet? Supported by an introduction to the project’s academic framework and theoretical terms that help to account for the findings, the book argues that the only way to appreciate and understand something as intimate and ubiquitous as social media is to be immersed in the lives of the people who post. Only then can we discover how people all around the world have already transformed social media in such unexpected ways and assess the consequences
| Author | : K?r, Serpil |
| Publisher | : IGI Global |
| Total Pages | : 369 |
| Release | : 2019-08-30 |
| Genre | : Computers |
| ISBN | : 1799810453 |
Social media and new social facilities have made it necessary to develop new media design processes with different communication strategies in order to promote sustainable communication. Visual communication emphasizes messages that are transmitted through visual materials in order to effectively communicate emotions, thoughts, and concepts using symbols instead of words. Social networks present an ideal environment for utilizing this communication technique. New Media and Visual Communication in Social Networks is a pivotal scholarly publication that examines communication strategies in the context of social media and new digital media platforms and explores the effects of visual communication on social networks, visual identity, television, magazines, newspapers, and more. Highlighting a range of topics such as consumer behavior, visual identity, and digital pollution, this book is essential for researchers, practitioners, entrepreneurs, policymakers, and educators.
| Author | : Tama Leaver |
| Publisher | : Polity |
| Total Pages | : 0 |
| Release | : 2020-02-10 |
| Genre | : Social Science |
| ISBN | : 9781509534395 |
Instagram is at the heart of global digital culture, having made selfies, filters and square frames an inescapable part of everyday life since it was launched in 2010. In the first book-length examination of Instagram, Tama Leaver, Tim Highfield and Crystal Abidin trace how this quintessential mobile photography app has developed as a platform and a culture. They consider aspects such as the new visual social media aesthetics, the rise of Influencers and new visual economies, and the complex politics of the platform as well as examining how Instagram's users change their use of the platform over time and respond to evolving features. The book highlights the different ways Instagram is used by subcultural groups around the world, and how museums, restaurants and public spaces are striving to be 'Insta-worthy'. Far from just capturing milestones and moments, the authors argue that Instagram has altered the ways people communicate and share, while also creating new approaches to marketing, advertising, politics and the design of spaces and venues. Rich with grounded examples from across the world, from birth pictures to selfies at funerals, Instagram is essential reading for students and scholars of media and communication.
| Author | : Daniel Miller |
| Publisher | : UCL Press |
| Total Pages | : 238 |
| Release | : 2017-03-07 |
| Genre | : Social Science |
| ISBN | : 1911307363 |
Since the growth of social media, human communication has become much more visual. This book presents a scholarly analysis of the images people post on a regular basis to Facebook. By including hundreds of examples, readers can see for themselves the differences between postings from a village north of London, and those from a small town in Trinidad. Why do women respond so differently to becoming a mother in England from the way they do in Trinidad? How are values such as carnival and suburbia expressed visually? Based on an examination of over 20,000 images, the authors argue that phenomena such as selfies and memes must be analysed in their local context. The book aims to highlight the importance of visual images today in patrolling and controlling the moral values of populations, and explores the changing role of photography from that of recording and representation, to that of communication, where an image not only documents an experience but also enhances it, making the moment itself more exciting.
| Author | : Derek Hansen |
| Publisher | : Morgan Kaufmann |
| Total Pages | : 301 |
| Release | : 2010-09-14 |
| Genre | : Computers |
| ISBN | : 0123822300 |
Analyzing Social Media Networks with NodeXL offers backgrounds in information studies, computer science, and sociology. This book is divided into three parts: analyzing social media, NodeXL tutorial, and social-media network analysis case studies. Part I provides background in the history and concepts of social media and social networks. Also included here is social network analysis, which flows from measuring, to mapping, and modeling collections of connections. The next part focuses on the detailed operation of the free and open-source NodeXL extension of Microsoft Excel, which is used in all exercises throughout this book. In the final part, each chapter presents one form of social media, such as e-mail, Twitter, Facebook, Flickr, and Youtube. In addition, there are descriptions of each system, the nature of networks when people interact, and types of analysis for identifying people, documents, groups, and events. - Walks you through NodeXL, while explaining the theory and development behind each step, providing takeaways that can apply to any SNA - Demonstrates how visual analytics research can be applied to SNA tools for the mass market - Includes case studies from researchers who use NodeXL on popular networks like email, Facebook, Twitter, and wikis - Download companion materials and resources at https://nodexl.codeplex.com/documentation
| Author | : Ta?k?ran, Nurdan Öncel |
| Publisher | : IGI Global |
| Total Pages | : 539 |
| Release | : 2015-02-28 |
| Genre | : Business & Economics |
| ISBN | : 1466681268 |
Social media pervades people’s awareness and everyday lives while also influencing societal and cultural patterns. In response to the social media age, advertising agents are creating new strategies that best suit changing consumer relationships. The Handbook of Research on Effective Advertising Strategies in the Social Media Age focuses on the radically evolving field of advertising within the new media environment. Covering new strategies, structural transformation of media, and changing advertising ethics, this book is a timely publication for policymakers, government officials, academicians, researchers, and school practitioners interested in furthering their research exposure and analyzing the rapidly evolving advertising sector and its reflection on social media.
| Author | : Management Association, Information Resources |
| Publisher | : IGI Global |
| Total Pages | : 696 |
| Release | : 2021-09-24 |
| Genre | : Social Science |
| ISBN | : 1668436752 |
For many decades, the LGBTQ+ community has been plagued by strife and human rights violations. Members of the LGBTQ+ community were often denied a right to marriage, healthcare, and in some parts of the world, a right to life. While these struggles are steadily improving in recent years, disparities and discrimination still remain from the workplace to the healthcare that this community receives. There is still much that needs to be done globally to achieve inclusivity and equity for the LGBTQ+ community. The Research Anthology on Inclusivity and Equity for the LGBTQ+ Community is a comprehensive compendium that analyzes the struggles and accomplishments of the LGBTQ+ community with a focus on the current climate around the world and the continued impact to these individuals. Multiple settings are discussed within this dynamic anthology such as education, healthcare, online communities, and more. Covering topics such as gender, homophobia, and queer theory, this text is essential for scholars of gender theory, faculty of both K-12 and higher education, professors, pre-service teachers, students, human rights activists, community leaders, policymakers, researchers, and academicians.
