A Terrible Secret

A Terrible Secret
Author: May Agnes Fleming
Publisher: The Floating Press
Total Pages: 549
Release: 2015-05-01
Genre: Fiction
ISBN: 1776590538

Canadian writer May Agnes Fleming skillfully combines elements of romance and mystery in her novel A Terrible Secret. This engrossing tale weaves together the fates of two beautiful women, Inez Catheron and Edith Darrell, and the dark mystery that binds them together.

The Synonym Finder

The Synonym Finder
Author: J. I. Rodale
Publisher: Rodale Books
Total Pages: 3402
Release: 2016-04-22
Genre: Reference
ISBN: 162336759X

Originally published in 1961 by the founder of Rodale Inc., The Synonym Finder continues to be a practical reference tool for every home and office. This thesaurus contains more than 1 million synonyms, arranged alphabetically, with separate subdivisions for the different parts of speech and meanings of the same word.

Buyology

Buyology
Author: Martin Lindstrom
Publisher: Currency
Total Pages: 274
Release: 2010-02-02
Genre: Business & Economics
ISBN: 0385523890

NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.

The Well-Spoken Thesaurus

The Well-Spoken Thesaurus
Author: Tom Heehler
Publisher: Sourcebooks, Inc.
Total Pages: 395
Release: 2011-02-01
Genre: Reference
ISBN: 1402262485

The Well-Spoken Thesaurus is designed to help you improve your communication skills by expanding your vocabulary. The book includes over 200 words, arranged in easy-to-use categories, such as "positive emotions," "negative emotions," "intellectual terms," and "descriptive terms." Each entry includes a definition, synonyms, antonyms, and usage examples. The Well-Spoken Thesaurus is particularly useful for writers who want to improve the precision and impact of their language. By providing a range of synonyms for common words and phrases, the book helps writers avoid repetition and clichés, while also encouraging them to use language that is more vivid, specific, and memorable. Some of the benefits of using The Well-Spoken Thesaurus include: Making a stronger impression: By choosing words that are more precise and impactful, you can help your writing stand out from the crowd and make a stronger impression. Demonstrating your communication skills: Using a wide range of vocabulary can demonstrate that you are articulate, sophisticated, and able to communicate effectively. Conveying your personality: Includes a range of descriptive terms that can help you convey your personality and character traits in your writing Overall, The Well-Spoken Thesaurus can be a valuable resource for anyone who wants to improve their writing and communication skills.