The Trend Forecasters Handbook
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| Author | : Martin Raymond |
| Publisher | : Laurence King Publishing |
| Total Pages | : 240 |
| Release | : 2019-07-29 |
| Genre | : Business & Economics |
| ISBN | : 1786276615 |
Sharp, in-depth and highly visual, this is the fully revised textbook and teaching aid for students, tutors and in-house learning and development teams keen to know more about the world of trends, forecasting, innovation thinking and strategic foresight. Designed and written as a practical ‘how to’ guide for design, marketing, brand and innovation studies students, updated chapters include the latest research and industry case studies on superforecasting, three horizon scanning, scenario planning, foresight framework building and the creation and running of your own trend and innovation sprints. Students also have a chance to mix and merge the worlds of forecasting with future studies as we look at how techniques and processes such as the Delphi Method, cross-impact analysis, futures wheels and backcasting are being used by next generation forecasters to expand the ways they map, assess and define the needs and behaviours of tomorrow’s consumers.
| Author | : Martin Raymond |
| Publisher | : Laurence King Publishing |
| Total Pages | : 240 |
| Release | : 2019-07-30 |
| Genre | : Social Science |
| ISBN | : 9781786273857 |
Sharp, in-depth, and highly visual, this is the fully revised textbook and teaching aid for students, tutors, and in-house learning and development teams keen to know more about the world of trends, forecasting, innovation thinking, and strategic foresight. Designed and written as a practical 'how to' guide for design, marketing, brand, and innovation studies students, updated chapters include the latest research and industry case studies on superforecasting, three horizon scanning, scenario planning, foresight framework building, and the creation and running of your own trend and innovation sprints. Students also have a chance to mix and merge the worlds of forecasting with future studies as we look at how techniques and processes such as the Delphi Method, cross-impact analysis, futures wheels, and backcasting are being used by next generation forecasters to expand the ways they map, assess, and define the needs and behaviors of tomorrow's consumers.
| Author | : Rob J Hyndman |
| Publisher | : OTexts |
| Total Pages | : 380 |
| Release | : 2018-05-08 |
| Genre | : Business & Economics |
| ISBN | : 0987507117 |
Forecasting is required in many situations. Stocking an inventory may require forecasts of demand months in advance. Telecommunication routing requires traffic forecasts a few minutes ahead. Whatever the circumstances or time horizons involved, forecasting is an important aid in effective and efficient planning. This textbook provides a comprehensive introduction to forecasting methods and presents enough information about each method for readers to use them sensibly.
| Author | : Gwyneth Holland |
| Publisher | : Laurence King Publishing |
| Total Pages | : 0 |
| Release | : 2017-08-08 |
| Genre | : Design |
| ISBN | : 9781786270580 |
An understanding of trends is a fundamental skill for anyone working in the fashion industry. In this book Gwyneth Holland and Rae Jones look at how to produce a well-researched trend, from initial inspiration to concrete idea and, eventually, real product. Illustrated throughout with insights from practicing trend forecasters and industry insiders, it is an invaluable guide for fashion students and practitioners alike.
| Author | : Henry Mason |
| Publisher | : John Wiley & Sons |
| Total Pages | : 372 |
| Release | : 2015-10-02 |
| Genre | : Business & Economics |
| ISBN | : 1119076323 |
Trend-Driven Innovation Beat accelerating customer expectations. Every business leader, entrepreneur, innovator, and marketer wants to know where customers are headed. The problem? The received wisdom on how to find out is wrong. In this startling new book, the team at TrendWatching share a powerful, counter-intuitive truth: to discover what people want next, stop looking at customers and start looking at businesses. That means learning how to draw powerful insights from the way leading brands and disruptive startups—from Apple to Uber, Chipotle to Patagonia—redefine customer expectations. Sharing the secrets that have led thousands of the world's most successful brands and agencies to rely on TrendWatching for over a decade, Trend-Driven Innovation is the book that will reconfigure your view of the business world forever. You'll learn: How to spot emerging trends using three crucial building blocks, and how to recognize the expectation gaps that herald opportunity. Why most professionals focus on precisely the wrong trends and innovations, and how to avoid this. How to turn trends and insights into innovations that customers will love. Amid the endless change that defines today's business environment, opportunity is everywhere. Highly practical, and featuring real-world examples from around the world, Trend-Driven Innovation is the actionable, battle-tested manual that will enable you harness those opportunities time after time. Setting you up to build an organization that matters, products customers love, and campaigns people can't stop talking about.
| Author | : Pijush Samui |
| Publisher | : Butterworth-Heinemann |
| Total Pages | : 590 |
| Release | : 2019-10-05 |
| Genre | : Computers |
| ISBN | : 0128165464 |
Handbook of Probabilistic Models carefully examines the application of advanced probabilistic models in conventional engineering fields. In this comprehensive handbook, practitioners, researchers and scientists will find detailed explanations of technical concepts, applications of the proposed methods, and the respective scientific approaches needed to solve the problem. This book provides an interdisciplinary approach that creates advanced probabilistic models for engineering fields, ranging from conventional fields of mechanical engineering and civil engineering, to electronics, electrical, earth sciences, climate, agriculture, water resource, mathematical sciences and computer sciences. Specific topics covered include minimax probability machine regression, stochastic finite element method, relevance vector machine, logistic regression, Monte Carlo simulations, random matrix, Gaussian process regression, Kalman filter, stochastic optimization, maximum likelihood, Bayesian inference, Bayesian update, kriging, copula-statistical models, and more. Explains the application of advanced probabilistic models encompassing multidisciplinary research Applies probabilistic modeling to emerging areas in engineering Provides an interdisciplinary approach to probabilistic models and their applications, thus solving a wide range of practical problems
| Author | : Eundeok Kim |
| Publisher | : Bloomsbury Publishing |
| Total Pages | : 185 |
| Release | : 2021-01-14 |
| Genre | : Business & Economics |
| ISBN | : 1350099023 |
In a fast-moving global industry, how can anyone know what the next trend will be? Fashion Trends: Analysis and Forecasting offers a clear pathway into the theory and practice of forecasting fashion, using professional case studies to demonstrate each technique and concept. This revised edition includes an updated model of the fashion trend analysis and forecasting process and expanded coverage of social media, digital influencers, sustainability and social responsibility. There are also first-hand visual materials relating to forecasts from leading firms. With the rise of individualism and concern for the sustainable world, the authors also walk you through the 'end of fashion' and what comes next, including: recycled and upcycled fashion, garment rental, subscription services, the circular economy, transparency and traceability, and the role of forecasting in encouraging sustainable lifestyles. Key topics – The characteristics of an innovation – The influence of consumer groups – Long- and short-term fashion forecasting – Sociocultural factors and their influence on trends – Fashion professionals' roles in creating and supporting trends – Consumer and industry trends accelerating product innovation and diffusion – Changing trend forecasting formats – The influence of trend forecasting on business decisions
| Author | : J.S. Armstrong |
| Publisher | : Springer Science & Business Media |
| Total Pages | : 880 |
| Release | : 2001 |
| Genre | : Business & Economics |
| ISBN | : 9780792374015 |
This handbook summarises knowledge from experts and empirical studies. It provides guidelines that can be applied in fields such as economics, sociology, and psychology. Includes a comprehensive forecasting dictionary.
| Author | : David Shaw |
| Publisher | : Bloomsbury Publishing |
| Total Pages | : 176 |
| Release | : 2017-01-12 |
| Genre | : Business & Economics |
| ISBN | : 1474252931 |
Containing fully updated and beautifully illustrated need-to-know info, this revised second edition of the bestselling textbook on fashion buying contains everything today's fashion management student needs to give them a clear head-start in this lucrative but highly competitive industry. Fashion Buying uniquely looks at what fashion buying entails in terms of the activities, processes and people involved - from the perspective of the fashion buyer. The book breaks down the five key areas of buying activity for those wishing to pursue a career in the industry, crucially exploring the role of the fashion buyer, sources of buying inspiration, sourcing and communication, merchandise planning and trends in fashion buying. Featuring completely revised content on retail typology (including need-to-know info on demographics, price points and markets), and selecting and buying garments (line sheets, purchase orders and lookbooks), Fashion Buying now includes valuable new sections on customer profiling, merchandise pricing (mark-ups, markdowns and how pricing is calculated for profit), and trends. Also included in this practical handbook are insightful interviews with both established and emergent fashion creatives. Business case studies put the contents of each chapter into professional context and provide insider perspective; while industry-focused exercises and activities enable readers to practise applying their new skills and so gain a competitive advantage in both their studies and buying careers. Written by industry experts, Fashion Buying is an invaluable go-to resource and leading textbook for fashion design, marketing, buying and merchandising students.
| Author | : Douglas J. Parker |
| Publisher | : John Wiley & Sons |
| Total Pages | : 490 |
| Release | : 2017-04-24 |
| Genre | : Science |
| ISBN | : 1118391306 |
Meteorology of tropical West Africa: the Forecasters’ Handbook presents the science and practice of weather forecasting for an important region of the tropics. Connecting basic theory with forecasting practice, the book provides a unique training volume for operational weather forecasters, and is also suitable for students of tropical meteorology. The West African region contains a number of archetypal climatic zones, meaning that the science of its weather and climate applies to many other tropical regions. West Africa also exhibits some of the world’s most remarkable weather systems, making it an inspiring region for students to investigate. The weather of West Africa affects human livelihoods on a daily basis, and can contribute to hardship, poverty and mortality. Therefore, the ability to understand and predict the weather has the potential to deliver significant benefits to both society and economies. The book includes comprehensive background material alongside documentation of weather forecasting methods. Many examples taken from observations of West African weather systems are included and online case-studies are referenced widely.
