The Multichannel Retail Handbook 2016 Edition

The Multichannel Retail Handbook 2016 Edition
Author: Chris Jones
Publisher: Lulu.com
Total Pages: 350
Release: 2015-11-10
Genre: Business & Economics
ISBN: 1326472577

The march of the internet into retail is relentless. Online is where customers spend their time and, increasingly, their money. The internet is also changing. The rise of mobile is giving web access to millions more developing nation consumers, while simultaneously resetting the expectations of customers in highly developed markets. No retailer, anywhere in the world, can afford to be without a response to these fundamental changes in the way their customers are shopping. This is a handbook for planning, implementing, operating and enhancing that response. Packed with statistics, case-studies and examples, The Multichannel Retail Handbook is above all a practical guide. It provides useable tools and decision-frameworks. It offers actionable advice and recommendations. It takes the retailer to from "why-what-how" through to "when". The 2016 Edition has been fully revised and updated to reflect the changes that have taken place in this rapid-moving sector since the original edition was published.

The Multichannel Retail Handbook

The Multichannel Retail Handbook
Author: Chris Jones
Publisher:
Total Pages: 293
Release: 2013-01-19
Genre: Business logistics
ISBN: 9781300652663

The march of the internet into retail is relentless. Online is where customers spend their time and, increasingly, their money. The internet is also changing. The rise of mobile is giving web access to millions more developing nation consumers, while simultaneously resetting the expectations of customers in highly developed markets. No retailer, anywhere in the world, can afford to be without a response to these fundamental changes in the way their customers are shopping. This is a handbook for planning, implementing, operating and enhancing that response.Packed with statistics, case-studies and examples, The Multichannel Retail Handbook is above all a practical guide. It provides useable tools and decision-frameworks. It offers actionable advice and recommendations. It takes the retailer to from "why-what-how" through to "when".

Multichannel Retail A Complete Guide - 2019 Edition

Multichannel Retail A Complete Guide - 2019 Edition
Author: Gerardus Blokdyk
Publisher: 5starcooks
Total Pages: 304
Release: 2019-07-31
Genre:
ISBN: 9780655836117

Consider your own Multichannel Retail project, what types of organizational problems do you think might be causing or affecting your problem, based on the work done so far? Ask yourself: how would you do this work if you only had one staff member to do it? Is it economical; do you have the time and money? What are the short and long-term Multichannel Retail goals? What are the top 3 things at the forefront of your Multichannel Retail agendas for the next 3 years? This easy Multichannel Retail self-assessment will make you the principal Multichannel Retail domain visionary by revealing just what you need to know to be fluent and ready for any Multichannel Retail challenge. How do I reduce the effort in the Multichannel Retail work to be done to get problems solved? How can I ensure that plans of action include every Multichannel Retail task and that every Multichannel Retail outcome is in place? How will I save time investigating strategic and tactical options and ensuring Multichannel Retail costs are low? How can I deliver tailored Multichannel Retail advice instantly with structured going-forward plans? There's no better guide through these mind-expanding questions than acclaimed best-selling author Gerard Blokdyk. Blokdyk ensures all Multichannel Retail essentials are covered, from every angle: the Multichannel Retail self-assessment shows succinctly and clearly that what needs to be clarified to organize the required activities and processes so that Multichannel Retail outcomes are achieved. Contains extensive criteria grounded in past and current successful projects and activities by experienced Multichannel Retail practitioners. Their mastery, combined with the easy elegance of the self-assessment, provides its superior value to you in knowing how to ensure the outcome of any efforts in Multichannel Retail are maximized with professional results. Your purchase includes access details to the Multichannel Retail self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows you exactly what to do next. Your exclusive instant access details can be found in your book. You will receive the following contents with New and Updated specific criteria: - The latest quick edition of the book in PDF - The latest complete edition of the book in PDF, which criteria correspond to the criteria in... - The Self-Assessment Excel Dashboard - Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation - In-depth and specific Multichannel Retail Checklists - Project management checklists and templates to assist with implementation INCLUDES LIFETIME SELF ASSESSMENT UPDATES Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.

Recommender Systems Handbook

Recommender Systems Handbook
Author: Francesco Ricci
Publisher: Springer Nature
Total Pages: 1053
Release: 2022-04-21
Genre: Computers
ISBN: 1071621971

This third edition handbook describes in detail the classical methods as well as extensions and novel approaches that were more recently introduced within this field. It consists of five parts: general recommendation techniques, special recommendation techniques, value and impact of recommender systems, human computer interaction, and applications. The first part presents the most popular and fundamental techniques currently used for building recommender systems, such as collaborative filtering, semantic-based methods, recommender systems based on implicit feedback, neural networks and context-aware methods. The second part of this handbook introduces more advanced recommendation techniques, such as session-based recommender systems, adversarial machine learning for recommender systems, group recommendation techniques, reciprocal recommenders systems, natural language techniques for recommender systems and cross-domain approaches to recommender systems. The third part covers a wide perspective to the evaluation of recommender systems with papers on methods for evaluating recommender systems, their value and impact, the multi-stakeholder perspective of recommender systems, the analysis of the fairness, novelty and diversity in recommender systems. The fourth part contains a few chapters on the human computer dimension of recommender systems, with research on the role of explanation, the user personality and how to effectively support individual and group decision with recommender systems. The last part focusses on application in several important areas, such as, food, music, fashion and multimedia recommendation. This informative third edition handbook provides a comprehensive, yet concise and convenient reference source to recommender systems for researchers and advanced-level students focused on computer science and data science. Professionals working in data analytics that are using recommendation and personalization techniques will also find this handbook a useful tool.

Handbook of Research on Global Networking Post COVID-19

Handbook of Research on Global Networking Post COVID-19
Author: Pego, Ana
Publisher: IGI Global
Total Pages: 624
Release: 2022-06-03
Genre: Business & Economics
ISBN: 1799888584

Management methodology and its applicability in society has changed drastically during the COVID-19 pandemic. Organizations have had to adopt new forms of resilience based on the needs of a different consumer. The COVID-19 market is a challenge for both producers and consumers as it meets new needs and a new capacity of merchandising. The Handbook of Research on Global Networking Post-COVID-19 fully unleashes the broad potential of entrepreneurial activity by exploring and highlighting new businesses and, as a result, the well-being of millions of people globally throughout the COVID-19 pandemic and prospects for the future. Delving into topics such as student empowerment, economic sectors, and personal finance, this book is an essential resource for managers, CEOs, consultants, faculty of higher education, students, researchers, policymakers, and academicians.

Handbook of Research on Applied Data Science and Artificial Intelligence in Business and Industry

Handbook of Research on Applied Data Science and Artificial Intelligence in Business and Industry
Author: Chkoniya, Valentina
Publisher: IGI Global
Total Pages: 653
Release: 2021-06-25
Genre: Computers
ISBN: 1799869865

The contemporary world lives on the data produced at an unprecedented speed through social networks and the internet of things (IoT). Data has been called the new global currency, and its rise is transforming entire industries, providing a wealth of opportunities. Applied data science research is necessary to derive useful information from big data for the effective and efficient utilization to solve real-world problems. A broad analytical set allied with strong business logic is fundamental in today’s corporations. Organizations work to obtain competitive advantage by analyzing the data produced within and outside their organizational limits to support their decision-making processes. This book aims to provide an overview of the concepts, tools, and techniques behind the fields of data science and artificial intelligence (AI) applied to business and industries. The Handbook of Research on Applied Data Science and Artificial Intelligence in Business and Industry discusses all stages of data science to AI and their application to real problems across industries—from science and engineering to academia and commerce. This book brings together practice and science to build successful data solutions, showing how to uncover hidden patterns and leverage them to improve all aspects of business performance by making sense of data from both web and offline environments. Covering topics including applied AI, consumer behavior analytics, and machine learning, this text is essential for data scientists, IT specialists, managers, executives, software and computer engineers, researchers, practitioners, academicians, and students.

Handbook of Research on Big Data, Green Growth, and Technology Disruption in Asian Companies and Societies

Handbook of Research on Big Data, Green Growth, and Technology Disruption in Asian Companies and Societies
Author: Ordóñez de Pablos, Patricia
Publisher: IGI Global
Total Pages: 415
Release: 2021-10-23
Genre: Business & Economics
ISBN: 1799885267

The business ecosystem within Asia is undergoing a transformation post COVID-19. Green issues, inclusion, and strategic disruptors in companies and economies have become rising topics in Asian businesses, causing such a change. This has the potential to be an evolution for Asian businesses, creating new business models for economic growth in Asia. The Handbook of Research on Big Data, Green Growth, and Technology Disruption in Asian Companies and Societies presents a rich collection of chapters exploring and discussing the emerging topics, challenges, and success factors in business, big data, innovation, and technology in Asia. This book will explore the changes made in the transition towards greener and sustainable societies and economies. Covering topics including information technologies, open innovation, and green issues, this book is essential for researchers, academicians, students, politicians, policymakers, corporate heads of firms, senior general managers, managing directors, information technology directors and managers, and libraries.

Handbook of Research on Interdisciplinary Reflections of Contemporary Experiential Marketing Practices

Handbook of Research on Interdisciplinary Reflections of Contemporary Experiential Marketing Practices
Author: Akel, Gökhan
Publisher: IGI Global
Total Pages: 596
Release: 2022-06-24
Genre: Business & Economics
ISBN: 1668443821

Technology has brought many innovations and changes in experiential design and experiential products and services. The digital transformations brought about by technology have led to problem-solving, creative functioning, and unique improvements along with experiences. Human-digital experience interaction prevails in many areas of modern society, and in order to evaluate this interaction, a more balanced understanding of digital and experience processes is required. The Handbook of Research on Interdisciplinary Reflections of Contemporary Experiential Marketing Practices discusses innovative research on experiential marketing and evaluates the interdisciplinary reflections of practices from different perspectives. The book also explores how the concept of experience is developed, managed, and marketed according to current consumer needs and motivations. Covering critical topics such as experience economy and tourism experience management, this reference work is ideal for managers, marketers, hospitality professionals, academicians, practitioners, scholars, researchers, instructors, and students.

Handbook of Research on IoT, Digital Transformation, and the Future of Global Marketing

Handbook of Research on IoT, Digital Transformation, and the Future of Global Marketing
Author: El-Gohary, Hatem
Publisher: IGI Global
Total Pages: 471
Release: 2021-06-25
Genre: Business & Economics
ISBN: 1799871940

The business world today is changing enormously due to many factors that affect every element of the business cycle worldwide. From globalization to recession, in addition to other environmental forces, companies today face numerous challenges that have a great impact on business. Among the factors that are affecting the current way business is conducted are the emergence of marketing tools including the internet, internet of things (IoT), virtual reality, mobile applications, social media, electronic word of mouth (eWoM), artificial intelligence, digital marketing, and more that have a great impact not only on customers but also on companies. It is imperative for businesses to embrace the utilization of these tools in order to expand their customer base and provide unique, successful consumer experiences. The Handbook of Research on IoT, Digital Transformation, and the Future of Global Marketing provides comprehensive coverage of current global marketing trends related to the use of technology. The book links the industry with academia by providing useful insights on how to improve businesses’ ability to create and customize customer value and loyalty. Covering topics including e-commerce, mobile marketing, website development, and phygital customer experiences, this book is essential for marketers, brand managers, advertisers, IT consultants and specialists, customer relations officers, managers, practitioners, business owners, marketing and business associations, students, researchers, and academicians interested in incorporating the latest technologies and marketing strategies into their businesses and studies.

Omni-Channel Retailing

Omni-Channel Retailing
Author: Ken Kwong-Kay Wong
Publisher: iUniverse
Total Pages: 482
Release: 2021-09-17
Genre: Business & Economics
ISBN: 1663226954

“In Omni-Channel Retailing, Ken Wong has captured the essential technologies and tools that we use everyday to provide our customers with the products they want, through the channel that best serves their needs.” -David Markwell, Chief Technology and Analytics Officer, Loblaw Companies Ltd. “Ken Wong has crafted a formidable yet highly approachable guide that every retail business, large, medium and small, should devour. Retailers who want to do more than survive will find Omni-Channel Retailing an indispensable roadmap to winning and keeping customers.” -David Agnew, President, Seneca College “Dr. Ken Wong provides an outlook that is current to today’s Retail industry. His contemporary insights provide relevance to all those interested in learning more about Omni-Channel Retailing.” -Dr. Seung Hwan (Mark) Lee, Director, Professor, Retail Management, TRSM, Ryerson University “There is no space for ‘silos’ or functional borders within the organization. All have to be integrated to deliver the best and consistent customer experience. Omni-Channel Retailing explores this strategy, provides proven examples of success, and delivers practical advice to help today’s retailers.” -Perry Oosting, Former CEO, Clergerie Paris The COVID-19 pandemic is rewriting the rules of retail. A growing number of shoppers now rely on same-day delivery, curbside pickup, in-home/in-car delivery, and AI-powered drive-thru to get their goods. To accommodate such a paradigm shift, retailers must undertake significant changes in their business models to become digitally enabled and data-driven. Omni-Channel Retailing is written to help retailers and retail students understand the importance of delivering a seamless, cohesive, and contextual customer experience throughout the shopping journey. This book addresses today’s retailers’ challenges and gives new ideas for implementation. Relevant activities and discussion topics are included to help readers master the concepts.