The McGraw-Hill Handbook 2009 MLA Update (paperback)

The McGraw-Hill Handbook 2009 MLA Update (paperback)
Author: Elaine Maimon
Publisher: McGraw-Hill Humanities/Social Sciences/Languages
Total Pages: 0
Release: 2009-07-10
Genre: Reference
ISBN: 9780077300746

As we wrote the first edition of The McGraw-Hill Handbook, our students were in our minds, acting as our chief consultants. We knew that their perspectives on college life were different from those of previous generations of students, and so were their expectations. We understood that they needed a handbook for the twenty-first century, with state-of-the-art resources on writing, researching, and graphic design. They might be using a handbook in an English composition class at 9:00 AM, but at 10:00 AM they might be preparing PowerPoints for a speech course, and at 11:00 AM they might need the handbook to help with a history assignment. More than any other textbook, their handbook was their guide, not just to writing, but also to learning in college. In revising the second edition, we have endeavored to make it an even stronger and more varied resource for achieving excellence in the ever-changing digital environment that students confront in college.

Frames of Mind

Frames of Mind
Author: Robert DiYanni
Publisher: Heinle & Heinle Publishers
Total Pages: 0
Release: 2009
Genre: College readers
ISBN: 9781413033724

Now you can strengthen your critical-thinking skills as well as your writing abilities as you analyze an assortment of texts and visuals using the unique FRAMES OF MIND: A RHETORICAL READER WITH OCCASIONS FOR WRITING, Second Edition. The book's effective blend of visual analysis and writing activities from well-recognized leaders in the field examines traditional rhetorical patterns not only as methods for effective writing, but also as strategies for critical thinking.Unique "Occasions for Writing" activities lead you through a step-by-step inductive journey of self-discovery that encourages you to write in a rhetorical mode without simply mimicking a piece of writing. Annotated examples at the beginning of each chapter with a distinctive full-color design help clarify concepts. New examples of student essays join this edition's strengthened blend of classic and contemporary readings to provide a variety of engaging examples for your reference and analysis.

Occasions for Writing

Occasions for Writing
Author: Robert DiYanni
Publisher: Wadsworth Publishing Company
Total Pages: 0
Release: 2007
Genre: College readers
ISBN: 9781413012064

Is it possible that a book of readings can help you develop your writing skills and guide you to success in your composition course? It can when the book is OCCASIONS FOR WRITING, an exciting new collection of readings that helps you discover how everything you encounter in life is an occasion or reason to write! In addition to its large selection of untraditional, fascinating readings, this reader contains effective "Occasions for Writing" activities that help you to look closely at written text, photographs, other media-and literally everything in your life-guiding you in developing the fresh ideas that lead to strong, original essays.

Navigating America

Navigating America
Author: David Moton
Publisher: McGraw-Hill Humanities/Social Sciences/Languages
Total Pages: 784
Release: 2009-03-10
Genre: Language Arts & Disciplines
ISBN: 9780073383705

Navigating America serves all of an expository composition/research class’s needs in one textbook. Section 1 covers research (traditional and nontraditional); avoiding plagiarism; the writing process; style, punctuation, and grammar; and arguments and persuasion. Section 2 thoroughly covers MLA and APA documentation, including the most recent updates. Section 3 is an anthology of readings on Television, Film, the Internet; Advertising, Media Multinationals, News Media, and Corporate America. Each article has full pre-reading questions, journals, questions for critical thought, multicultural issues, and suggestions for research. The book’s website extends the number of articles. Navigating America’s unifying focus on information competency helps students make intelligent decisions about what ideas and evidence to trust in the world at large. It will get them closer to one overall objective: the ability to distinguish the different levels of reliability and relevance of the competing sources of information they consume. The online teachers’ manual contains a variety of resources, including exercises, activities, classroom assessment techniques, and strategies for improving student reading. The Proliferation of Information The first issue we wanted to address is the proliferation of information. Most texts focus on the skills needed to find academic information. There is so much more to modern day research, however, that we were always left wanting when reading most textbooks. We wanted a text that would address how to cope with the vast amounts of information, both academic and mundane, from diverse media faced by our students, as well as the skills to uncover pertinent materials in their own research and, perhaps more importantly, to evaluate and qualify the sources they find. An All-in-One Approach to the Research Paper The other issue we wanted to address was the cost to students of having to buy a number of textbooks to cover MLA/APA format, research tips, punctuation and grammar rules, and an anthology of readings. Aside from the cost of buying multiple texts, these books were also invariably guided by differing pedagogies and voices, and it was frustrating and time-consuming trying to blend these divergent books into a cohesive whole in our classes. We wrote Navigating America: Information Competency and Research for the 21st Century to overcome these drawbacks and to give a focused and guided approach to the different types of materials found in the study of popular culture, and to do this in a voice that students will find friendly and accessible. -David Moton

A Book of Abstract Algebra

A Book of Abstract Algebra
Author: Charles C Pinter
Publisher: Courier Corporation
Total Pages: 402
Release: 2010-01-14
Genre: Mathematics
ISBN: 0486474178

Accessible but rigorous, this outstanding text encompasses all of the topics covered by a typical course in elementary abstract algebra. Its easy-to-read treatment offers an intuitive approach, featuring informal discussions followed by thematically arranged exercises. This second edition features additional exercises to improve student familiarity with applications. 1990 edition.

Marketing

Marketing
Author: Dhruv Grewal
Publisher: Irwin Professional Publishing
Total Pages: 335
Release: 2009-01
Genre: Marketing
ISBN: 9780073381176

Grewal and Levy's Marketing is the first text published since the AMA introduced its new value-based definition of the word Marketing, making it the most modern and forward thinking of all principles of marketing offerings. It seeks to apply the marketing concept. Marketing and its supplementary package was built from scratch by focusing on what the market wants. The motto, Marketing Creates Value permeates this text and is stressed through the main themes of entrepreneurship, service global marketing, and ethics.

Human Genetics

Human Genetics
Author: Ricki Lewis
Publisher: McGraw-Hill Science, Engineering & Mathematics
Total Pages: 439
Release: 2004-02
Genre: Science
ISBN: 9780072951745

Human Genetics, 6/e is a non-science majors human genetics text that clearly explains what genes are, how they function, how they interact with the environment, and how our understanding of genetics has changed since completion of the human genome project. It is a clear, modern, and exciting book for citizens who will be responsible for evaluating new medical options, new foods, and new technologies in the age of genomics.