Tourism Marketing for Developing Countries

Tourism Marketing for Developing Countries
Author: Eli Avraham
Publisher: Springer
Total Pages: 199
Release: 2016-02-25
Genre: Business & Economics
ISBN: 1137342153

Tourism Marketing for Developing Countries examines media strategies used by destinations in Asia, the Middle East and Africa to battle stereotypes, negative images and crises in order to attract tourists .

Managerial Dilemmas in Developing Countries

Managerial Dilemmas in Developing Countries
Author: Malcolm J. M. Cooper
Publisher: Cambridge Scholars Publishing
Total Pages: 328
Release: 2019-04-02
Genre: Business & Economics
ISBN: 152753250X

Since organizations and industries are the catalysts for sustainable development, managing organizations and industries along with resource protection dilemmas is critical for developing countries. This volume brings together contributions from experts and new researchers on managerial dilemmas in developing countries, and is divided into five parts: namely, organizational development; human resource management; consumer behaviour; finance; and tourism and hospitality. The chapters in the first section provide empirical insights into e-learning systems, information systems for decision-making processes, business reengineering, and performance efficiency. The second part explores the role of human resource, organization downsizing, work-life balance, fair treatment and a good working environment, job satisfaction and job stress, the big five personality traits, and psychological contract and employment. The next section investigates bank interest rates, insurance policies, organic foods in consumer behaviour, and a marketing value chain analysis of cinnamon. Studies of the effect of financial development, foreign direct investment on economic and endogenous growth, and the effect of institutional excellence and information efficiency on stock market development make up the fourth part of the book. The fifth section then embraces studies of the impact of tourist guides on tourist satisfaction, the behavioural characteristics of solo female travellers, community participation in tourism, and the unplanned development of tourism.

Marketing Tourist Destinations in Emerging Economies

Marketing Tourist Destinations in Emerging Economies
Author: Ishmael Mensah
Publisher: Palgrave Macmillan
Total Pages: 0
Release: 2022-11-29
Genre: Business & Economics
ISBN: 9783030837136

While tourism is a key economic generator for many countries, emerging economies are confronted with additional challenges that those well-established destinations in North America, Australia and Europe normally don’t have to contend with. The potential for terrorism, political unrest, natural disasters, accidents – not to mention epidemics – have the potential to derail tourism in emerging economies. To mitigate these risks, emerging destinations need well-coordinated management and marketing strategies. However, most texts on tourism destination marketing reflect destinations in more advanced countries. This book acknowledges the fact that emerging tourist destinations have unique characteristics and challenges, which have implications for destination marketing. Highlighting the marketing challenges, best practices and strategies relevant to emerging economies, this book covers core topics such as image creation and branding, destination marketing during crises and pandemics, market segmentation and the travel decision making process among others. Providing up to date knowledge on an otherwise under-explored topic, this collection is ideal reading for upper-level students, researchers and policymakers.

Sustainable Tourism: Breakthroughs in Research and Practice

Sustainable Tourism: Breakthroughs in Research and Practice
Author: Management Association, Information Resources
Publisher: IGI Global
Total Pages: 522
Release: 2018-12-07
Genre: Business & Economics
ISBN: 1522575057

Many countries rely on cultural sites and destinations to support their economies. However, they are faced with the ongoing challenge of sustaining tourist attractions and maintaining the equilibrium between the local community and tourist populations. Sustainable Tourism: Breakthroughs in Research and Practice features current research that takes an in-depth look at cooperative strategies and governance for conserving and promoting tourism within both developed and developing economies. Highlighting a range of topics such as tourism development, environmental protection, and responsible hospitality, this publication is an ideal reference source for entrepreneurs, business managers, economists, business professionals, policymakers, academicians, researchers, and graduate-level students interested in the latest research on sustainable tourism.

Tourism in the Developing World

Tourism in the Developing World
Author: Martha Honey
Publisher:
Total Pages: 12
Release: 2009
Genre: Ecotourism
ISBN:

The tourism industry can help promote peace and stability in developing countries by providing jobs, generating income, diversifying the economy, protecting the environment, and promoting cross-cultural awareness. Tourism is the fourth largest industry in the global economy. However, key challenges must be addressed if peace-enhancing benefits from this industry are to be realized. These include investments in infrastructure and human capacity, the development of comprehensive national strategies, the adoption of robust regulatory frameworks, mechanisms to maximize in-country foreign currency earnings, and efforts to reduce crime and corruption. The case studies of India, Kenya, and Nigeria reveal several important points. First, relative peace and a degree of economic development are preconditions for a successful tourist industry. Second, although it has the capacity to help promote peace and prosperity, tourism can also cause a great deal of harm unless it is carefully developed. Third, to deliver optimal benefits, tourism must be respectful of the environment and mindful of cultural and social traditions. Fourth, tourism must be supported by a coherent national strategy and robust laws. For tourism to help deliver prosperity and stabilize communities effectively, specific action must be taken by three main constituencies: host communities, host governments, and foreign stakeholders.

Sustainable Destination Branding and Marketing

Sustainable Destination Branding and Marketing
Author: Anukrati Sharma
Publisher: CABI
Total Pages: 260
Release: 2019-12-21
Genre: Business & Economics
ISBN: 1786394286

Destination branding and marketing form the backbone of tourism industry growth, but it is increasingly important that the strategies employed consider and promote sustainable solutions. This book provides a comprehensive set of tools and techniques for branding and marketing for sustainable tourism development. It blends tourism and marketing strategies with practical, innovative information technology solutions and a psychological perspective, providing illustrative case studies and examples to aid understanding. Addressing opportunities and challenges across the field, it also reviews how different types of tourism such as community based, accessible, film, agricultural and cultural-heritage tourism entail unique issues for development.

Tourism and Development in the Developing World

Tourism and Development in the Developing World
Author: David J. Telfer
Publisher: Routledge
Total Pages: 280
Release: 2007-11-30
Genre: Business & Economics
ISBN: 1134196040

Tourism is widely considered as an effective contributor to socio-economic development, particularly in less developed countries. However, despite the almost universal adoption of tourism as a developmental option, the extent to which economic and social development inevitably follows the introduction and promotion of a tourism sector remains the subject of intense debate. This book provides an introduction to the tourism-development process. Focusing specifically on the less developed world and drawing on contemporary case studies, it questions many assumptions about the role of tourism in development and, in particular, highlights the dilemmas faced by destinations seeking to achieve development through tourism. Combining an overview of essential concepts, theories and knowledge related to tourism and development with an analysis of contemporary issues and debates, Tourism and Development in the Developing World is a valuable resource for those investigating tourism issues in developing countries. It is also useful for students studying related subjects, including development studies, geography, international relations, politics, sociology and area studies.

Tourism Marketing and Management in the Caribbean (RLE Marketing)

Tourism Marketing and Management in the Caribbean (RLE Marketing)
Author: Dennis J. Gayle
Publisher: Routledge
Total Pages: 303
Release: 2014-09-15
Genre: Business & Economics
ISBN: 1317663136

The Caribbean now has one of the largest regional tourism industries in the world amongst developing countries. When originally published this volume was the first to provide a comprehensive discussion of tourism in this part of the world. It begins with an overview of the industry and then examines aspect of tourism marketing and management on a region-by-region basis, covering the Bahamas, Jamaica, Barbados, St Lucia, Trinidad and Tobago, Guyana and Cuba. Detailed analysis follows of sectors within the industry, such as heritage and health care, with central issues such as the intense competition between the cruise ship and hotel industries being highlighted. Discussion of the impact of US and EU policies on Caribbean tourism provides an important international perspective. Throughout, the focus is on the contribution of the regional tourism industry to Caribbean economic growth and development.