The Lawyer's Ultimate Guide to Online Leads

The Lawyer's Ultimate Guide to Online Leads
Author: Ken Matejka
Publisher:
Total Pages: 369
Release: 2020-01-02
Genre:
ISBN: 9781654632267

This is a 2020 update of the 2018 edition. About 37,000 new law school graduates each year compete for fewer clients as more self-help legal solutions come online. To succeed in today's marketplace, lawyers must take a proactive approach to lead generation. With calculated efforts to maximize your law firm's Internet presence and visibility, you can successfully compete with even the largest firms in your community.This book will give you, the solo practitioner or small law firm, an overview of the current state of the World Wide Web and practical information about what you can do to make your law practice more successful.

The Law Firm Associate's Guide to Personal Marketing and Selling Skills

The Law Firm Associate's Guide to Personal Marketing and Selling Skills
Author: Catherine Alman MacDonagh
Publisher: American Bar Association
Total Pages: 66
Release: 2007
Genre: Business & Economics
ISBN: 9781590318331

This is a trainer's manual designed to be used in conjunction with The Law Firm Associate's Guide to Personal Marketing and Selling Skills (sold separately). It will serve as a guide to the person who is charged with leading the training sessions and will explain how to best structure the sessions and use the book. Chapters will provide skill development outlines at each level for marketing and sales training; discussion guidelines for coaches working internally or externally with attorneys and teams; discussion guidelines for firm members working internally with individual attorneys; and discussion guidelines, checklists, and program ideas for the person responsible for professional development.

The Lawyer's Ultimate Guide to Online Leads 2016

The Lawyer's Ultimate Guide to Online Leads 2016
Author: Ken Matejka
Publisher: Createspace Independent Publishing Platform
Total Pages: 356
Release: 2016-01-06
Genre:
ISBN: 9781523441891

This book is a 2016 update to the 2015 book of the same name. If you bought the 2015 version of this book, email a photo of it to the email address inside of it and I will email this book to you free of charge. 40,000 people graduate from law school each year, competing for a shrinking pool of clients as more self-help solutions come online. You may be better or more cost-effective or more experienced than your competitors, but the growth of your law practice in 2016 depends on visibility alone. This book describes the current landscape of the Internet as it pertains to lead generation for the solo practitioner and small law firm. It provides practical information about what you can do to evaluate the the current state of your online marketing efforts and what you can do to refine it to make your marketing investment as productive as it can be.

The Lawyer's Ultimate Guide to Online Leads

The Lawyer's Ultimate Guide to Online Leads
Author: Ken Matejka
Publisher:
Total Pages: 254
Release: 2015-02-24
Genre:
ISBN: 9780986161308

40,000 new law school graduates each year compete for fewer clients as more self-help legal solutions come online. To succeed in today's marketplace, lawyers must take a proactive approach to lead generation. With aggressive and calculated efforts to maximize your law firm's Internet presence and visibility, you can successfully compete with even the largest firms in your community. This book will give you, the solo practitioner or small law firm, an overview of the current state of the World Wide Web and practical information about what you can do to make your law practice more successful.

The Art of the Perfect Defense: Your Essential Guide to Criminal Defense In Los Angeles

The Art of the Perfect Defense: Your Essential Guide to Criminal Defense In Los Angeles
Author: Ronald D. Hedding, Esq.
Publisher: eBookIt.com
Total Pages: 49
Release: 2015-01-04
Genre: Self-Help
ISBN: 1456623907

The ultimate justice of the people? Is there any better or equal hope in the world?—Abraham Lincoln * Have you been bailed or cited out or released from custody? * Do you have a criminal case pending against you? * Have you been taken into custody? * Are you the subject of a criminal investigation? If so, your freedom and reputation are at risk. You are now charged with making decisions that could forever change your life. In The Art of the Perfect Defense Ronald D. Hedding, Esq. provides essential information you need to navigate through Los Angeles’s criminal justice system, which is one of the most complicated and largest in the United States. In this book, you’ll learn: * Common mistakes that could have tragic consequences and how to avoid them * Steps you need to take right away to protect yourself * What to do if someone you care about is the focus of a criminal investigation * Why a criminal defense lawyer’s local expertise is critical to a favorable outcome * Straightforward explanations of key legal terms and concepts you must know The Art of the Perfect Defense unlocks the mystery behind the Los Angeles criminal justice system. When you’re facing a scary and uncertain future, this book will be your essential guide to experiencing the best possible result.

Ultimate Guide to Local Business Marketing

Ultimate Guide to Local Business Marketing
Author: Perry Marshall
Publisher: Entrepreneur Press
Total Pages: 333
Release: 2016-01-18
Genre: Business & Economics
ISBN: 1613083238

MASTER LOCAL SEO AND REACH THE RIGHT CUSTOMERS EVERY TIME With Google local services ads returning local businesses as results on more than a billion daily searches, Google Adwords expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind a successful local SEO campaign. From defining local search--often confused with paid search and search engine marketing--to local listing and reviews to social outreach and effective content development, this guide delivers the tools to build an entire local marketing campaign. You'll learn how to: Capture high-quality leads from Google AdWords, new competitors and even legacy platforms such as Bing in 48 hours Master the components of a high-converting campaign and get the most bang for your buck Harness mobile search advertising and Facebook ads for maximum results

The Essential Associate

The Essential Associate
Author: JAY. HARRINGTON
Publisher:
Total Pages: 244
Release: 2018-03-22
Genre:
ISBN: 9780999554524

The Essential Associate is for young lawyers who aspire to grow, succeed, and advance on a partnership track at a law firm. It addresses the dual imperatives that young lawyers must grapple with: becoming an excellent lawyer and developing a book of business. Building mastery as a lawyer and building a book of business both take a long time. No longer can young lawyers sit back and wait for opportunities. But never before have more tools and resources been available that allow entrepreneurial-minded lawyers to stand out and succeed. From attorney, coach, and legal marketing expert Jay Harrington, The Essential Associate is a step-by-step guide that helps young lawyers, and law students preparing for a career in the law, not just survive, but thrive in today's competitive law firm environment. It includes insights from dozens of successful lawyers at firms across the country, general counsel at Fortune 500 companies, and top consultants to the legal industry. The Essential Associate has been praised by successful lawyers at law firms of all sizes. Foley & Lardner partner William McKenna calls it, "A must-read for every new "Biglaw" associate and, for that matter, young associates at every size firm." McKenna believes that, "If every young associate reads this book within the first six months of beginning practice, and put its lessons to work in their daily practice, their careers will benefit immeasurably." The Essential Associate is an indispensable tool for any young lawyer hoping to achieve success in today's competitive legal marketplace. PRAISE FOR THE ESSENTIAL ASSOCIATE "Jay Harrington's insights on how to become an Essential Associate are spot on. He provides practical advice on what action steps to take to succeed in becoming a valuable team member and a better lawyer." Brian McCarthy, Managing Partner L.A. Office, Skadden, Arps, Slate, Meagher & Flom "Jay has been there, done it, and learned from it. His gift is succinctly communicating his and others' lessons learned. An enjoyable read that will help you succeed." Scott Wolfson, Partner at Wolfson Bolton "The Essential Associate is a must-read for anyone starting a legal career or hoping to take their career to the next level. It's highly practical, and brimming with concrete advice from high-performing law firm partners on the qualities they are looking for in young lawyers. The first step to a successful legal career is graduating from law school. The next is reading The Essential Associate." Felicia Perlman, Partner at Skadden, Arps, Slate, Meagher & Flom "Making the transition from a legal philosopher (law school) to a legal practitioner is the hardest step every lawyer must make. The Essential Associate is a vital resource to facilitate that process." Paul H. Burton, Founder of QuietSpacing, LLC "The Essential Associate combines a wealth of practical insights into a readable story well attributed to interesting historical figures, giants of industry, and hands-on practitioners who have been in the trenches in recent years dealing with a profession that has become a business." William Gilbride, Partner at Abbott Nicholson "If you're a new associate looking for fundamental advice on how to get ahead, The Essential Associate is a great place to start." Keith Lee, Attorney, Author, and Founder of Associate's Mind and LawyerSmack "The Essential Associate is a must read for every new BigLaw associate and, for that matter, young associates at every size firm. It combines clear guidelines and action steps with real-life insights from a wide range of attorneys who have spent years navigating the shoals of legal practice. If every young associate reads this book within the first six months of beginning practice, and put its lessons to work in their daily practice, their careers will benefit immeasurably." William McKenna, Partner at Foley & Lardne

Model Rules of Professional Conduct

Model Rules of Professional Conduct
Author: American Bar Association. House of Delegates
Publisher: American Bar Association
Total Pages: 216
Release: 2007
Genre: Law
ISBN: 9781590318737

The Model Rules of Professional Conduct provides an up-to-date resource for information on legal ethics. Federal, state and local courts in all jurisdictions look to the Rules for guidance in solving lawyer malpractice cases, disciplinary actions, disqualification issues, sanctions questions and much more. In this volume, black-letter Rules of Professional Conduct are followed by numbered Comments that explain each Rule's purpose and provide suggestions for its practical application. The Rules will help you identify proper conduct in a variety of given situations, review those instances where discretionary action is possible, and define the nature of the relationship between you and your clients, colleagues and the courts.

The Ultimate Guide to Social Media for Business Owners, Professionals and Entrepreneurs

The Ultimate Guide to Social Media for Business Owners, Professionals and Entrepreneurs
Author: Chris Brogan
Publisher: Independently Published
Total Pages: 305
Release: 2018-12-06
Genre:
ISBN: 9781790591961

#1 Best Seller and "New Release" in Multiple Categories (in first week)!This brand new book gives you 52 chapters of massive value shared by 47 top social media, business and communication experts. It's all you need to market your business and build your brand in 2019 on social media. You'll learn:1. The Right Social Media Mindset (10 chapters)2. How to Correctly Use Each Platform While Understanding Each Platform's Unique Personality (23 chapters)3. How to Effectively Communicate and Persuade on Social Media (19 chapters)"The Ultimate Guide to Social Media for Business Owners, Professionals, and Entrepreneurs" is going to change lives. I invite you to become part of this amazing journey and start using the tools, tips, and approaches in my book to create a global brand, top of mind awareness, and dominate your market."Success doesn't just happen. You must create it by taking consistent action. Start today." Mitch Jackson