The Rhetoric of Soft Power

The Rhetoric of Soft Power
Author: Craig Hayden
Publisher: Lexington Books
Total Pages: 309
Release: 2012
Genre: Language Arts & Disciplines
ISBN: 0739142585

The Rhetoric of Soft Power: Public Diplomacy in Global Contexts provides a comparative assessment of public diplomacy and strategic communication initiatives in order to portray how Joseph Nye's notion of "soft power" has translated into context-specific strategies of international influence. The book examines four cases--Japan, Venezuela, China, and the United States--to illuminate the particular significance of culture, foreign publics, and communication technologies for the foreign policy ambitions of each country. This study explores the notion of soft power as a set of theoretical arguments about power, and as a reflection of how nation-states perceive what is an increasingly necessary perspective on international relations in an age of ubiquitous global communication flows and encroaching networks of non-state actors. Through an analysis of policy discourse, public diplomacy initiatives, and related programs of strategic influence, soft power in each case represents a localized set of assumptions about the requirements of persuasion, the relevance of foreign audiences to state goals, and the perception of what counts as a soft power resource. This timely analysis provides an unprecedented comparative investigation of the relationship between soft power and public diplomacy.

Hypocrisy Trap

Hypocrisy Trap
Author: Catherine Weaver
Publisher: Princeton University Press
Total Pages: 246
Release: 2008-11-16
Genre: Business & Economics
ISBN: 0691138192

This text explores how the characteristics of change in a complex organization make hypocrisy difficult to resolve, especially after its exposure becomes a critical threat to the organization's legitimacy and survival.

The American Trap

The American Trap
Author: Frédéric Pierucci
Publisher: Hodder & Stoughton
Total Pages: 363
Release: 2019-11-14
Genre: Political Science
ISBN: 1529326885

In 2014, France lost part of the control of its nuclear power plants to the United States. Frédéric Pierucci, former senior executive of one of Alstom's power company subsidiaries, found himself at the heart of this state scandal. His story goes to the very core of how he plotted the key features of the secret economic war that the United States is waging in Europe. And after being silenced for a long time, he has decided, with the help of journalist Matthieu Aron, to reveal all. In April 2013, Frédéric Pierucci was arrested in New York by the FBI and accused of bribery. The US authorities imprisoned him for more than two years - including fourteen months in a notorious maximum-security prison. In doing so, they forced Alstom to pay the biggest financial penalty ever imposed by the United States. In the end, Alstom also gave up areas of control to General Electric, its biggest American competitor. Frédéric's story unpacks how the United States is using corporate law as an economic weapon against its own allies. One after the other, some of the world's largest companies are being actively destabilised to the benefit of the US, in acts of economic sabotage that seem to be the beginning of what's to come...

The New Public Diplomacy

The New Public Diplomacy
Author: J. Melissen
Publisher: Springer
Total Pages: 242
Release: 2005-11-22
Genre: Political Science
ISBN: 0230554938

After 9/11, which triggered a global debate on public diplomacy, 'PD' has become an issue in most countries. This book joins the debate. Experts from different countries and from a variety of fields analyze the theory and practice of public diplomacy. They also evaluate how public diplomacy can be successfully used to support foreign policy.

Great American Hypocrites

Great American Hypocrites
Author: Glenn Greenwald
Publisher: Crown
Total Pages: 245
Release: 2008-04-15
Genre: Political Science
ISBN: 0307410315

A takedown of the GOP’s deceitful propaganda machine from the blogger of Salon’s Unclaimed Territory and the author of the New York Times bestsellers How Would a Patriot Act? and A Tragic Legacy. Ever since the cowboy image of Ronald Reagan was sold to Americans, the Republican Party has used the same John Wayne imagery to support its candidates and take elections. We all know how they govern, but the right-wing propaganda machine is very adept at hijacking debate and marketing their candidates as effectively as the Marlboro Man. For example: Myth: The Republican nominee is an upstanding, regular guy who shares the values of the common man. Reality: He divorced his first wife in order to marry a young multimillionaire heiress whose family then funded his political career. Myth: Republicans are strong on defense and will keep us safe. Reality: They prey on fears, and their endless wars make America far less secure. Myth: Republicans are the party of fiscal restraint and small, limited government. Reality: Soaring deficits, unchecked presidential power, and an increasingly invasive surveillance state are par for their course. The first book to dissect the Republican Cult of Personality and leave it openly exposed in its unabashed, shameful depravity, Great American Hypocrites is a deeply necessary call-out to Democrats to attack the GOP with their competitor’s very own weapons. Praise for Great American Hypocrites “Intelligent, insightful.” —Daily Kos “Glenn Greenwald has done it again.” —Alan Colmes “Glenn Greenwald is a treasure.” —BuzzFlash

The Future of Power

The Future of Power
Author: Joseph S Nye Jr
Publisher: PublicAffairs
Total Pages: 322
Release: 2011-02-01
Genre: Political Science
ISBN: 1586488929

The Future of Power examines what it means to be forceful and effective in a world in which the traditional ideas of state power have been upended by technology, and rogue actors. Joseph S. Nye, Jr., a longtime analyst of power and a hands-on practitioner in government, delivers a new power narrative that considers the shifts, innovations, bold technologies, and new relationships that are defining the twenty-first century. He shows how power resources are adapting to the digital age and how smart power strategies must include more than a country's military strength. At the beginning of the twenty-first century, unsurpassed in military strength and ownership of world resources, the United States was indisputably the most powerful nation in the world. Today, China, Russia, India, and others are increasing their share of world power resources. Information once reserved for the government is now available for mass consumption. The Internet has literally put power at the fingertips of nonstate agents, allowing them to launch cyberattacks from their homes. The cyberage has created a new power frontier among states, ripe with opportunity for developing countries. To remain at the pinnacle of world power, the United States must adopt a strategy that designed for a global information age.

Revolution

Revolution
Author: Russell Brand
Publisher: Ballantine Books
Total Pages: 324
Release: 2014-10-14
Genre: Humor
ISBN: 1101882913

NATIONAL BESTSELLER We all know the system isn’t working. Our governments are corrupt and the opposing parties pointlessly similar. Our culture is filled with vacuity and pap, and we are told there’s nothing we can do: “It’s just the way things are.” In this book, Russell Brand hilariously lacerates the straw men and paper tigers of our conformist times and presents, with the help of experts as diverse as Thomas Piketty and George Orwell, a vision for a fairer, sexier society that’s fun and inclusive. You have been lied to, told there’s no alternative, no choice, and that you don’t deserve any better. Brand destroys this illusory facade as amusingly and deftly as he annihilates Morning Joe anchors, Fox News fascists, and BBC stalwarts. This book makes revolution not only possible but inevitable and fun.

U.S. Strategy in the Asian Century

U.S. Strategy in the Asian Century
Author: Abraham M. Denmark
Publisher: Columbia University Press
Total Pages: 376
Release: 2020-08-18
Genre: Political Science
ISBN: 0231552270

As the Indo-Pacific emerges as the world’s most strategically consequential region and competition with China intensifies, the United States must adapt its approach if it seeks to preserve its power and sustain regional stability and prosperity. Yet as China grows more powerful and aggressive and the United States appears increasingly unreliable, the Indo-Pacific has become riven with uncertainty. These dynamics threaten to undermine the region’s unprecedented peace and prosperity. U.S. Strategy in the Asian Century offers vital perspective on the future of power dynamics in the Indo-Pacific, focusing on the critical roles that American allies and partners can play. Abraham M. Denmark argues that these alliances and partnerships represent indispensable strategic assets for the United States. They will be necessary in any effort by Washington to compete with China, promote prosperity, and preserve a liberal order in the Indo-Pacific. Blending academic rigor and practical policy experience, Denmark analyzes the future of major-power competition in the region, with an eye toward American security interests. He details a pragmatic approach for the United States to harness the power of its allies and partners to ensure long-term regional stability and successfully navigate the complexities of the new era.

Handbook of Communication for Development and Social Change

Handbook of Communication for Development and Social Change
Author: Jan Servaes
Publisher: Springer
Total Pages: 0
Release: 2020-06-09
Genre: Social Science
ISBN: 9789811520136

This handbook provides a single reference resource for communication for development and social change. Increasingly, one considers communication to be crucial to effectively tackle the major problems of today. Hence, the question being addressed in this handbook is, is there a right communication strategy? Perspectives on sustainability, participation, and culture in communication have changed over time in line with the evolution of development approaches and trends, and in response to the need for effective applications of communication methods and tools to new issues and priorities. Divided into prominent themes comprising relevant chapters written by experts in the field and reviewed by renowned editors, the book addresses topics where communication and social change converge in both theory and praxis. Specific concerns and issues include food security, climate change, poverty reduction, health, equity and gender, sustainable development goals, and information and communication technologies (ICTs). The book shows how communication is essential at all levels of society. It helps readers understand the processes that underlie attitude change and decision-making and the work uses powerful models and methods to explain the processes that lead to sustainable development and social change. This is essential reading for academics and practitioners, students and policy makers alike.