The Essential Guide to Graphic Design Success

The Essential Guide to Graphic Design Success
Author: Jordan Prudence
Publisher: CreateSpace
Total Pages: 28
Release: 2015-07-31
Genre:
ISBN: 9781515297086

The Essential Guide to Graphic Design Success is the latest eBook by innovator and author Jordan Prudence. Success in the field of Graphic Design, especially as a Sole Proprietor or hobby based graphic designer, can be tricky. It requires a set of talents that -oftentimes- creative persons do not have naturally. Therefore, the designer who is looking for success in her or his own terms must invest in learning these skills and adapt their way of thinking to something more linear. The Essential Guide to Graphic Design Success provides tips to people who already have some background in the field or a base understanding of the technical aspects of design. It covers the essentials of graphic design, the types of people who enter the field, and their options in the corporate world versus being a freelancer. The field of graphic design is both an interesting one and challenging. Each day graphic designers are brought into contact with new people who need their vision and creativity to make their own dreams come true. It is a field were empathy and whimsy are as important as precision and structure. The book guides the would be designer in the fundamentals of design, as well as, understanding what type of designer they are and what area of design is best suited for them. It touches on how to find a style and refine it, while also being adaptable. It is a guide for the recent college graduate, the corporate designer who is thinking of going on her own, or even someone who has had talent in the field as a freelancer but wishes to rethink their modality of business. Table of Contents Introduction Chapter One *What Graphic Design Is *Back at Point One *Elements of Design *Line *Color *Shapes *Texture *Typography *Scale *Principles of Design Chapter Two: Who Graphic Designers Are *Visual Problem-Solvers *Modern-Day Artisans *Anyone Can Be a Graphic Designer Chapter Three: How Graphic Design Works *A Career as a Corporate Graphic Designer *A Career as a Freelance Graphic Designer *Conclusion

Best Practices for Graphic Designers, Packaging

Best Practices for Graphic Designers, Packaging
Author: Grip
Publisher: Adams Media
Total Pages: 194
Release: 2013-12-15
Genre: Design
ISBN: 1592538134

DIVGain strategic insights on all aspects of package design. From starting with a blank slate all the way up to a finished product, learn the steps of executing effective package design solutions. /div

Inside the Business of Graphic Design

Inside the Business of Graphic Design
Author: Catharine Fishel
Publisher: Simon and Schuster
Total Pages: 327
Release: 2002-09-01
Genre: Design
ISBN: 1621531171

Inside the Business of Graphic Design casts a precise and realistic light on the risks, requirements, and rewards of running a creative and successful design business. Six sections discuss the entire cycle of business ownership, including goal setting, finding the right management style, cooperating with employees, triggering growth, rethinking one's business in the face of major changes, and even whether to stay with the business or move on. Whether you dream of setting up a small studio, or whether you've been on your own for years, this provocative guide is an important source of success strategies for every graphics professional.

Basics Graphic Design 02: Design Research

Basics Graphic Design 02: Design Research
Author: Neil Leonard
Publisher: Bloomsbury Publishing
Total Pages: 312
Release: 2017-07-13
Genre: Design
ISBN: 135003410X

Design Research shows readers how to choose the best method of research in order to save time and get the right results.The book makes readers aware of all the different research methods, as well as how to carry out the most appropriate research for their graphic design projects. All stages of the research process are considered in a dynamic and entertaining style, covering audience, context, trends, sources, documentation, dissemination and more. Students and designers can benefit from this text by learning fresh ways to analyse information obtained by data gathering, and how best to test and prove decisions. The resulting, well-rounded solutions will be informed, innovative, and aesthetically fitting for the brief.

The Graphic Designer's Guide to Creative Marketing

The Graphic Designer's Guide to Creative Marketing
Author: Linda Cooper Bowen
Publisher: John Wiley & Sons
Total Pages: 224
Release: 1999-03-08
Genre: Architecture
ISBN: 9780471293149

You know you've got the talent, now let them know it-your complete guide to finding, winning, and keeping good clients Written by a graphic designer and successful marketing consultant, this book is the most complete guide available to marketing your services, with clear, practical, step-by-step instructions on every aspect of graphic design marketing, including: * Developing and implementing a marketing plan * Researching prospective clients * Creating effective marketing materials * Cold calling and follow-ups * Effective communication * Dressing for success * Resumes, cover letters, and portfolios * Proposals, bids, and contracts * Keeping good clients-account management Also included are sample business forms, contracts, proposals, letters, and checklists, along with stunning full-color examples of successful self-promotion campaigns for every budget. Throughout the book, there are fascinating and instructive interviews with clients as well as graphic designers from across the country who share what they've learned about marketing and managing graphic design services.

Creating a Brand Identity: A Guide for Designers

Creating a Brand Identity: A Guide for Designers
Author: Catharine Slade-Brooking
Publisher: Laurence King Publishing
Total Pages: 427
Release: 2016-01-18
Genre: Design
ISBN: 1780679807

Creating a brand identity is a fascinating and complex challenge for the graphic designer. It requires practical design skills and creative drive as well as an understanding of marketing and consumer behaviour. This practical handbook is a comprehensive introduction to this multifaceted process. Exercises and examples highlight the key activities undertaken by designers to create a successful brand identity, including defining the audience, analyzing competitors, creating mood boards, naming brands, designing logos, presenting to clients, rebranding and launching the new identity. Case studies throughout the book are illustrated with brand identities from around the world, including a diverse range of industries – digital media, fashion, advertising, product design, packaging, retail and more.

The Complete Idiot's Guide to Graphic Design

The Complete Idiot's Guide to Graphic Design
Author: Marcia Layton Turner
Publisher: Penguin
Total Pages: 324
Release: 2008-10-07
Genre: Design
ISBN: 1440652155

If you can dream it, you can design it Whether your goal is to design your own marketing materials, launch a visually compelling blog, or just have some fun creating your own CD covers, The Complete Idiot’s Guide® to Graphic Design is your one-stop reference. Presented in an intuitive, accessible format, here are the fundamental elements of design and design principles, as well as instruction on how to apply those elements and principles to a variety of projects. • Covers art supplies, software, concept development, reproduction needs, and much more • Sample projects include business cards, print and web ads, and graphic T-shirts • Follows the success of other titles aimed at the aspiring artist, including the Complete Idiot’s Guide® titles on digital photography, drawing, and manga

Creating a Successful Graphic Design Portfolio

Creating a Successful Graphic Design Portfolio
Author: Irina Lee
Publisher: Bloomsbury Publishing
Total Pages: 197
Release: 2021-02-11
Genre: Design
ISBN: 1474213871

As students prepare to graduate and look for a job, they need to know how to present their work to potential employers or customers. A well presented portfolio, whether physical or digital, can make the difference between getting the job or being shown the door.

Comic Book Design

Comic Book Design
Author: Gary Spencer Millidge
Publisher: Watson-Guptill Publications
Total Pages: 0
Release: 2009
Genre: Cartooning
ISBN: 9780823097968

An illustrated guide to comic book design that covers characters, location, visual storytelling, panels, page layout, lettering, balloons, color, and covers.