The End Of Business As Usual
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| Author | : Brian Solis |
| Publisher | : John Wiley & Sons |
| Total Pages | : 324 |
| Release | : 2011-10-18 |
| Genre | : Business & Economics |
| ISBN | : 1118077555 |
It's a new era of business and consumerism—and you play a role in defining it Today's biggest trends—the mobile web, social media, real-time—have produced a new consumer landscape. The End of Business As Usual explores this complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it. "To be successful in business, you need to see what others don't. Start with this book. Someone's going to do it, why not you?" —Mark Cuban, owner of the Dallas Mavericks and Chairman of HDNet "Innovation has always changed the business landscape. People expect to access information anywhere, anytime, and on any device. Collaborative, cloud, and video technologies are leading this change. As Mr. Solis correctly writes, companies have to lead this change, not follow." —John Chambers, CEO of Cisco Systems, Inc. "Winning the hearts and minds of customers with new media experiences will turn them into your most valuable sales force. Solis's book is the map to unleash this treasure." —Peter Guber, author of Tell to Win: Connect, Persuade, and Triumph with the Hidden Power of Story "Your customers will share their experiences both good and bad. Now that everyone is connected, it's amplified and incredibly influential. This book will help you rethink your vision and mission to survive in a new era of digital Darwinism." —Mark Burnett, Television Executive Producer
| Author | : Richard Branson |
| Publisher | : Penguin |
| Total Pages | : 386 |
| Release | : 2017-04-04 |
| Genre | : Business & Economics |
| ISBN | : 0143130544 |
From the trailblazing founder and CEO of the Virgin Group, a powerful argument for using business to make a positive impact in the world. Richard Branson, one of the world’s most famous and admired business leaders, argues that it’s time to turn capitalism upside down—to shift our values from an exclusive focus on profit to also caring for people, communities and the planet. As he writes, “My message is a simple one: business as usual isn’t working. In fact, it’s ‘business as usual’ that’s wrecking our planet. Resources are being used up; the air, the sea, the land—are all heavily polluted. The poor are getting poorer. Many are dying of starvation or because they can’t afford a dollar a day for life-saving medicine. . . . Prophesying doom and gloom is simply not my style. . . . I think business can help fix things and create a more prosperous world for everyone. I happen to believe in business because I believe that business can be a force for good. By that I mean doing good is good for business.” Screw Business as Usual shows how easy it is for both businesses and individuals to embark on a whole new way of doing things, solving major problems and turning our work into something we both love and are proud of.
| Author | : Brian Solis |
| Publisher | : John Wiley & Sons |
| Total Pages | : 229 |
| Release | : 2013-03-11 |
| Genre | : Business & Economics |
| ISBN | : 111845653X |
"In today’s rapidly changing digital environment, Darwinism is alive and well. What’s the Future of Business doesn't just explore trends and theories; it introduces a dynamic, actionable path to transformation." —Evan Greene, CMO, The Recording Academy, Producers of the GRAMMY Awards Rethink your business model to incorporate the power of "user" experiences What’s the Future of Business? will galvanize a new movement that aligns the tenets of user experience with the vision of innovative leadership to improve business performance, engagement, and relationships for a new generation of consumerism. It provides an overview of real-world experiences versus "user" experiences in relation to products, services, mobile, social media, and commerce, among others. This book explains why experience is everything and how the future of business will come down to shared experiences. Aligns the tenets of user experience with the concepts of innovative leadership to improve business performance and engagement and to motivate readers to rethink business models and customer and employee relationships Motivates readers to rethink business models, products and services, marketing, and customer and employee relationships with desired experiences in mind Brian Solis is globally recognized as one of the most prominent thought leaders and published authors in new media, and is the author of Engage! and The End of Business as Usual! Discover how user experience design affects your business, and how you can harness its power for meaningful revenue growth
| Author | : Sharon C. Cooper |
| Publisher | : Penguin |
| Total Pages | : 321 |
| Release | : 2022-04-05 |
| Genre | : Fiction |
| ISBN | : 0593335252 |
A woman learns the hard way about mixing business with pleasure in this hilarious new romantic comedy by USA Today bestselling author Sharon C. Cooper. I am beautiful. I am confident. I am lovable. I am a lottery winner. This is the mantra that will get Dreamy Daniels through each day until she makes it big. So what if she lives in a seedy part of Los Angeles in a house that’s one earthquake away from crumbling, or works an unfulfilling secretarial job while struggling to finish her bachelor’s degree? All Dreamy needs to do is win the lottery, which she’s been entering in as a weekly tradition with her grandfather. When she catches the attention of her boss’s potential investor, Dreamy has to remind herself to focus on her career goals so she can be her own boss. Who cares if he has the social grace of the Duke of Sussex and the suaveness of Idris Elba? No distractions allowed. Growing up with a father who is an A-list actor and a socialite mother, venture capitalist Karter Redford lives in the world of the rich and famous. Instead of attending movie premieres, however, he prefers spending his time helping the less fortunate, backing start-up companies and investing in cutting edge ideas. Karter is used to his life revolving around work, but when he decides he wants someone to share it with, he falls for someone his mother would never approve of: hilarious, quirky Dreamy, who has goals of her own…but also isn’t a wealthy, upper-crust socialite. Though it’s clear they’re from different worlds, their relationship might just be his greatest investment yet.
| Author | : Angela Roper |
| Publisher | : Routledge |
| Total Pages | : 180 |
| Release | : 2017-09-28 |
| Genre | : Business & Economics |
| ISBN | : 1317247825 |
This book evaluates how and why vertical disintegration has occurred in the global corporate hotel industry, as it undergoes a structural transformation. It provides a unique insight into the new competitive landscape. Underpinned by academic literature, it includes first-hand accounts from the most eminent senior executives of firms in and around the industry. It provides an in-depth perspective of a modern industrial phenomenon and makes observations as to the profitable way forward for the industry. This text is an important read for those working, advising and investing in the sector as well as for students, graduates and researchers.
| Author | : Brian Solis |
| Publisher | : John Wiley & Sons |
| Total Pages | : 341 |
| Release | : 2011-02-25 |
| Genre | : Business & Economics |
| ISBN | : 1118072790 |
The ultimate guide to branding and building your business in the era of the Social Web—revised and updated with a Foreword by Ashton Kutcher Engage! thoroughly examines the social media landscape and how to effectively use social media to succeed in business—one network and one tool at a time. It leads you through the detailed and specific steps required for conceptualizing, implementing, managing, and measuring a social media program. The result is the ability to increase visibility, build communities of loyal brand enthusiasts, and increase profits. Covering everything you need to know about social media marketing and the rise of the new social consumer, Engage! shows you how to create effective strategies based on proven examples and earn buy-in from your marketing teams. Even better, you'll learn how to measure success and ROI. Introduces you to the psychology, behavior, and influence of the new social consumer Shows how to define and measure the success of your social media campaigns for the short and long term Features an inspiring Foreword by actor Ashton Kutcher, who has more than 5 million followers on Twitter Revised paperback edition brings the book completely up to date to stay ahead of the lightning fast world of social media Today, no business can afford to ignore the social media revolution. If you're not using social media to reach out to your customers and the people who influence them, who is?
| Author | : Deepak Chawla |
| Publisher | : The Write Place |
| Total Pages | : 306 |
| Release | : 2015-03-02 |
| Genre | : Fiction |
| ISBN | : 9383952229 |
| Author | : Rick Levine |
| Publisher | : |
| Total Pages | : 298 |
| Release | : 2011 |
| Genre | : |
| ISBN | : |
| Author | : Raz Godelnik |
| Publisher | : Springer Nature |
| Total Pages | : 163 |
| Release | : 2021-06-26 |
| Genre | : Business & Economics |
| ISBN | : 3030773183 |
This book provides a clear, critical, and timely analysis of the state of corporate sustainability within the context of the climate crisis. It offers not only a substantive critique of the current efforts but also clarity about the changes needed and how to implement them. The book goes beyond the more common debate on shareholder capitalism vs. stakeholder capitalism to explain the shortcomings of the current approach to sustainability in business, which the author describes as sustainability-as-usual. Using strategic design lenses, the author proposes a new model of awakened sustainability, which offers a transformational shift in corporate sustainability to ensure companies fairly and effectively address the climate crisis. The book presents the numerous changes needed in the environment in which companies operate to enable awakened sustainability and how these changes can be realized. Grounded in the scientific community’s calls for urgent action on climate change, this groundbreaking text provides scholars with an evaluation of current and future trends in corporate sustainability. It connects the dots between the progress made in the last five decades and the opportunities entailed in the work on a regenerative and just vision for companies in this decade and beyond.
| Author | : Brian Solis |
| Publisher | : John Wiley & Sons |
| Total Pages | : 263 |
| Release | : 2015-10-13 |
| Genre | : Business & Economics |
| ISBN | : 1118526805 |
Welcome to a new era of business in which your brand is defined by those who experience it. Do you know how your customers experience your brand today? Do you know how they really feel? Do you know what they say when you re not around? In an always-on world where everyone is connected to information and also one another, customer experience is your brand. And, without defining experiences, brands become victim to whatever people feel and share. In his new book X: The Experience When Business Meets Design bestselling author Brian Solis shares why great products are no longer good enough to win with customers and why creative marketing and delightful customer service too are not enough to succeed. In X, he shares why the future of business is experiential and how to create and cultivate meaningful experiences. This isn’t your ordinary business book. The idea of a book was re-imagined for a digital meets analog world to be a relevant and sensational experience. Its aesthetic was meant to evoke emotion while also giving new perspective and insights to help you win the hearts and minds of your customers. And, the design of this book, along with what fills its pages, was done using the principles shared within. Brian shares more than the importance of experience. You’ll learn how to design a desired, meaningful and uniform experience in every moment of truth in a fun way including: How our own experience gets in the way of designing for people not like us Why empathy and new perspective unlock creativity and innovation The importance of User Experience (UX) in real life and in executive thinking The humanity of Human-Centered Design in all you do The art of Hollywood storytelling from marketing to product design to packaging Apple’s holistic approach to experience architecture The value of different journey and experience mapping approaches The future of business lies in experience architecture and you are the architect. Business, meet design. X
