The Emergency Public Relations Manual
Author | : Alan B. Bernstein |
Publisher | : |
Total Pages | : 364 |
Release | : 1986 |
Genre | : Business & Economics |
ISBN | : |
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Author | : Alan B. Bernstein |
Publisher | : |
Total Pages | : 364 |
Release | : 1986 |
Genre | : Business & Economics |
ISBN | : |
Author | : Alan B. Bernstein; Cindy Rakowitz |
Publisher | : Xlibris Corporation |
Total Pages | : 202 |
Release | : 2012-02-07 |
Genre | : Business & Economics |
ISBN | : 1469159554 |
The great economic downturn; tumultuous weather patterns; Ponzi schemes; Occupy protests; political uncertainty; flash mobs and mall melees make daily headlines. When you hear about catastrophic news, do you ever think about how an unanticipated event might affect your business? As you know from the classic Boy Scout mantra, it is always best to be prepared. This quick read teaches you the art and science of crisis management and rapid response to PR emergencies. A review from Andrew Scott, Grammy Nominated Producer/Songwriter, Owner of ASA Public Relations: "Bold, tenacious, and downright in-your-face. Alan B. Bernstein and Cindy Rakowitz create a masterpiece in public relations management with the latest edition of 'Emergency Public Relations: Crisis Management in a 3.0 World'. A bible for service professionals, this book tackles all angles of crisis management from brand salvaging to social media handling. A must-read for publicists, marketing professionals, service providers, and business owners..."
Author | : Jan Thenell |
Publisher | : American Library Association |
Total Pages | : 92 |
Release | : 2004-07-26 |
Genre | : Business & Economics |
ISBN | : 9780838908709 |
When emergencies escalate, knowing what to do in advance is the key. Libraries that are equipped with ready contact information, talking points, and spokespeople at hand are prepared to limit damage from big events or ensure small problems don't escalate.
Author | : Louie Fernandez |
Publisher | : Ihs Global Incorporated |
Total Pages | : 0 |
Release | : 2003 |
Genre | : Communication in management |
ISBN | : 9780710625960 |
This book is designed to assist organizations and their employees to cooperate with the media and inform, calm, and direct their stakeholders and public during any emergency.
Author | : Sue Pivetta |
Publisher | : |
Total Pages | : 512 |
Release | : 1993 |
Genre | : Emergency communication systems |
ISBN | : 9780840385512 |
Author | : W. Timothy Coombs |
Publisher | : John Wiley & Sons |
Total Pages | : 597 |
Release | : 2023-01-24 |
Genre | : Social Science |
ISBN | : 1119678927 |
The revised and updated new edition of the comprehensive guide to crisis communication research and practice The Handbook of Crisis Communication provides students, researchers, and practitioners with a timely and authoritative overview of the dynamic field. Contributions by an international team of 50 leading scholars and practitioners demonstrate various methodological approaches, examine how crisis communication is applied in a range of specific contexts, discuss the role of culture and technology in crisis communication, and present original research of relevance to the development and evaluation of crisis communication theory. Now in its second edition, the Handbook covers the latest advances in global crisis communication technology, current trends in research and practice, social media in crisis communication, and more. Each of the 38 chapters incorporate new material offering fresh insights into existing areas of crisis communication and explore new and emerging lines of research. A wealth of new case studies, practical scenarios, and in-depth analyses of recent crises are integrated throughout. Examines traditional applications, recent advances, and emerging areas in crisis communication Discusses communication approaches for organizational crises, disasters, political crises, and public health crises Provides up-to-date coverage of the latest terminology, methods, and research trends in the field Highlights how crisis communication theory and research can inform real-world practice Features detailed analyses of crisis communication in major events such as terrorist attacks, natural disasters, industrial accidents, and global pandemics The Handbook of Crisis Communication, Second Edition is an excellent textbook for advanced students in public relations and strategic communication programs, and a valuable reference for researchers and practitioners in fields such as crisis communication, public relations, and corporate communication.
Author | : Edward L. Mund |
Publisher | : Prentice Hall |
Total Pages | : 0 |
Release | : 2015 |
Genre | : Emergency medical personnel |
ISBN | : 9780135074633 |
Emergency Medical Services: Public Information Education and Relations is intended to be used as a reference and "how to" manual for EMS managers seeking to design, implement, and maintain a public relations plan. The text identifies and offers examples of the informational and educational components that work together to form a comprehensive public relations plan. Capitalizing on successful strategies used in marketing and advertising, it explains the reasons why public information and education is a necessary part of gaining and holding the public trust. A Public Information and Education Tool helps EMS managers create personalized templates and reference materials in order to easily and quickly produce the right message for the right audience and ensure its delivery. ***** This title is also available as part of our Digital Library EMS Management Series, please visit www.bradybooks.com/dl to learn more.
Author | : Alan B. Bernstein |
Publisher | : |
Total Pages | : 204 |
Release | : 2012 |
Genre | : Business & Economics |
ISBN | : 9781469159539 |
The great economic downturn; tumultuous weather patterns; Ponzi schemes; Occupy protests; political uncertainty; flash mobs and mall melees make daily headlines. When you hear about catastrophic news, do you ever think about how an unanticipated event might affect your business? As you know from the classic Boy Scout mantra, it is always best to be prepared. This quick read teaches you the art and science of crisis management and rapid response to PR emergencies. A review from Andrew Scott, Grammy Nominated Producer/Songwriter, Owner of ASA Public Relations: "Bold, tenacious, and downright in-your-face. Alan B. Bernstein and Cindy Rakowitz create a masterpiece in public relations management with the latest edition of 'Emergency Public Relations: Crisis Management in a 3.0 World'. A bible for service professionals, this book tackles all angles of crisis management from brand salvaging to social media handling. A must-read for publicists, marketing professionals, service providers, and business owners..."
Author | : Judy Pal |
Publisher | : |
Total Pages | : 30 |
Release | : 2018-07-06 |
Genre | : |
ISBN | : 9781722648695 |
Finally, a guide that helps determine what to say when it really matters! In the event of a crisis, today more than ever, first-responder public information officers (PIOs) including police, fire, EMS, hospitals and other agencies on the front lines, must be prepared to communicate immediately. When time is of the essence, telling people what they need to know will help your agency come through a crisis with the trust and confidence of your community intact. Developing that messaging on the spot, in the midst of chaos and adrenaline, can be fraught with problems. The answer is to create a strategic crisis communications plan in advance to serve as the backbone of your messaging. Preparing for potential issues in advance allows organizations to deal with incidents proactively, and effectively manage the narrative being conveyed by the media and other target audiences involved. It also allows an agency to make important communications decisions quickly and decisively, as opposed to agonizing and wasting valuable time and resources debating what to say in the moment. This guide provides simple and effective strategies along with templates to help first-response agencies create a bespoke crisis communications manual. A well thought out communications plan allows an organization to escape the short-term focus that often plagues agencies in crisis. It allows you to be not only a first-responder, but a "first-reporter" as well.
Author | : Matt Haig |
Publisher | : Kogan Page Publishers |
Total Pages | : 180 |
Release | : 2000 |
Genre | : Business & Economics |
ISBN | : 9780749434342 |
A study of the theory and practice of public relations on the Internet. It offers comprehensive advice on every aspect from understanding the difference between real world and virtual publics to PR tricks and techniques that attract new customers and keep the old ones coming back. It features well-known cases and quotes from the founders of successful Web sites.