The Economics of E-Commerce

The Economics of E-Commerce
Author: Nir Vulkan
Publisher: Princeton University Press
Total Pages: 236
Release: 2020-06-30
Genre: Business & Economics
ISBN: 0691214549

Despite the recent misfortunes of many dotcoms, e-commerce will have major and lasting effects on economic activity. But the rise and fall in the valuations of the first wave of e-commerce companies show that vague promises of distant profits are insufficient. Only business models based on sound economic propositions will survive. This book provides professionals, investors, and MBA students the tools they need to evaluate the wide range of actual and potential e-commerce businesses at the microeconomic level. It demonstrates how these tools can be used to assess a variety of existing applications. Advances in web-based technology--particularly automation and delegation technologies such as smart agents, shopping bots, and bidding elves--support the further growth of e-commerce. In addition to enabling consumers to conduct automated comparisons and sellers to access visitors' background information in real time, such software programs can make decisions for individuals, negotiate with other programs, and participate in online markets. Much of e-commerce's economic value arises from this kind of automation, which not only reduces operating costs but adds value by generating new market interactions. This text teaches how to analyze the added value of such applications, considering consumer behavior, pricing strategies, incentives, and other critical factors. It discusses added value in several e-commerce arenas: online shopping, business-to-business e-commerce, application design, online negotiation (one-to-one trading), online auctions (one-to-many trading), and many-to-many electronic exchanges. Combining insights from several years of microeconomic research as well as from game theory and computer science, it stresses the importance of economic engineering in application design as well as the need for business models to take into account the "total game." As the only serious treatment of the microeconomics of e-commerce, this book should be read by anyone seeking e-commerce solutions or planning to work in the field.

The Economics of Electronic Commerce

The Economics of Electronic Commerce
Author: Andrew B. Whinston
Publisher: Que Publishing
Total Pages: 664
Release: 1997
Genre: Business & Economics
ISBN:

"The Economics of Electronic Commerce applies standard microeconomic analyses to an entirely new industry - laying the foundation for the development of radically new business models. With detailed analysis to those involved in the actual production, marketing, and distribution of digital information products as well as professionals doing business in the electronic marketplace, this valuable reference demonstrates that businesses that achieve early success from applying these theories will enjoy a distinct competitive advantage in this newly defined world of business."--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved

eCommerce Economics

eCommerce Economics
Author: David VanHoose
Publisher: Routledge
Total Pages: 601
Release: 2011-03-18
Genre: Business & Economics
ISBN: 1136821805

This second edition of eCommerce Economics addresses the economic issues associated with using computer-mediated electronic networks, such as the Internet, as mechanisms for transferring ownership of or rights to use goods and services. After studying this book, students will recognize problems that arise in the electronic marketplace, such as how to gauge the competitive environment, what products to offer, how to market those products, and how to price those products. They also will understand the conceptual tools required to evaluate the proper scope of public policies relating to electronic commerce. Core topics covered in the book include the underpinning of electronic commerce and the application of basic economic principles, including the theories of perfect and imperfect competition, to the electronic marketplace. Building on this foundation, the book discusses virtual products, network industries, and business strategies and conduct. Additional key topics include Internet advertising, intellectual property rights in a digital environment, regulatory issues in electronic markets, public sector issues, online banking and finance, digital cash, international electronic trade, and the implications of e-commerce for aggregate economic activity.

The Economics of the Internet and E-commerce

The Economics of the Internet and E-commerce
Author: Michael R. Baye
Publisher: Elsevier
Total Pages: 280
Release: 2002-10-31
Genre: Business & Economics
ISBN: 0762309717

The first six chapters of the text examine four broad issues: the role of the Internet in fostering competition, its impact on price dispersion and on business-to-business transactions, and the importance of reputation and trust in the new economy. The last four chapters examine the impact of the Internet on the organization of firms, the efficiency of auctions in the Internet age, how consumers choose websites and acquire product information, and the growing problem of congestion on the Internet.

E-commerce and the Digital Economy

E-commerce and the Digital Economy
Author: Michael Shaw
Publisher: M.E. Sharpe
Total Pages: 329
Release: 2006
Genre: Business & Economics
ISBN: 0765620073

This volume in the "Advances in Management Information Systems" series offers a state-of-the-art survey of information systems research on electronic commerce. Featuring chapters by leading scholars and industry professionals, it provides the framework for understanding the business trends, emerging opportunities, and barriers to overcome in the rapid developments taking place in electronic business and the digital economy. Researchers, students, and practitioners - anyone interested in the current issues and future direction of electronic commerce, especially from the standpoint of information systems and information technology - will find this book to be an authoritative source of cutting-edge information. The volume is divided into four parts: Part I covers the fundamental issues of information technology standards and the transformation of industry structure; Part II focuses on B2B commerce; Part III investigates the management of mobile and IT infrastructure; and Part IV includes trust, security, and legal issues that undergird the success of e-commerce initiatives.

Handbook on the Economics of the Internet

Handbook on the Economics of the Internet
Author: Johannes M. Bauer
Publisher: Edward Elgar Publishing
Total Pages: 603
Release: 2016-05-27
Genre: Business & Economics
ISBN: 0857939858

The Internet is connecting an increasing number of individuals, organizations, and devices into global networks of information flows. It is accelerating the dynamics of innovation in the digital economy, affecting the nature and intensity of competition, and enabling private companies, governments, and the non-profit sector to develop new business models. In this new ecosystem many of the theoretical assumptions and historical observations upon which economics rests are altered and need critical reassessment.

The Economics of E-commerce and the Internet

The Economics of E-commerce and the Internet
Author: Edward J. Deak
Publisher: South Western Educational Publishing
Total Pages: 464
Release: 2003
Genre: Business & Economics
ISBN:

This book provides an economic analysis of e-commerce and the Internet. The book takes a broad approach in looking at the microeconomic structure, competitive strategy and efficiency, as well as social and legal implications of the e-commerce revolution. The unique approach of the book is its demonstration of economic tensions, economic forces acting in concert or in opposition, that are consistently affecting the continuing development of e-commerce.

Internet and Digital Economics

Internet and Digital Economics
Author: Eric Brousseau
Publisher:
Total Pages: 824
Release: 2007
Genre: Information technology
ISBN: 9780511321917

Explores the impact of the internet on the future directions of the 'New Economy'.