The Chasm Companion

The Chasm Companion
Author: Paul Wiefels
Publisher: Harper Collins
Total Pages: 350
Release: 2009-10-13
Genre: Business & Economics
ISBN: 0061844551

In The Chasm Companion, The Chasm Group's Paul Wiefels presents readers with a new analysis of the ideas introduced in bestselling author Geoffrey Moore's classic books, Crossing the Chasm and Inside the Tornado, and focuses on how to translate these ideas into actionable strategy and implementation programs. This step-by-step fieldbook is organized around three major concepts: how high-tech markets develop, creating market development strategy, and executing go-to-market programs based on the strategy.

Crossing the Chasm

Crossing the Chasm
Author: Geoffrey A. Moore
Publisher: Harper Collins
Total Pages: 254
Release: 2002-08-20
Genre: Business & Economics
ISBN: 0060517123

Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace.

Zone to Win

Zone to Win
Author: Geoffrey A. Moore
Publisher: Diversion Books
Total Pages: 147
Release: 2015-11-03
Genre: Business & Economics
ISBN: 1682301702

Over the last 25 years, Geoffrey Moore has established himself as one of the most influential high-tech advisors in the world—once prompting Conan O’Brien to ask “Who is Geoffrey Moore and why is he more famous than me?” Following up on the ferociously innovative ESCAPE VELOCITY, which served as the basis for Moore’s consulting work to such companies as Salesforce, Microsoft, and Intel, ZONE TO WIN serves as the companion playbook for his landmark guide, offering a practical manual to address the challenge large enterprises face when they seek to add a new line of business to their established portfolio. Focused on spurring next-generation growth, guiding mergers and acquisitions, and embracing disruption and innovation, ZONE TO WIN is a high-powered tool for driving your company above and beyond its limitations, its definitions of success, and ultimately, its competitors. Moore’s classic bestseller, CROSSING THE CHASM, has sold more than one million copies by addressing the challenges faced by start-up companies. Now ZONE TO WIN is set to guide established enterprises through the same journey. “For any company, regardless of size or industry, ZONE TO WIN is the playbook for succeeding in today’s disruptive, connected, fast-paced business world.” —Marc Benioff, CEO, Salesforce “Once again Geoffrey Moore weighs in with a prescient examination of what it takes to win in today’s competitive, disruptive business environment.” —Satya Nadella, CEO, Microsoft "With this book, Geoffrey Moore continues to lead us all through ever-changing times...His work has changed the game of changing the game!" —Gary Kovacs, CEO, AVG “ZONE TO WIN uses crystal-clear language to describe the management plays necessary to win in an ever-disrupting marketplace. Regardless of your level of management experience, you will find this book an invaluable tool for building long-term success for your business.” —Lip-Bu Tan, President and CEO, Cadence Design Systems

The Dorothy Dunnett Companion

The Dorothy Dunnett Companion
Author: Elspeth Morrison
Publisher: Vintage
Total Pages: 431
Release: 2002-04-16
Genre: Literary Criticism
ISBN: 0375726683

Dorothy Dunnett has earned worldwide acclaim for the masterful blending of historical fact and imagination in her two series of novels set in brilliantly reconstructed fifteenth- and sixteenth-century landscapes. The Dorothy Dunnett Companion II is an encyclopedic resource that completes and expands the reach of the first Companion in documenting the historical and literary riches of Dunnett's Lymond Chronicles and House of Niccolo novels. In this second guide, Elspeth Morrison not only covers the final three Niccolo novels for the first time, but also provides a wealth of additional information about all of the earlier novels and highlights the links between the two now-completed series. Once again, she illuminates the real figures and events and the cultural and literary allusions Dunnett weaves into her works, translating foreign phrases and offering up fascinating background details, from the history of golf and the argot of galley slaves to the uses of puffins and polar bears. Together with the first Companion, The Dorothy Dunnett Companion II provides a complete and essential guide to the world of Lymond and Niccolo.

The Companion's Secret

The Companion's Secret
Author: Susanna Craig
Publisher: Lyrical Press
Total Pages: 231
Release: 2018-04-03
Genre: Fiction
ISBN: 1516104013

In this tempestuous new series, rebellious hearts prove hard to tame—but can England’s most dangerous rake be captured by a wild Irish rose? They call him Lord Ash, for his desires burn hot and leave devastation in their wake. But Gabriel Finch, Marquess of Ashborough, knows the fortune he’s made at the card table won’t be enough to save his family estate. For that he needs a bride with a sterling reputation to distract from his tarnished past, a woman who’ll be proof against the fires of his dark passion. Fate deals him the perfect lady. So why can’t Gabriel keep his eyes from wandering to her outspoken, infuriatingly independent Irish cousin? Camellia Burke came to London as her aunt’s companion, and she’s brought a secret with her: she’s written a scandalous novel. Now, her publisher demands that she make her fictional villain more realistic. Who better than the notorious Lord Ash as a model? Duty-bound to prevent her cousin from making a disastrous match, Cami never meant to gamble her own heart away. But when she’s called home, Ash follows. And though they’re surrounded by the flames of Rebellion, the sparks between them may be the most dangerous of all… Praise for Susanna Craig “Craig gives readers quite a treat.” —RT Book Reviews, 4 Stars “Beautifully written, richly atmospheric, deeply felt, and so deftly researched—I felt utterly absorbed into the world of late Georgian England. I’m tremendously excited to discover such an elegant new voice in historical romance!” —New York Times bestselling author Meredith Duran

Crossing the Quality Chasm

Crossing the Quality Chasm
Author: Institute of Medicine
Publisher: National Academies Press
Total Pages: 359
Release: 2001-07-19
Genre: Medical
ISBN: 0309132967

Second in a series of publications from the Institute of Medicine's Quality of Health Care in America project Today's health care providers have more research findings and more technology available to them than ever before. Yet recent reports have raised serious doubts about the quality of health care in America. Crossing the Quality Chasm makes an urgent call for fundamental change to close the quality gap. This book recommends a sweeping redesign of the American health care system and provides overarching principles for specific direction for policymakers, health care leaders, clinicians, regulators, purchasers, and others. In this comprehensive volume the committee offers: A set of performance expectations for the 21st century health care system. A set of 10 new rules to guide patient-clinician relationships. A suggested organizing framework to better align the incentives inherent in payment and accountability with improvements in quality. Key steps to promote evidence-based practice and strengthen clinical information systems. Analyzing health care organizations as complex systems, Crossing the Quality Chasm also documents the causes of the quality gap, identifies current practices that impede quality care, and explores how systems approaches can be used to implement change.

The Chasm

The Chasm
Author: Randy Alcorn
Publisher: Multnomah
Total Pages: 128
Release: 2011-02-08
Genre: Fiction
ISBN: 1601423403

A Journey He Couldn’t Miss… and a Step He Couldn’t Take He found himself a traveler in the strangest of lands. Where invisible secrets come starkly into sight. Where the fairest of companions leads the way into unsuspected danger and darkness. Where hidden battles burst into the open. Where so much is grasped…and so much more seems unattainable. Driven by a yearning he doesn’t understand, compelled toward a destination he can’t quite see, the traveler navigates the inhospitable landscape with determination and a flicker of something like hope—despite the obstacles that seem to unerringly block his path. Best-selling novelist Randy Alcorn weaves a supernatural interplay of wills and motives, lusts and longings, love and sacrifice. It’s a potent mix that leaves every reader wondering: Do I really understand this world I live in? Do I really understand myself? Is there more to all this than I’ve ever dared hope?