The Business Guide to Selling Through Internet Auctions

The Business Guide to Selling Through Internet Auctions
Author: Nancy L. Hix
Publisher: Maximum Press
Total Pages: 612
Release: 2001
Genre: Business & Economics
ISBN: 9781885068736

For those businesses that want to supplement their sales online or those who want to sell online in a structured, repeatable way, this book shows the new online auction seller the ins and outs. Businesses will learn how to find online auction sites and how to judge whether a particular one meets their needs, how to register and establish an account, and how to list auctions and attract bids.

Marketing with E-mail

Marketing with E-mail
Author: Shannon Kinnard
Publisher: Maximum Press
Total Pages: 364
Release: 2001-10-28
Genre: Business & Economics
ISBN: 9781885068682

This detailed reference provides advice on how to expand and improve marketing opportunities, communications, and online relationships with this valuable tool. Marketers are guided through a step-by-step process of creating and implementing an e-mail marketing plan for their specific needs. This updated edition includes the latest information on e-mail newsletters, online networking, signature files, and e-mail promotions.

Exploring IBM E-business Software

Exploring IBM E-business Software
Author: Casey Young
Publisher: Maximum Press
Total Pages: 374
Release: 2003
Genre: Business & Economics
ISBN: 9781931644006

This detailed look at IBM’s software products for e-business enables IBM users to gain a fundamental understanding of e-business architecture, where IBM software products fit into that architecture, and where to go to get more information. The main products and platforms for development tools and components, application server software, and secure network and management software are described. This book also distinguishes between two or more IBM software products that appear to serve the same purpose but really have different applications. Key products covered include DB2, Web Sphere, Lotus Domino, and Tivoli. This replaces 1885068581.

Exploring IBM EServer XSeries

Exploring IBM EServer XSeries
Author: Jim Hoskins
Publisher: Maximum Press
Total Pages: 212
Release: 2003
Genre: Computers
ISBN: 9781885068835

Annotation Introducing the brands of Intel-based IBM computers, this guide shows how to integrate these systems into business for greater efficiency, productivity, and overall business management. Written for nontechnical users, the most current xSeries information is included. Differences and uses for the assorted computers are detailed, as are the latest peripherals, software options, and networking issues. Guidelines for choosing operating systems to fit business needs are also discussed.

Building on Your OS/400 Investment

Building on Your OS/400 Investment
Author: Jim Hoskins
Publisher: Maximum Press
Total Pages: 124
Release: 2004
Genre: Business & Economics
ISBN: 9781931644099

If you are involved with any business or institution that currently uses IBM eServer iSeries, AS/400 servers, or Windows servers, then this book is for you. It will help you look inward at your own enterprise to evaluate your current state of e-business adoption. You will see where IBM is headed in terms of the future of e-business and learn how to take full advantage of their "on demand" strategy in your organization. You will learn how to leverage your existing investment in OS/400 and Windows computing infrastructure moving forward. You likely will see yourself somewhere in the "Top Ten Things That Tell You It's Time for a Change". Finally, you will read about the actual experiences of National Bancorp as they move down the e-business on demand adoption path. To help you stay current, this book comes with your personal password for accessing the companion Web site which offers up-to-the-minute iSeries news, "More on the Web" links, and additional iSeries resources. Book jacket.

Building on Your AIX Investment

Building on Your AIX Investment
Author: Jim Hoskins
Publisher: Maximum Press
Total Pages: 108
Release: 2004
Genre: Business & Economics
ISBN: 9781931644082

If you are involved with any business or institution that currently uses IBM eServer pSeries, RS/6000 servers, or other brands of UNIX servers, then this book is for you. It starts by describing the state of e-business today and IBM's sweeping "on demand" initiative. It will help you look inward at your own enterprise to evaluate your current state of e-business adoption. You will see where IBM is headed in terms of the future of e-business and learn how to take full advantage of their "on demand" strategy in your organization. You will learn how to leverage your existing investment in AIX or UNIX computing infrastructure moving forward. You likely will see yourself somewhere in the "Top Ten Things That Tell You It's Time for a Change." Finally, you will read about the actual experiences of Toyota Australia as they moved down the e-business adoption path. To help you stay current, this book comes with your personal password for accessing the companion Web site which offers up-to-the-minute pSeries news, expanded information, and additional pSeries resources. Book jacket.

Exploring IBM EServer ZSeries and S/390 Servers

Exploring IBM EServer ZSeries and S/390 Servers
Author: Jim Hoskins
Publisher: Maximum Press
Total Pages: 468
Release: 2003
Genre: Computers
ISBN: 9781885068910

Considered the bible of the IBM zSeries and S/390 world, this new edition closely examines the role large computers will play in the new century. All the new hardware models and operating system products—Linux, VSE, MVS, VM, AIX, and Open Edition—are now available for the zSeries and are fully explained, as are critical business issues such as cost justification, lease versus purchase, support, security, and maintenance. Hypothetical small, medium, and large businesses are described and then outfitted with the appropriate zSeries solution. This replaces 1885068700.

Internet Marketing for Information Technology Companies

Internet Marketing for Information Technology Companies
Author: Barry Silverstein
Publisher: Maximum Press
Total Pages: 472
Release: 2001
Genre: Business & Economics
ISBN: 9781885068675

While information technology (IT) companies have a special affinity for the Internet, they are not necessarily using Internet marketing to its fullest potential. Addressing the specific Internet marketing needs of IT companies and written for IT marketing pros, this how-to guide shows how to make the best of a Web site, get the most out of online advertising and e-mail marketing, build a Web community, and participate in affiliate marketing programs. Numerous case studies from IT companies are used to illustrate the concepts.

The Globalisation of Executives and Economies

The Globalisation of Executives and Economies
Author: John Walsh
Publisher: Elsevier
Total Pages: 271
Release: 2006-12-31
Genre: Business & Economics
ISBN: 1780632525

How has globalisation affected the executives and economy of Thailand, one of the most dynamically growing countries in East Asia? This book provides coverage of crucial industrial sectors in the Thai economy, comparisons between the past and the present Thai economy and a variety of studies aiming to explain the behaviour of Thai executives and consumers. - A comprehensive approach to the globalisation of Thai executives and companies - Written by a variety of industry and academic specialists - Avoids academic jargon in explaining real-life issues in an easy to read style

Internet Marketing for Less Than $500/year

Internet Marketing for Less Than $500/year
Author: Marcia Yudkin
Publisher: Maximum Press
Total Pages: 356
Release: 2001-09
Genre: Business & Economics
ISBN: 9781885068699

Huge businesses spend millions of dollars planning and executing their Internet marketing strategy. What these big corporations don’t understand is that they could achieve similar results without breaking the bank. The secrets of making a big Internet marketing splash without spending more than $500 a year are revealed in this book. For entrepreneurs and small businesses alike, this book explains how to plan and execute a complete online marketing strategy for just a couple of dollars a day.