The Attention Complex
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Author | : K. Rogers |
Publisher | : Springer |
Total Pages | : 352 |
Release | : 2014-01-16 |
Genre | : Performing Arts |
ISBN | : 1137318643 |
Over the past two decades in the United States, a profound reorientation of human attention has taken shape. This book addresses the recent cultural anxiety about attention as a way of negotiating a crisis of the self that is increasingly managed, mediated, and controlled by technologies.
Author | : Andrew Epstein |
Publisher | : Oxford University Press |
Total Pages | : 385 |
Release | : 2016-06-10 |
Genre | : Literary Criticism |
ISBN | : 0190631724 |
Poetry has long been thought of as a genre devoted to grand subjects, timeless themes, and sublime beauty. Why, then, have contemporary poets turned with such intensity to documenting and capturing the everyday and mundane? Drawing on insights about the nature of everyday life from philosophy, history, and critical theory, Andrew Epstein traces the modern history of this preoccupation and considers why it is so much with us today. Attention Equals Life argues that a potent hunger for everyday life explodes in the post-1945 period as a reaction to the rapid, unsettling transformations of this epoch, which have resulted in a culture of perilous distraction. Epstein demonstrates that poetry is an important, and perhaps unlikely, cultural form that has mounted a response, and even a mode of resistance, to a culture suffering from an acute crisis of attention. In this timely and engaging study, Epstein examines why a compulsion to represent the everyday becomes predominant in the decades after modernism and why it has so often sparked genre-bending formal experimentation. With chapters devoted to illuminating readings of a diverse group of writers--including poets associated with influential movements like the New York School, language poetry, and conceptual writing--the book considers the variety of forms contemporary poetry of everyday life has taken, and analyzes how gender, race, and political forces all profoundly inflect the experience and the representation of the quotidian. By exploring the rise of experimental realism as a poetic mode and the turn to rule-governed "everyday-life projects," Attention Equals Life offers a new way of understanding a vital strain at the heart of twentieth- and twenty-first century literature. It not only charts the evolution of a significant concept in cultural theory and poetry, but also reminds readers that the quest to pay attention to the everyday within today's frenetic world of and social media is an urgent and unending task.
Author | : BURTIS BURR BREESE |
Publisher | : |
Total Pages | : |
Release | : 1917 |
Genre | : |
ISBN | : |
Author | : James Mark Baldwin |
Publisher | : |
Total Pages | : 510 |
Release | : 1914 |
Genre | : Electronic journals |
ISBN | : |
Issues for 1894-1903 include the section: Psychological literature.
Author | : Karen Nelson-Field |
Publisher | : Springer Nature |
Total Pages | : 161 |
Release | : 2020-01-04 |
Genre | : Business & Economics |
ISBN | : 9811515409 |
This book offers a considered voice on the advertising chaos that colours our rapidly changing media environment in a world of fake news, fast facts and seriously depleted attention stamina. Rather than simply herald disruption, Karen Nelson-Field starts an intelligent conversation on what it will take for businesses to win in an attention economy, the advertising myths we need to leave behind and the scientific evidence we can use to navigate a complex advertising and media ecosystem. This book makes sense of viewability standards, coverage and clutter; it talks about the real quality behind a qCPM and takes a deep dive into the relationship between attention and sales. It explains the stark reality of human attention processing in advertising. Readers will learn how to maximise a viewer’s divided attention by leveraging specific media attributes and using attention-grabbing creative triggers. Nelson-Field asks you to pay attention to a disrupted advertising future without panic, but rather with a keen eye on the things that brand owners can learn to control.
Author | : James Mark Baldwin |
Publisher | : |
Total Pages | : 666 |
Release | : 1902 |
Genre | : Social ethics |
ISBN | : |
Author | : Carl Gustav Jung |
Publisher | : |
Total Pages | : 602 |
Release | : 1918 |
Genre | : Association of ideas |
ISBN | : |
This book is a translation of a series of papers on the results of the association method applied to normal and abnormal persons, which appeared in the Journal für Psychologie und Neurologie (vols. III-XVI) and were afterwards collected into two volumes.
Author | : James Mark Baldwin |
Publisher | : |
Total Pages | : 428 |
Release | : 1902 |
Genre | : Evolution |
ISBN | : |
Author | : Tim Wu |
Publisher | : Vintage |
Total Pages | : 434 |
Release | : 2017-09-19 |
Genre | : Business & Economics |
ISBN | : 0804170045 |
From the author of the award-winning The Master Switch, who coined the term "net neutrality”—a revelatory, ambitious and urgent account of how the capture and re-sale of human attention became the defining industry of our time. "Dazzling." —Financial Times Ours is often called an information economy, but at a moment when access to information is virtually unlimited, our attention has become the ultimate commodity. In nearly every moment of our waking lives, we face a barrage of efforts to harvest our attention. This condition is not simply the byproduct of recent technological innovations but the result of more than a century's growth and expansion in the industries that feed on human attention. Wu’s narrative begins in the nineteenth century, when Benjamin Day discovered he could get rich selling newspapers for a penny. Since then, every new medium—from radio to television to Internet companies such as Google and Facebook—has attained commercial viability and immense riches by turning itself into an advertising platform. Since the early days, the basic business model of “attention merchants” has never changed: free diversion in exchange for a moment of your time, sold in turn to the highest-bidding advertiser. Full of lively, unexpected storytelling and piercing insight, The Attention Merchants lays bare the true nature of a ubiquitous reality we can no longer afford to accept at face value.
Author | : |
Publisher | : |
Total Pages | : 582 |
Release | : 1919 |
Genre | : Medicine |
ISBN | : |