The Artists Guide To Selling Work
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| Author | : Cory Huff |
| Publisher | : HarperCollins |
| Total Pages | : 149 |
| Release | : 2016-06-28 |
| Genre | : Art |
| ISBN | : 0062414968 |
An essential guide for artist that teaches them how to skip the gallery system, find their niche, and connect directly with collectors to profitably sell their art. For years, galleries have acted as gatekeeper separating artists and collectors. But with the explosion of the Internet, a new generation of savvy, independent artists is connecting with buyers and making a substantial living doing what they love. How to Sell Your Art Online shows any artist how to make a successful living from their work. Cory Huff dispels the myth of the starving artist and provides the effective business strategies necessary to make artistic creations pay. He helps individual artists find their niche; outlines the elements essential for an effective website; and provides invaluable advice on e-mail marketing, blogging, social media marketing, and paid advertising—explaining how to tie all these online activities into offline success. Most importantly, he shares the secret to overcoming the biggest challenge artists face when self-marketing: learning how to tell their unique stories. Every artist has a reason for making art, but can’t always find the right way to express it. Huff provides exercises artists can use to clarify the intellectual and emotional process behind their art, and teaches them how turn that knowledge into stories they can tell online and in person—and expand their reach through blogs and social media to build their art business. Drawing from the stories of successful artists, thoroughly describing how art is sold today, and providing tips on how to build connections personally and electronically, How to Sell Your Art Online illustrates the countless ways artists can take control of their creative careers—and sell their work without selling out.
| Author | : J. Jason Horejs |
| Publisher | : Reddot Press |
| Total Pages | : 210 |
| Release | : 2011-09 |
| Genre | : Art |
| ISBN | : 9780615556802 |
Wouldn't it be great if art sold itself? If you have tried to sell art , you know it doesn't. Selling art takes effort and skill.Jason Horejs has been in the gallery business for over 18 years and has owned Xanadu Gallery in Scottsdale, AZ since 2001. In How to Sell Art, Horejs shares the entire selling process he and his staff employ when making a sale. From introductions, to creating a compelling dialogue, to closing a sale and beyond. Whether you are a gallerist trying to sell the work of others, or an artist working to sell your own art, Horejs gives you concrete, step-by step instructions that will help you tap and develop your inner salesperson. As with any other skill, you can increase your sales success by taking a systematic and consistent approach. How to Sell Art will help you take your art salesmanship to a higher level.
| Author | : Tad Crawford |
| Publisher | : Dutton Adult |
| Total Pages | : 280 |
| Release | : 1977 |
| Genre | : Art |
| ISBN | : |
| Author | : Cay Lang |
| Publisher | : Chronicle Books |
| Total Pages | : 228 |
| Release | : 1998-04 |
| Genre | : Art |
| ISBN | : 9780811818155 |
Offers artists advice on creating a portfolio, planning a career strategy, staging art exhibitions, and making useful connections.
| Author | : Annabelle Ruston |
| Publisher | : A&C Black |
| Total Pages | : 177 |
| Release | : 2014-01-16 |
| Genre | : Art |
| ISBN | : 1408183781 |
From pricing work, to using online marketplaces, to printing quality reproductions, this guide provides all the advice artists and craftspeople need to sell their work in today's competitive market.
| Author | : Matt Tommey |
| Publisher | : Independently Published |
| Total Pages | : 104 |
| Release | : 2021-06-23 |
| Genre | : |
| ISBN | : |
How to Price Your Art is a comprehensive guide that enables visual artists to price their work confidently and with profit in mind. Whether you are new to pricing your art or have been an artist for years and are simply wanting to develop a pricing strategy for your art business, this book will give you everything you need. You can absolutely learn how to price your artwork with confidence inside the pages of this book. And I'd love to show you how, especially if you're still pricing your art based on what you "think" it's worth and constantly second-guessing yourself. Knowing how to price your art means the difference between barely making ends meet and actually making money with your art. It enables you to build your art business, create income and have the impact you dream of as an artist. It's the difference between an expensive hobby and a profitable business. If you're like most artists, knowing how to price your art is a constant frustration which takes the joy right out of creating. Add to that the confusion of trying to understand how things like where you live, the type of art you create and your experience level fit in to your pricing and it can be downright overwhelming! Thankfully, pricing your artwork doesn't have to be a mystery, anymore! Inside this book, I'll teach you: 7 Factors that Determine Art Pricing An Easy Pricing Formula for Pricing Your Art How to Make a Profit on Every Sale 5 Keys to Creating a Pricing Strategy Why Fear of Raising Your Prices is All In Your Head My Biggest Pricing Mistakes and How to Avoid Them Plus you'll be getting a copy of my Art Pricing Worksheet which will make pricing your art super easy for you. I'll also be covering important topics including: Why Uniqueness Commands Higher Prices How to Price for Retail, Wholesale & Consignment Perception Influences Pricing Accounting for Packing, Shipping & Taxes Where to Start If You've Never Sold Anything How to Create Multiple Price Points Knowing When to Increase Your Prices Should you list your prices on your website? Discounts & Bonuses Every day that goes by you're not pricing your art profitably is one more day that's costing you the time, money, freedom and impact you were designed to make in the world. The longer you keep doing this, the more money you're literally throwing down the drain.
| Author | : J. Jason Horejs |
| Publisher | : Reddot Press |
| Total Pages | : 0 |
| Release | : 2009 |
| Genre | : Art |
| ISBN | : 9780615568324 |
Provides insight into the art business from the perspective of a gallery owner.
| Author | : Jackie Battenfield |
| Publisher | : Da Capo Lifelong Books |
| Total Pages | : 402 |
| Release | : 2009-06-09 |
| Genre | : Reference |
| ISBN | : 0786748060 |
A comprehensive guide for both emerging and mid-career artists to pursue a career in the visual arts. Providing real-life examples, illustrations, and step-by-step exercises, Battenfield offers readily applicable advice on all aspects of the job. Along with tips on planning and assessment, she presents strategies for self-management, including marketing, online promotion, building professional relationships, grant writing, and portfolio development. Each chapter ends with an insightful "Reality Check" interview, featuring advice and useful information from high-profile artists and professionals. The result is an inspiring, experiential guide brimming with field-tested techniques that readers can easily apply to their own career.
| Author | : Heather Darcy Bhandari |
| Publisher | : Simon and Schuster |
| Total Pages | : 368 |
| Release | : 2009-03-24 |
| Genre | : Art |
| ISBN | : 1416572384 |
The definitive, must-have guide to pursuing an art career—the fully revised and updated edition of Art/Work, now in its fourteenth printing, shares the tools artists of all levels need to make it in this highly competitive field. Originally published in 2009, Art/Work was the first practical guide to address how artists can navigate the crucial business and legal aspects of a fine art career. But the rules have changed since then, due to the proliferation of social media, increasing sophistication of online platforms, and ever more affordable digital technology. Artists have never had to work so hard to distinguish themselves—including by making savvy decisions and forging their own paths. Now Heather Bhandari, with over fifteen years of experience as a director of the popular Chelsea gallery Mixed Greens, and Jonathan Melber, a former arts/entertainment lawyer and director of an art e-commerce startup, advise a new generation of artists on how to make it in the art world. In this revised and updated edition, Bhandari and Melber show artists how to tackle a host of new challenges. How do you diversify income streams to sustain a healthy art practice? How can you find an alternative to the gallery system? How do you review a license agreement? What are digital marketing best practices? Also included are new quotes from over thirty arts professionals, updated commission legal templates, organizational tips, tax information, and advice for artists who don’t make objects. An important resource for gallerists, dealers, art consultants, artist-oriented organizations, and artists alike, Art/Work is the resource that all creative entrepreneurs in the art world turn to for advice.
| Author | : Daniel Grant |
| Publisher | : Skyhorse Publishing Inc. |
| Total Pages | : 356 |
| Release | : 2000 |
| Genre | : Art |
| ISBN | : |
Thoroughly updated and expanded, this classic handbook teaches emerging artists all the strategies they need to know for selling artwork on their own or through dealers. The book's new sections target today's vital issues: creating a web site; obtaining copyright/trademark protection on the Internet; coping with censorship of controversial art; and dealing with the new realities of funding sources. Additional chapters tell how to find galleries, arrange exhibitions, apply for grants, land survival jobs doing custom decorative art or teaching, and other relevant topics.
