The Agricultural Marketing System
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Author | : V. James Rhodes |
Publisher | : Holcomb Hathaway Publishers |
Total Pages | : 436 |
Release | : 1998 |
Genre | : Business & Economics |
ISBN | : |
An updated, systems-oriented text providing students with instruction and background to basic agricultural marketing strategies. Twenty chapters are divided into three sections: marketing, market competition, and consumer markets; the marketing system; and public policy issues in marketing procurement. Each chapter includes key term lists, previews, summaries, study questions, and in most cases, resource lists. Annotation copyrighted by Book News, Inc., Portland, OR
Author | : V. James Rhodes |
Publisher | : |
Total Pages | : 384 |
Release | : 2015 |
Genre | : |
ISBN | : 9781616004262 |
Author | : S.B. Verma |
Publisher | : Scientific Publishers |
Total Pages | : 390 |
Release | : 2014-07-01 |
Genre | : Business & Economics |
ISBN | : 9386102951 |
The Book has been prepared to make a comprehensive knowledge on Agricultural Marketing'. It provides recent feed back to the readers. It is a compendium of the distinguished personalities, researchers, agricul-turists, scientists and academicians. The book depicts some important aspects: E-Agriculture: A new approach Agricultural marketing in India Indian Agricultural Market Reforms Alternative Agricultural Marketing System Changing Scenario in Agricultural Marketing. Agricultural Marketing: Thrust and Challenges Agricultural Marketing: Problems and Prospects Changing Profile of Farm product Marketing Food and Agricultural Marketing in India WTO and Indian Agriculture Agricultural products export in India Regulated Agricultural Market Impact of Liberalisation on Agricultural Trade Role of ICT in Sugarcane Marketing Development Export Potential of Agricultural Products Recent efforts towards agriculture marketing system Boosting Agricultural Marketing Indian Floriculture Marketing Indian Lac Marketing Scenario.
Author | : Richard Louis Kohls |
Publisher | : MacMillan Publishing Company |
Total Pages | : 626 |
Release | : 1980 |
Genre | : Business & Economics |
ISBN | : 9780023656408 |
The framework of the marketing problem; Food markets and institutions; Prices and marketing costs; Functional and organizational issues; Government and food marketing; Commodity marketing.
Author | : Robert E. Branson |
Publisher | : McGraw-Hill Companies |
Total Pages | : 550 |
Release | : 1983 |
Genre | : Business & Economics |
ISBN | : |
Introduction to agricultural and agribusiness marketing-and its goals; What is marketing?; Identifying marketing objectives; Agricultural marketing; Agricultural market structure; The cost and efficiency of marketing: a public concern; Price discovery in agricultural markets; Price risk and uncertainty; Government marketing services; Direct participation by government in marketing; Producer's marketing alternatives and strategies; Agribusiness marketing; Agricultural marketing and the agribusiness firm; The marketing environment and the agribusiness firm; Developing a marketing strategy; Agribusiness products; Packaging and branding; Managerial pricing of agribusiness products: tools of analysis; Managerial pricing tactics in agribusiness market situations; Promotion of agribusiness products; Agribusiness managers and channels of distribution; Evaluating the agribusiness marketing program; Dynamics of marketin systems; Dynamics and innovations in agricultural marketing systems; International agribusiness marketing; Marketing of agribusiness inputs; Glossary; Index.
Author | : Jagdish Prasad |
Publisher | : Mittal Publications |
Total Pages | : 388 |
Release | : 1999 |
Genre | : Agriculture |
ISBN | : 9788170997375 |
Author | : Frederick Lundy Thomsen |
Publisher | : |
Total Pages | : 506 |
Release | : 1951 |
Genre | : Produce trade |
ISBN | : |
The marketing job; The marketing system; Prices and margins; Auxiliary services in marketing; Potential improvements in marketing; Means of effecting improvement.
Author | : Wayne D. Purcell |
Publisher | : |
Total Pages | : 488 |
Release | : 1979 |
Genre | : Business & Economics |
ISBN | : |
Marketing in perspective; The market system and the operating environment; Prices and price analysis; Commodity futures and hedging; Decision models, techniques, market strategies; Current issues and a look ahead.
Author | : United States. Agricultural Marketing Service |
Publisher | : |
Total Pages | : 32 |
Release | : 1962 |
Genre | : Farm produce |
ISBN | : |
Author | : Norris Taylor Pritchard |
Publisher | : |
Total Pages | : 16 |
Release | : 1969 |
Genre | : Agriculture |
ISBN | : |