Marketing in the Participation Age

Marketing in the Participation Age
Author: Daina Middleton
Publisher: John Wiley & Sons
Total Pages: 224
Release: 2012-11-15
Genre: Business & Economics
ISBN: 1118402308

Turn intrinsic human desires into your most powerful marketing tool. Marketing in the Participation Age shows you how to rethink marketing. Transform consumers into active participants for your brand by capturing their interest, empowering them to contribute, and developing meaningful relationships that keep them involved. Learn how to create a marketing environment that fulfills your customers' desire to seek challenges and discover new things—and watch their participation yield greater revenues for your business. "Marketing is constantly evolving. Companies can't compete by using the same old, tired tools. This book provides fresh inspiration, with a new framework for doing things differently." —Sally Hogshead, author of Fascinate; inductee into the CPAE Speaker Hall of Fame "Participant marketing transformed the way we did business in the marketplace as an agency and provided a framework for doing business with clients that added unique value to their marketing efforts." —Kris Pinto, founder of Moxie Interactive

Engage

Engage
Author: Paul Kimmage
Publisher: Simon and Schuster
Total Pages: 525
Release: 2011-08-18
Genre: Biography & Autobiography
ISBN: 184737977X

SHORTLISTED FOR THE WILLIAM HILL SPORTS BOOK OF THE YEAR PRIZE CROSS SPORTS BOOK AWARDS BIOGRAPHY OF THE YEAR 'Engage!' was the last word Matt Hampson heard before dislocating his neck while in rugby training with other young England hopefuls. On a cold, grey, overcast day in 2005, the cream of young English rugby gathered at a Northampton training ground. Matt Hampson, 'Hambo' to his mates, was one of them. He had dreamt of playing rugby for England ever since he had picked up a rugby ball at school. His skill, conviction and dedication had brought him to the cusp of realising that dream, in an England U21 team that included Olly Morgan, Toby Flood, Ben Foden and James Haskell. But as the two sets of forwards engaged for a scrum on the training field, the scrum collapsed and Matt, who played tight-head prop, took the full force of two opposing sides. In that moment his life changed forever. Paul Kimmage went to visit Matt as he recuperated, and wrote a piece for the Sunday Times which won him his third successive SJA sports interviewer of the year award. They struck up a friendship and here, Paul tells Matt's whole story, in all its intimate detail. From the build-up to the dreadful day, to Matt's recuperation, to his struggle to adjust to normal life again, to his family and friends, to other tragic incidents on the rugby field, to the response of the RFU, this is a story of terrible sadness yet unadorned triumph and joy, of anger yet of reconciliation and peace . . . of a boy who became a man.

Engaged

Engaged
Author: Amy Bucher
Publisher: Rosenfeld Media
Total Pages: 486
Release: 2020-03-03
Genre: Design
ISBN: 1933820411

Behavior change design creates entrancing—and effective—products and experiences. Whether you've studied psychology or are new to the field, you can incorporate behavior change principles into your designs to help people achieve meaningful goals, learn and grow, and connect with one another. Engaged offers practical tips for design professionals to apply the psychology of engagement to their work.

Engage!, Revised and Updated

Engage!, Revised and Updated
Author: Brian Solis
Publisher: John Wiley & Sons
Total Pages: 341
Release: 2011-02-25
Genre: Business & Economics
ISBN: 1118072790

The ultimate guide to branding and building your business in the era of the Social Web—revised and updated with a Foreword by Ashton Kutcher Engage! thoroughly examines the social media landscape and how to effectively use social media to succeed in business—one network and one tool at a time. It leads you through the detailed and specific steps required for conceptualizing, implementing, managing, and measuring a social media program. The result is the ability to increase visibility, build communities of loyal brand enthusiasts, and increase profits. Covering everything you need to know about social media marketing and the rise of the new social consumer, Engage! shows you how to create effective strategies based on proven examples and earn buy-in from your marketing teams. Even better, you'll learn how to measure success and ROI. Introduces you to the psychology, behavior, and influence of the new social consumer Shows how to define and measure the success of your social media campaigns for the short and long term Features an inspiring Foreword by actor Ashton Kutcher, who has more than 5 million followers on Twitter Revised paperback edition brings the book completely up to date to stay ahead of the lightning fast world of social media Today, no business can afford to ignore the social media revolution. If you're not using social media to reach out to your customers and the people who influence them, who is?

Engaging the Age of Jane Austen

Engaging the Age of Jane Austen
Author: Bridget Draxler
Publisher: University of Iowa Press
Total Pages: 307
Release: 2019-01-03
Genre: Education
ISBN: 1609386159

Humanities scholars, in general, often have a difficult time explaining to others why their work matters, and eighteenth-century literary scholars are certainly no exception. To help remedy this problem, literary scholars Bridget Draxler and Danielle Spratt offer this collection of essays to defend the field’s relevance and demonstrate its ability to help us better understand current events, from the proliferation of media to ongoing social justice battles. The result is a book that offers a range of approaches to engaging with undergraduates, non-professionals, and broader publics into an appreciation of eighteenth-century literature. Essays draw on innovative projects ranging from a Jane Austen reading group held at the public library to students working with an archive to digitize an overlooked writer’s novel. Reminding us that the eighteenth century was an exhilarating age of lively political culture—marked by the rise of libraries and museums, the explosion of the press, and other platforms for public intellectual debates—Draxler and Spratt provide a book that will not only be useful to eighteenth-century scholars, but can also serve as a model for other periods as well. This book will appeal to librarians, archivists, museum directors, scholars, and others interested in digital humanities in the public life. Contributors: Gabriela Almendarez, Jessica Bybee, Nora Chatchoomsai, Gillian Dow, Bridget Draxler, Joan Gillespie, Larisa Good, Elizabeth K. Goodhue, Susan Celia Greenfield, Liz Grumbach, Kellen Hinrichsen, Ellen Jarosz, Hannah Jorgenson, John C. Keller, Naz Keynejad, Stephen Kutay, Chuck Lewis, Nicole Linton, Devoney Looser, Whitney Mannies, Ai Miller, Tiffany Ouellette, Carol Parrish, Paul Schuytema, David Spadafora, Danielle Spratt, Anne McKee Stapleton, Jessica Stewart, Colleen Tripp, Susan Twomey, Nikki JD White, Amy Weldon

Engage Every Family

Engage Every Family
Author: Steven M. Constantino
Publisher: Corwin Press
Total Pages: 234
Release: 2015-11-17
Genre: Education
ISBN: 1506328857

Reach beyond theory and engage every family in student success Family engagement increases student achievement but how do schools connect with families who don’t participate yet? Educators can easily become frustrated trying to reach the disconnected and often fall back to engaging the already engaged. Is it possible to win over everyone? Discover how to move beyond theory to change your culture for better family engagement and student achievement. Through practical steps, reflections, and case studies, you will discover and address: How and where family engagement breaks down, and How to create a truly inviting culture for successful community and family partnerships

Just Ask Us

Just Ask Us
Author: Heather Wolpert-Gawron
Publisher: Corwin Press
Total Pages: 257
Release: 2017-10-04
Genre: Education
ISBN: 1506363296

Based on over 1000 nationwide student surveys, these 10 deep engagement strategies help you implement achievement-based cooperative learning. Includes video and a survey sample.

Engage 365: Beginnings and Endings

Engage 365: Beginnings and Endings
Author: Alison Mitchell
Publisher:
Total Pages: 400
Release: 2020-11
Genre:
ISBN: 9781784984496

A year's worth of Bible-reading notes for older teenagers, covering the Bible's overarching storyline.

Community Participation and Civic Engagement in the Digital Era

Community Participation and Civic Engagement in the Digital Era
Author: Mudit Kumar Singh
Publisher: Emerald Group Publishing
Total Pages: 76
Release: 2022-09-08
Genre: Social Science
ISBN: 1802622934

Understanding the challenges in research and practice of participation in the digital era, and the important role of local governance in achieving the sustainable development goals, Singh explores the complex relationship of community participation, social capital and social networks.