Successful Analytics
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| Author | : Alistair Croll |
| Publisher | : "O'Reilly Media, Inc." |
| Total Pages | : 403 |
| Release | : 2024-02-23 |
| Genre | : Business & Economics |
| ISBN | : 1098168151 |
Whether you're a startup founder trying to disrupt an industry or an entrepreneur trying to provoke change from within, your biggest challenge is creating a product people actually want. Lean Analytics steers you in the right direction. This book shows you how to validate your initial idea, find the right customers, decide what to build, how to monetize your business, and how to spread the word. Packed with more than thirty case studies and insights from over a hundred business experts, Lean Analytics provides you with hard-won, real-world information no entrepreneur can afford to go without. Understand Lean Startup, analytics fundamentals, and the data-driven mindset Look at six sample business models and how they map to new ventures of all sizes Find the One Metric That Matters to you Learn how to draw a line in the sand, so you'll know it's time to move forward Apply Lean Analytics principles to large enterprises and established products
| Author | : Ondřej Bothe |
| Publisher | : CRC Press |
| Total Pages | : 169 |
| Release | : 2022-04-20 |
| Genre | : Computers |
| ISBN | : 1000629341 |
The categorisation of analytical projects could help to simplify complexity reasonably and, at the same time, clarify the critical aspects of analytical initiatives. But how can this complex work be categorized? What makes it so complex? Data Analytics Initiatives: Managing Analytics for Success emphasizes that each analytics project is different. At the same time, analytics projects have many common aspects, and these features make them unique compared to other projects. Describing these commonalities helps to develop a conceptual understanding of analytical work. However, features specific to each initiative affects the entire analytics project lifecycle. Neglecting them by trying to use general approaches without tailoring them to each project can lead to failure. In addition to examining typical characteristics of the analytics project and how to categorise them, the book looks at specific types of projects, provides a high-level assessment of their characteristics from a risk perspective, and comments on the most common problems or challenges. The book also presents examples of questions that could be asked of relevant people to analyse an analytics project. These questions help to position properly the project and to find commonalities and general project challenges.
| Author | : Thomas H. Davenport |
| Publisher | : Harvard Business Press |
| Total Pages | : 231 |
| Release | : 2010 |
| Genre | : Business & Economics |
| ISBN | : 1422177696 |
As a follow-up to the successful Competing on Analytics, authors Tom Davenport, Jeanne Harris, and Robert Morison provide practical frameworks and tools for all companies that want to use analytics as a basis for more effective and more profitable decision making. Regardless of your company's strategy, and whether or not analytics are your company's primary source of competitive differentiation, this book is designed to help you assess your organization's analytical capabilities, provide the tools to build these capabilities, and put analytics to work. The book helps you answer these pressing questions: What assets do I need in place in my organization in order to use analytics to run my business? Once I have these assets, how do I deploy them to get the most from an analytic approach? How do I get an analytic initiative off the ground in the first place, and then how do I sustain analytics in my organization over time? Packed with tools, frameworks, and all new examples, Analytics at Work makes analytics understandable and accessible and teaches you how to make your company more analytical.
| Author | : Brian Clifton |
| Publisher | : John Wiley and Sons |
| Total Pages | : 530 |
| Release | : 2010-04-22 |
| Genre | : Computers |
| ISBN | : 9780470634943 |
Packed with insider tips and tricks, this how-to guide is fully revised to cover the latest version of Google Analytics and shows you how to implement proven Web analytics methods and concepts. This second edition of the bestselling Advanced Web Metrics with Google Analytics is the perfect book for marketers, vendors, consultants, and Webmasters who want to learn the installation, configuration, tracking techniques, and best practices of Google Analytics. Google Analytics is a free tool that measures Web site effectiveness and helps users better understand how web site performance; this book is a detailed usage guide written by one of the software's original creators Explains what filters keep data accurate, how to measure Flash usage and tag for e-mail marketing, and what visitor segmentation provides the most useful feedback Examines principles and practices of Web analytics, then shows how to use GA's reports and how to track dynamic Web pages, banners, outgoing links, and contact forms Discusses advanced setups for configuring goals and filters, how to integrate GA with third-party systems, and how to leverage the new API Advanced Web Metrics with Google Analytics, Second Edition is valuable for both novice and experienced users of Google Analytics.
| Author | : Ken Collier |
| Publisher | : Addison-Wesley |
| Total Pages | : 368 |
| Release | : 2012 |
| Genre | : Business & Economics |
| ISBN | : 032150481X |
Using Agile methods, you can bring far greater innovation, value, and quality to any data warehousing (DW), business intelligence (BI), or analytics project. However, conventional Agile methods must be carefully adapted to address the unique characteristics of DW/BI projects. In Agile Analytics, Agile pioneer Ken Collier shows how to do just that. Collier introduces platform-agnostic Agile solutions for integrating infrastructures consisting of diverse operational, legacy, and specialty systems that mix commercial and custom code. Using working examples, he shows how to manage analytics development teams with widely diverse skill sets and how to support enormous and fast-growing data volumes. Collier's techniques offer optimal value whether your projects involve "back-end" data management, "front-end" business analysis, or both. Part I focuses on Agile project management techniques and delivery team coordination, introducing core practices that shape the way your Agile DW/BI project community can collaborate toward success Part II presents technical methods for enabling continuous delivery of business value at production-quality levels, including evolving superior designs; test-driven DW development; version control; and project automation Collier brings together proven solutions you can apply right now--whether you're an IT decision-maker, data warehouse professional, database administrator, business intelligence specialist, or database developer. With his help, you can mitigate project risk, improve business alignment, achieve better results--and have fun along the way.
| Author | : Ian Franks |
| Publisher | : Meyer & Meyer Sport |
| Total Pages | : 348 |
| Release | : 2016-08-29 |
| Genre | : Sports & Recreation |
| ISBN | : 178255081X |
Match analysis in soccer has become more and more important in recent years. Nowadays, no professional soccer club plays a single match without having analyzed their own and their opponents’ matches to find the best possible match plan and maximize their success. In this book, Ian M. Franks and Mike Hughes explore soccer analyses and use the results to develop realistic, progressive practices to improve the performance of the individual players and the team. Research from human decision making and motor skill acquisition is directly applied to the coaching process and technical and tactical practices are designed to accommodate these findings. Not only is the players’ behavior during practice and matches analyzed but the coaches’ as well. This helps evaluate different coaching practices to find your ideal coaching style. Any coach reading this book will find help in developing and improving their coaching. Anyone who wishes to delve more into the science of soccer analysis will find ample material as well as a comprehensive bibliography to better understand the science of soccer!
| Author | : Bernard Marr |
| Publisher | : John Wiley & Sons |
| Total Pages | : 320 |
| Release | : 2016-03-22 |
| Genre | : Business & Economics |
| ISBN | : 1119231396 |
The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. Big data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required to utilise it effectively. This book fills the knowledge gap by showing how major companies are using big data every day, from an up-close, on-the-ground perspective. From technology, media and retail, to sport teams, government agencies and financial institutions, learn the actual strategies and processes being used to learn about customers, improve manufacturing, spur innovation, improve safety and so much more. Organised for easy dip-in navigation, each chapter follows the same structure to give you the information you need quickly. For each company profiled, learn what data was used, what problem it solved and the processes put it place to make it practical, as well as the technical details, challenges and lessons learned from each unique scenario. Learn how predictive analytics helps Amazon, Target, John Deere and Apple understand their customers Discover how big data is behind the success of Walmart, LinkedIn, Microsoft and more Learn how big data is changing medicine, law enforcement, hospitality, fashion, science and banking Develop your own big data strategy by accessing additional reading materials at the end of each chapter
| Author | : Hema Seshadri, Ph.D. |
| Publisher | : Notion Press |
| Total Pages | : 261 |
| Release | : 2023-04-15 |
| Genre | : Computers |
| ISBN | : |
Harness the power of analytics to revolutionize your business. Analytics is transforming the business landscape. All over the world, companies are using data to plan, invent, evolve, and gain critical insight into their customers, markets, and operations. The hype around analytics is well justified—but implementing an analytics initiative in practice is no easy task. Most analytics projects never make it to production. Even companies that manage to engineer a workable product prototype can stumble at the last hurdle and fail to realize the benefit of their analytics investment. In Analytics for Business Success: A Guide to Analytics Fitness,TM analytics expert Hema Seshadri diagnoses the challenges that can sabotage analytics product development and operationalization. With her accessible guide, learn how you can boost your company’s analytics fitness and make advanced analytics and AI work for you.
| Author | : Russell Walker |
| Publisher | : Oxford University Press |
| Total Pages | : 313 |
| Release | : 2015-07-01 |
| Genre | : Business & Economics |
| ISBN | : 0199378339 |
Technological advancements in computing have changed how data is leveraged by businesses to develop, grow, and innovate. In recent years, leading analytical companies have begun to realize the value in their vast holdings of customer data and have found ways to leverage this untapped potential. Now, more firms are following suit and looking to monetize Big Data for big profits. Such changes will have implications for both businesses and consumers in the coming years. In From Big Data to Big Profits, Russell Walker investigates the use of Big Data to stimulate innovations in operational effectiveness and business growth. Walker examines the nature of Big Data and how businesses can use it to create new monetization opportunities. Using case studies of Apple, Netflix, Google, LinkedIn, Zillow, Amazon, and other leaders in the use of Big Data, Walker explores how digital platforms such as mobile apps and social networks are changing the nature of customer interactions and the way Big Data is created and used by companies. Such changes, as Walker points out, will require careful consideration of legal and unspoken business practices as they affect consumer privacy. Companies looking to develop a Big Data strategy will find great value in the SIGMA framework, which he has developed to assess companies for Big Data readiness and provide direction on the steps necessary to get the most from Big Data. Rigorous and meticulous, From Big Data to Big Profits is a valuable resource for students, researchers, and professionals with an interest in Big Data, digital platforms, and analytics
| Author | : Alec Levenson |
| Publisher | : Berrett-Koehler Publishers |
| Total Pages | : 263 |
| Release | : 2015-11-02 |
| Genre | : Business & Economics |
| ISBN | : 1626560560 |
This book shows how to use an integrated approach to bring business analytics and HR analytics together by presenting a thorough and realistic treatment of the reasons for and challenges of taking an integrated approach.
