Studying Audiences

Studying Audiences
Author: Virginia Nightingale
Publisher: Psychology Press
Total Pages: 188
Release: 1996
Genre: Performing Arts
ISBN: 9780415143981

"A critical overview of two decades of research into the television audience" -- [i].

Audiences

Audiences
Author: Ian Christie
Publisher: Amsterdam University Press
Total Pages: 334
Release: 2012
Genre: Art
ISBN: 9089643621

"This timely volume engages with one of the most important shifts in recent film studies: the turn away from text-based analysis towards the viewer. Historically, this marks a return to early interest in the effect of film on the audience by psychoanalysts and psychologists, which was overtaken by concern with the 'effects' of film, linked to calls for censorship and moral panics rather than to understanding the mental and behavioral world of the spectator. Early cinema history has revealed the diversity of film-viewing habits, while traditional 'box office' studies, which treated the audience initially as a homogeneous market, have been replaced by the study of individual consumers and their motivations. Latterly, there has been a marked turn towards more sophisticated economic and sociological analysis of attendance data. And as the film experience fragments across multiple formats, the perceptual and cognitive experience of the individual viewer (who is also an auditor) has become increasingly accessible. With contributions from Gregory Waller, John Sedgwick and Martin Barker, this work spans the spectrum of contemporary audience studies, revealing work being done on local, non-theatrical and live digital transmission audiences, and on the relative attraction of large-scale, domestic and mobile platforms."--Publisher's website.

Introducing Vigilant Audiences

Introducing Vigilant Audiences
Author: Daniel Trottier
Publisher: Open Book Publishers
Total Pages: 305
Release: 2020-10-15
Genre: Social Science
ISBN: 1783749059

Ever since the exposure of the Kitten Killer of Hangshou captured the imagination of online communities world-wide, vigilantism and digilantism has come to the fore as an emerging and poignant issue. In their book Introducing Vigilant Audiences Daniel Trottier and colleagues (and contributors) have produced an excellent and throughtful ‘must read’ for all who are studying vigilantism, or just interested in it. Prof. David Wall, University of Leeds This is a collection of cutting edge and thoughtful case studies of global digital vigilantism that advances this emerging and increasingly important field in useful and intriguing ways. Prof. Michael Pfeifer, City University of New York This ground-breaking collection of essays examines the scope and consequences of digital vigilantism – a phenomenon emerging on a global scale, which sees digital audiences using social platforms to shape social and political life. Longstanding forms of moral scrutiny and justice seeking are disseminated through our contemporary media landscape, and researchers are increasingly recognising the significance of societal impacts effected by digital media. The authors engage with a range of cross-disciplinary perspectives in order to explore the actions of a vigilant digital audience – denunciation, shaming, doxing – and to consider the role of the press and other public figures in supporting or contesting these activities. In turn, the volume illuminates several tensions underlying these justice seeking activities – from their capacity to reproduce categorical forms of discrimination, to the diverse motivations of the wider audiences who participate in vigilant denunciations. This timely volume presents thoughtful case studies drawn both from high-profile Anglo-American contexts, and from developments in regions that have received less coverage in English-language scholarship. It is distinctive in its focus on the contested boundary between policing and entertainment, and on the various contexts in which the desire to seek retribution converges with the desire to consume entertainment. Introducing Vigilant Audiences will be of great value to researchers and students of sociology, politics, criminology, critical security studies, and media and communication. It will be of further interest to those who wish to understand recent cases of citizen-led justice seeking in their global context.

Studying Digital Media Audiences

Studying Digital Media Audiences
Author: Craig Hight
Publisher: Taylor & Francis
Total Pages: 227
Release: 2017-01-27
Genre: Computers
ISBN: 131540205X

This volume addresses ongoing debates in the field of audience research by exploring relevant conceptual and methodological issues concerning the systematic study of digital audiences.

Impacting Theatre Audiences

Impacting Theatre Audiences
Author: Dani Snyder-Young
Publisher: Routledge
Total Pages: 258
Release: 2022-03-02
Genre: Performing Arts
ISBN: 1000545911

This edited collection explores methods for conducting critical empirical research examining the potential impacts of theatrical events on audience members. Dani Snyder-Young and Matt Omasta present an overview of the burgeoning subfield of audience studies in theatre and performance studies, followed by an introduction to the wide range of ways scholars can study the experiences of spectators. Consisting of chapter-length case studies, the book addresses methodologies for examining spectatorship, including qualitative, quantitative, historical/historiographic, arts-based, participatory, and mixed methods approaches. This volume will be of great interest to theatre and performance studies scholars as well as industry professionals working in marketing, audience development, and community engagement.

Audience Studies

Audience Studies
Author: Toshie Takahashi
Publisher: Routledge
Total Pages: 342
Release: 2009-09-10
Genre: Social Science
ISBN: 1135227799

This book theorizes the role of media and ICT in today’s media-rich global environment and introduces a new argument of audience complexity in an accessible and lively fashion. Based on an ethnography of Japanese engagement with media and ICT in the Tokyo Metropolitan Area, Takahashi offers a non-Western case study of some of the world’s most advanced ICT users. Integrating non-Western and Western traditions in the social sciences, the book presents a productive new framework for understanding the complex, diverse, and dynamic nature of media audiences in the context of globalization and social change brought on by new media and information technologies. A significant contribution to the ‘internationalisation’ of media studies movement now underway, the book will demonstrate (1) the multiple dimensions of audience engagement; (2) the transformation of the notion of uchi (Japanese social groups) in a media-rich environment; and (3) the role of media and ICT in the process of self-creation. The study considers the future of a Japanese society caught in the currents of globalization and contemporary debates of universalism and cultural specificity, while at the same time offering a view of globalization from a Japanese perspective.

Understanding Audiences

Understanding Audiences
Author: Andy Ruddock
Publisher: SAGE
Total Pages: 208
Release: 2000-12-05
Genre: Language Arts & Disciplines
ISBN: 1446239497

The history of audience research tells us that the relationship between the media and viewers, readers and listeners is complex and requires multiple methods of analysis. In Understanding Audiences, Andy Ruddock introduces students to the range of quantitative and qualitative methods and invites his readers to consider the merits of both. Understanding Audiences: demonstrates how - practically - to investigate media power; places audience research - from early mass communication models to cultural studies approaches - in their historical and epistemological context; explores the relationship between theory and method; concludes with a consideration of the long-running debate on media effects; includes exercises which invite readers to engage with the practical difficulties of conducting social research.

Rhetorical Audience Studies and Reception of Rhetoric

Rhetorical Audience Studies and Reception of Rhetoric
Author: Jens E. Kjeldsen
Publisher: Palgrave Macmillan
Total Pages: 339
Release: 2018-09-11
Genre: Political Science
ISBN: 9783319871233

This book examines the reception of rhetoric and the rhetoric of reception. By considering salient rhetorical traits of rhetorical utterances and texts seen in context, and relating this to different kinds of reception and/or audience use and negotiation, the authors explore the connections between rhetoric and reception. In our time, new media and new forms of communication make it harder to distinguish between speaker and audience. The active involvement of users and audiences is more important than ever before. This project is based on the premise that rhetorical research should reconsider the understanding, conceptualization and examination of the rhetorical audience. From mostly understanding audiences as theoretical constructions that are examined textually and speculatively, the contributors give more attention to empirical explorations of actual audiences and users. The book will provide readers with new knowledge on the workings of rhetoric as well as illustrative and guiding examples of new methods of rhetorical studies.

Television, Audiences and Cultural Studies

Television, Audiences and Cultural Studies
Author: David Morley
Publisher: Routledge
Total Pages: 331
Release: 2003-09-02
Genre: History
ISBN: 1134937695

A multi-faceted exploration of audience research, in which Morley draws on a rich body of empirical work to examine the emergence, development and future of audience research.

Advanced Studies in Media

Advanced Studies in Media
Author: Joe Nicholas
Publisher: Nelson Thornes
Total Pages: 262
Release: 1998
Genre: Business & Economics
ISBN: 9780174900474

Advanced Studies in Media has been designed to offer a comprehensive and stimulating textbook for all students on advanced level media studies and communications studies courses.