Guide to U.S. Political Parties

Guide to U.S. Political Parties
Author: Marjorie R. Hershey
Publisher: CQ Press
Total Pages: 0
Release: 2014-04-22
Genre: Political Science
ISBN: 9781452267807

This one-volume reference presents the major conceptual approaches to the study of U.S. political parties and the national party system, describing the organization and behavior of U.S. political parties in thematic, narrative chapters that help undergraduate students better understand party origins, historical development, and current operations. Further, it provides researchers with in-depth analysis of important subtopics and connections to other aspects of politics. Key Features: Thematic, narrative chapters, organized into six major parts, provide the context, as well as in-depth analysis of the unique system of party politics in the United States. Top analysts of party politics provide insightful chapters that explore how and why the U.S. parties have changed over time, including major organizational transformations by the parties, behavioral changes among candidates and party activists, and attitudinal changes among their partisans in the electorate. The authors discuss the way the traditional concept of formal party organizations gave way over time to a candidate-centered model, fueled in part by changes in campaign finance, the rise of new communication technologies, and fragmentation of the electorate. This book is an ideal reference for students and researchers who want to develop a deeper understanding of the current challenges faced by citizens of republican government in the United States.

Study Guide to Marketing Communications

Study Guide to Marketing Communications
Author:
Publisher: Cybellium
Total Pages: 229
Release: 2024-10-26
Genre:
ISBN: 1836797435

Designed for professionals, students, and enthusiasts alike, our comprehensive books empower you to stay ahead in a rapidly evolving digital world. * Expert Insights: Our books provide deep, actionable insights that bridge the gap between theory and practical application. * Up-to-Date Content: Stay current with the latest advancements, trends, and best practices in IT, Al, Cybersecurity, Business, Economics and Science. Each guide is regularly updated to reflect the newest developments and challenges. * Comprehensive Coverage: Whether you're a beginner or an advanced learner, Cybellium books cover a wide range of topics, from foundational principles to specialized knowledge, tailored to your level of expertise. Become part of a global network of learners and professionals who trust Cybellium to guide their educational journey. www.cybellium.com

CAE Study Guide 2015

CAE Study Guide 2015
Author: American Society of Association Executives (ASAE)
Publisher: John Wiley & Sons
Total Pages: 356
Release: 2015-02-09
Genre: Business & Economics
ISBN: 1118865200

The ASAE CAE preparation guide featuring 100 exam questions This is the ASAE test prep resource for the CAE exam, which leads to certification as an association executive. The ASAE CAE Study Guide (2015): Preparation Reference for the Certified Association Executive Exam + Practice Test Bank is the only book with a practice exam based on actual questions released from the official CAE item bank. This edition reflects newly updated and revised job analysis study findings from the American Society of Association Executives (ASAE). In this book, you’ll find everything you need to feel confident on test day, including high-level summaries of all the content covered in the CAE content outline’s nine domains. In addition to easy-to-digest content sections, CAE Study Guide (2015) is full of indispensable resources for anyone preparing for CAE certification. The online practice exam includes 100 questions released from the official CAE exam database, and testing tips will orient you toward the most successful strategies. Comprehensive content summaries of all nine domains tested on the CAE exam Online practice exam consisting of 100 questions drawn from the CAE test item database, plus answer key Preparation resources including recommended reading, key definitions, self-assessment, CAE study questions, and more Exam day readiness tips and suggestions for creating a study plan, focusing on difficult areas, and reducing test anxiety Beginning with the May 2015 CAE exam, the CAE Commission will implement its revised CAE test based on the updated content structure. CAE Study Guide (2015) is a terrifically useful resource for anyone seeking CAE certification.

Study Guide to Marketing Campaigns

Study Guide to Marketing Campaigns
Author:
Publisher: Cybellium
Total Pages: 229
Release: 2024-10-26
Genre:
ISBN: 1836797338

Designed for professionals, students, and enthusiasts alike, our comprehensive books empower you to stay ahead in a rapidly evolving digital world. * Expert Insights: Our books provide deep, actionable insights that bridge the gap between theory and practical application. * Up-to-Date Content: Stay current with the latest advancements, trends, and best practices in IT, Al, Cybersecurity, Business, Economics and Science. Each guide is regularly updated to reflect the newest developments and challenges. * Comprehensive Coverage: Whether you're a beginner or an advanced learner, Cybellium books cover a wide range of topics, from foundational principles to specialized knowledge, tailored to your level of expertise. Become part of a global network of learners and professionals who trust Cybellium to guide their educational journey. www.cybellium.com

ASAP U.S. Government & Politics: A Quick-Review Study Guide for the AP Exam

ASAP U.S. Government & Politics: A Quick-Review Study Guide for the AP Exam
Author: The Princeton Review
Publisher: Princeton Review
Total Pages: 258
Release: 2018-01-30
Genre: Study Aids
ISBN: 1524757713

Looking for sample exams, practice questions, and test-taking strategies? Check out our extended, in-depth prep guide, Cracking the AP U.S. Government & Politics Exam! LIKE CLASS NOTES—ONLY BETTER. The Princeton Review's ASAP U.S. Government & Politics is designed to help you zero in on just the information you need to know to successfully grapple with the AP test. No questions, no drills: just review. Advanced Placement exams require students to have a firm grasp of content—you can't bluff or even logic your way to a 5. Like a set of class notes borrowed from the smartest student in your grade, this book gives you exactly that. No tricks or crazy stratagems, no sample essays or practice sets: Just the facts, presented with lots of helpful visuals. Inside ASAP U.S. Government & Politics, you'll find: • Essential concepts, institutions, and policies for AP United States Gov & Politics—all explained clearly & concisely • Lists, charts, and graphs for quick visual reference • A three-pass icon system designed to help you prioritize learning what you MUST, SHOULD, and COULD know in the time you have available • "Ask Yourself" questions to help identify areas where you might need extra attention • A resource that's perfect for last-minute exam prep and for daily class work Topics covered in ASAP U.S. Government & Politics include: • The institutions of national government • Constitutional underpinnings • Political beliefs & behaviors • Civil rights & civil liberties • Congress, the presidency, the bureaucracy, and the federal courts • Public policy • Political parties, interest groups, and mass media ... and more!

Get Out the Vote

Get Out the Vote
Author: Donald P. Green
Publisher: Brookings Institution Press
Total Pages: 239
Release: 2008-09-01
Genre: Political Science
ISBN: 081573266X

The first edition of Get Out the Vote! broke ground by introducing a new scientific approach to the challenge of voter mobilization and profoundly influenced how campaigns operate. In this expanded and updated edition, the authors incorporate data from more than one hundred new studies, which shed new light on the cost-effectiveness and efficiency of various campaign tactics, including door-to-door canvassing, e-mail, direct mail, and telephone calls. Two new chapters focus on the effectiveness of mass media campaigns and events such as candidate forums and Election Day festivals. Available in time for the core of the 2008 presidential campaign, this practical guide on voter mobilization is sure to be an important resource for consultants, candidates, and grassroots organizations. Praise for the first edition: "Donald P. Green and Alan S. Gerber have studied turnout for years. Their findings, based on dozens of controlled experiments done as part of actual campaigns, are summarized in a slim and readable new book called Get Out the Vote!, which is bound to become a bible for politicians and activists of all stripes." —Alan B. Kreuger, in the New York Times "Get Out the Vote! shatters conventional wisdom about GOTV." —Hal Malchow in Campaigns & Elections "Green and Gerber's recent book represents important innovations in the study of turnout."—Political Science Review "Green and Gerber have provided a valuable resource for grassroots campaigns across the spectrum."—National Journal

Communicating in a Crisis

Communicating in a Crisis
Author: Robert DeMartino
Publisher: DIANE Publishing
Total Pages: 96
Release: 2009-02
Genre: Language Arts & Disciplines
ISBN: 1437903487

A resource for public officials on the basic tenets of effective communications generally and on working with the news media specifically. Focuses on providing public officials with a brief orientation and perspective on the media and how they think and work, and on the public as the end-recipient of info.; concise presentations of techniques for responding to and cooperating with the media in conveying info. and delivering messages, before, during, and after a public health crisis; a practical guide to the tools of the trade of media relations and public communications; and strategies and tactics for addressing the probable opportunities and the possible challenges that are likely to arise as a consequence of such communication initiatives. Ill.