Studies Of Communication In The 2012 Presidential Campaign
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Author | : Robert E. Denton |
Publisher | : Lexington Books |
Total Pages | : 255 |
Release | : 2014-06-04 |
Genre | : Language Arts & Disciplines |
ISBN | : 0739185187 |
This diverse and unique collection of essays examines a wide range of communication elements and themes in the context of the 2012 election. Topics include the early campaign and Romney’s nomination battle, candidate image, the rhetoric and campaigning of Michelle Obama and Ann Romney, issues of race, persuasive appeals to voters, the use of music and social media, and Obama’s second inaugural address. Studies of Communication in the 2012 Presidential Campaign aims not only to expand the contributions and understandings of the various roles of communication in the 2012 presidential election, but also to cultivate a more active, democratic citizenry.
Author | : Robert E. Denton |
Publisher | : Rowman & Littlefield |
Total Pages | : 221 |
Release | : 2013-07-29 |
Genre | : Political Science |
ISBN | : 1442216751 |
Presidential campaigns are our national conversations – the widespread and complex communication of issues, images, social reality, and personas. Political communication specialists break down the 2012 presidential campaign and go beyond the quantitative facts, electoral counts, and poll results of the election, to make sense of the “political bits” of communication that comprise our voting choices. The contributors look at the early campaign period, the nomination process and conventions, the social and political contexts, the debates, the role of candidate spouses, candidate strategies, political strategies, and the use of the Internet and other technologies.
Author | : Judith S. Trent |
Publisher | : Rowman & Littlefield |
Total Pages | : 397 |
Release | : 2015-11-19 |
Genre | : Language Arts & Disciplines |
ISBN | : 144224335X |
The eighth edition of Political Campaign Communication: Principles and Practices provides a clear understanding of the strategic decisions made and tactical communication practices used in contemporary political campaigns. The authors: incorporate examples from all levels—local, statewide, and national—to illustrate the communicative choices confronted in contemporary political campaigns, discuss all aspects of campaign communication, from buttons and yard-signs to the rapid expansion in use of social media, and draw on a wealth of communication theories to clearly explain contemporary principles and practices such as functions, stages, communicative styles, public speaking, debates, interpersonal communication, political advertising, and the use of new communication technologies. Updated to reflect practices in the 2012 presidential campaign as well as the local, state, and congressional campaigns of 2014, Political Campaign Communication continues to be a classroom favorite—an insightful, thoroughly researched, and reader-friendly text.
Author | : Robert E. Denton |
Publisher | : Rowman & Littlefield |
Total Pages | : 219 |
Release | : 2021-10-18 |
Genre | : Language Arts & Disciplines |
ISBN | : 1793654417 |
Studies of Communication in the 2020 Presidential Campaign explores a wide range of communication elements, themes, and topics of the 2020 presidential election. The introduction provides a brief snapshot summarizing the role of more traditional elements of campaign communication as well as the newer elements of social media and journalistic practices that transformed the political landscape in 2020. Each chapter serves as a stand-alone study focusing on the role and function of communication within the context of the chapter topics and the 2020 election.
Author | : Robert E. Denton |
Publisher | : Rowman & Littlefield |
Total Pages | : 443 |
Release | : 2017-06-14 |
Genre | : Language Arts & Disciplines |
ISBN | : 1498530036 |
Political Campaign Communication: Theory, Method, and Practice brings a diversity of issues, topics, and events on political campaign communication around the concepts of theory, method and practice. The volume contains studies of political campaign communication utilizing a wide range of empirical, rhetorical, content analyses and social science methodologies as well as a variety of foci on the practice of political campaign communication with studies on the communication dimensions and elements of political campaigns. It reflects the growing depth, breadth, and maturity of the discipline and provides insight into a variety of topics related to political campaign communication.
Author | : Robert E. Denton |
Publisher | : Lexington Books |
Total Pages | : 279 |
Release | : 2017-12-13 |
Genre | : Language Arts & Disciplines |
ISBN | : 149856030X |
This edited collection explores a wide range of communication elements and themes, representing a variety of topics and methodologies. It focuses broadly on the role and function of communication within the context of the 2016 United States presidential election, with chapters devoted to topics including an overview of the election from a communication perspective, the nominations, strategies of campaign visits, the impact of gender in the campaign, the impact of WikiLeaks, front page election coverage, messaging and performance of third-party candidates, Trump’s campaign announcement address, and Clinton’s concession speech. This is an eclectic collection that makes a significant contribution to current understandings of the various roles of communication in the historic presidential election of 2016.
Author | : Craig Smith |
Publisher | : Polity |
Total Pages | : 0 |
Release | : 2015-02-16 |
Genre | : Language Arts & Disciplines |
ISBN | : 9780745680224 |
The second edition of Presidential Campaign Communication is designed to help readers understand and appreciate how the people of the United States use human communication to select their presidents. It explores presidential politics as one of the things about which Americans talk, thereby building relationships, redefining communities, and shaping public identities and priorities. Fully revised and updated throughout, the book’s twelve chapters build on its original argument and examples to highlight four key themes: Presidential campaigns are communication Ð evolving constitutional requirements and the Digital Age create a rhetorical puzzle for aspiring presidents. Campaigning is a quest and each stage invites new strategies and metrics. The varied impact of modes of presidential campaign communication - Laws and rules, speeches, debates, advertising, news reports, social media and entertainment are all means of influencing public debate and electoral preferences. They provide differing ways to reshape political images and perceptions during the evolving campaign. Citizens, campaigners and reporters bring unique agendas to the campaign Ð this ‘trialogue’ of dynamic interactions constitutes communities and contests issues, images and resources. The changing dynamics of the US electorate - Americans have sorted themselves into increasingly like-minded communities which complicates the quest for consensus, resulting in a multiplicity of opinions rather than a strong majority voice. Written with verve and clarity, and richly illustrated with 45 case studies and detailed analysis of the 2012 campaign, the second edition of Presidential Campaign Communication is required reading for all students of politics and the media, and for anyone seeking to understand more fully the system of democracy in the United States, and the central role that communication plays therein.
Author | : Joseph S. Tuman |
Publisher | : SAGE |
Total Pages | : 305 |
Release | : 2008 |
Genre | : Language Arts & Disciplines |
ISBN | : 1412909457 |
""What makes this book unique is the basic structure: Descriptive or historical chapters, followed by discussions of strategies and tactics of political communication in numerous contexts.""
Author | : William L. Benoit |
Publisher | : Peter Lang |
Total Pages | : 308 |
Release | : 2007 |
Genre | : Language Arts & Disciplines |
ISBN | : 9780820486048 |
This book offers a comprehensive guide to political campaign communication using functional theory as a framework. An authoritative account packed with real life examples from campaigns across the globe, the book examines all of the important variables in political campaign communication. Considering campaign media - from television spots and debates to candidate webpages and direct-mail advertising - it looks closely at news coverage of campaigns, and examines the sources of campaign messages, the various ways of responding to scandal, the process of voter decision-making, and the ways in which context affects a political campaign. Chapters consider a full range of races, from presidential to congressional to gubernatorial, and look at political campaigns in the United States and many other countries including France, Israel, South Korea, and Taiwan. Communication in Political Campaigns introduces readers to both theory and research on the topic, and is an ideal text for courses on political campaigns.
Author | : Judith S. Trent |
Publisher | : Rowman & Littlefield |
Total Pages | : 452 |
Release | : 2008 |
Genre | : Political Science |
ISBN | : 9780742553033 |
Now in its sixth edition, Political Campaign Communication provides a realistic understanding of the strategic and tactical communication choices candidates and their staffs must make as they wage an election campaign. Trent and Friedenberg's classic text has been updated throughout to reflect recent election campaigns, including 2004 and 2006 as well as the early stages of 2008. A new chapter focuses on the use of the Internet. Political Campaign Communication continues to be a classroom favorite and is thoroughly researched, insightful, and is a reader-friendly text.