Streetwise Direct Marketing

Streetwise Direct Marketing
Author: George Duncan
Publisher: Adams Media
Total Pages: 408
Release: 2002-06-01
Genre: Business & Economics
ISBN: 9781580624398

Streetwise is devoted exclusively to business topics. From writing business plans, to financing, to building Web site traffic, these books provide everything ambitious business professionals need. Business happens in the real world, not the classroom. Streetwise recognises this and delivers the goods - fast. No fluff. No wasted time. Just cutting-edge information managers and small business entrepreneurs need to run their business successfully.

Streetwise Structuring Your Business

Streetwise Structuring Your Business
Author: Michele Cagan
Publisher: BRILL
Total Pages: 372
Release: 2004-10-15
Genre: Business & Economics
ISBN: 9781593371777

This authoritative work shows how to: - Decide on the best structure - Establish proper accounting methods - Handle taxes - Protect personal assets

Streetwise Independent Consulting

Streetwise Independent Consulting
Author: David Kintler
Publisher: Simon and Schuster
Total Pages: 318
Release: 2002-06-01
Genre: Business & Economics
ISBN: 144051948X

A Simon & Schuster eBook. Simon & Schuster has a great book for every reader.

Streetwise Selling On Ebay

Streetwise Selling On Ebay
Author: Sonia Weiss
Publisher: Simon and Schuster
Total Pages: 259
Release: 2006-07-13
Genre: Business & Economics
ISBN: 1440517746

Streetwise Guide to Selling on eBay shows all the ins and outs of getting started in this lucrative sales channel. Readers will learn the best ways to conduct eBay transactions; track inventory and profits; market products to beat the competition; maximize profits; and much more. From developing an eBay business plan to increasing visibility once the business is up and running, this one-stop resource is all readers need to make their online business a success!

Streetwise Business Plans

Streetwise Business Plans
Author: Michele Cagan
Publisher: Simon and Schuster
Total Pages: 255
Release: 2006-10-12
Genre: Business & Economics
ISBN: 1440517460

Every great business begins with a great business plan! Nearly half of all new businesses fail within the first to years. To beat these odds, your new business needs a plan. Streetwise Business Plans with CD shows you how to create a professional business plan in no time. This book explains how to use a business plan to establish a sound business, develop a complete marketing strategy, and forecast change. Streetwise Business Plans with CD features multiple samples of prewritten text for every part of your plan, as well as two complete sample business plans. Streetwise Business Plans with CD includes sample material to be used in creating the ultimate business plan. The CD walks you through all of the basics and includes important topics such as Your General Executive Summary, Company Summary, Services & Products Summary, Market Analysis, Strategic Summary, Management Summary, and a Financial Plan. Whether you're expanding an established enterprise or opening a one-person shop, the best way to get your new business off to a good start is with Streetwise Business Plan with CD!

Streetwise Restaurant Management

Streetwise Restaurant Management
Author: John James
Publisher: Simon and Schuster
Total Pages: 298
Release: 2003-07-01
Genre: Business & Economics
ISBN: 1440519226

Owning and operating a restaurant is one of the most challenging endeavors an entrepreneur can take on--the hours are long and grueling, staff turnover averages 130 percent, and many fail within their first year. Streetwise Restaurant Management walks you step by step through each aspect of opening and managing a restaurant. This guide covers the practical issues you'll face on a daily basis and offers tips from an experienced restauranteur about the risks and rewards of restaurant management. Is owning or managing a restaurant right for you? It can be if you have Streetwise Restaurant Management as your ready reference for creating front-of-house ambience and back-of-house efficiencies.

Streetwise Landlording & Property Management

Streetwise Landlording & Property Management
Author: Mark B Weiss
Publisher: Simon and Schuster
Total Pages: 408
Release: 2003-02-01
Genre: Business & Economics
ISBN: 1440519323

As appealing and lucrative as property ownership can be, it isn't an occupation to be learned through trial and error. It's essential property owners understand all the ins and outs--legally and financially--for their own welfare as well as their tenants. Streetwise Landlording and Property Management addresses all aspects of the business, from the practical to the strategic. Property management is a 24/7 job with high risks as well as rewards. Streetwise Landlording and Property Management helps you assess whether or not you're cut out for the job.

The Complete Idiot's Guide to Marketing

The Complete Idiot's Guide to Marketing
Author: Sarah White
Publisher: Penguin
Total Pages: 490
Release: 2003
Genre: Business & Economics
ISBN: 9781592571352

In today's business environment, many professionals are getting back to the basics of key topics such as marketing. In this new edition of the popular The Complete Idiot's Guide to Marketing, author Sarah White gives a comprehensive update on marketing today. She takes a firm foundation of the basics and adds to it accessible marketing techniques including guerrilla marketing, marketing to the Baby Boomer generation, online marketing, targeted affordable direct mail, and more! With all the formal material readers need for positioning products or services including marketing plans, distribution strategies, and more, this completely updated edition is the book readers need for today! New coverage includes sample marketing plans for several types of small business – and a couple of larger projects; practical do-it-yourself strategies and tactics; how to analyze business segments, trends, etc.

Internet Marketing for Less Than $500/year

Internet Marketing for Less Than $500/year
Author: Marcia Yudkin
Publisher: Maximum Press
Total Pages: 356
Release: 2001-09
Genre: Business & Economics
ISBN: 9781885068699

Huge businesses spend millions of dollars planning and executing their Internet marketing strategy. What these big corporations don’t understand is that they could achieve similar results without breaking the bank. The secrets of making a big Internet marketing splash without spending more than $500 a year are revealed in this book. For entrepreneurs and small businesses alike, this book explains how to plan and execute a complete online marketing strategy for just a couple of dollars a day.

The Complete Idiot's Guide to Marketing, 2nd edition

The Complete Idiot's Guide to Marketing, 2nd edition
Author: Sarah White
Publisher: Penguin
Total Pages: 490
Release: 2003-11-04
Genre: Business & Economics
ISBN: 144069611X

From online marketing to old-fashioned word-of-mouth, readers will find a comprehensive update on key marketing basics, as well as such topics as: • Guerilla marketing. • Marketing to Boomers and Latinos. • Online marketing. • Targeted, but affordable direct mail. • Sample marketing plans for several types of small businesses (as well as a couple of larger projects). • Practical, do-it-yourself distribution strategies. • Analysis of business segments and trends, and much more.