Performing Metaphoric Creativity across Modes and Contexts

Performing Metaphoric Creativity across Modes and Contexts
Author: Laura Hidalgo-Downing
Publisher: John Benjamins Publishing Company
Total Pages: 360
Release: 2020-06-15
Genre: Language Arts & Disciplines
ISBN: 9027261210

The creative potentiality of metaphor is one of the central themes in research on creativity. The present volume offers a space for the interdisciplinary discussion of the relationship between metaphor and creativity by focusing on (re)contextualization across modes and socio-cultural contexts and on the performative dimension of creative discourse practices. The volume brings together insights from Conceptual Metaphor Theory, (Critical) Discourse approaches to metaphor and Multimodal discourse analysis. Creativity as a process is explored in how it emerges in the flow of experience when talking about or reacting to creative acts such as dance, painting or music, and in subjects’ responses to advertisements in experimental studies. Creativity as product is explored by analyzing the choice, occurrence and patterning of creative metaphors in various types of (multimodal and multisensorial) discourses such as political cartoons, satire, films, children’s storybooks, music and songs, videos, scientific discourse, architectural reviews and the performance of classical Indian rasa.

The Routledge Handbook of Metaphor and Language

The Routledge Handbook of Metaphor and Language
Author: Elena Semino
Publisher: Routledge
Total Pages: 765
Release: 2016-11-03
Genre: Language Arts & Disciplines
ISBN: 1317374703

The Routledge Handbook of Metaphor and Language provides a comprehensive overview of state-of-the-art interdisciplinary research on metaphor and language. Featuring 35 chapters written by leading scholars from around the world, the volume takes a broad view of the field of metaphor and language, and brings together diverse and distinct theoretical and applied perspectives to cover six key areas: Theoretical approaches to metaphor and language, covering Conceptual Metaphor Theory, Relevance Theory, Blending Theory and Dynamical Systems Theory; Methodological approaches to metaphor and language, discussing ways of identifying metaphors in verbal texts, images and gestures, as well as the use of corpus linguistics; Formal variation in patterns of metaphor use across text types, historical periods and languages; Functional variation of metaphor, in contexts including educational, commercial, scientific and political discourse, as well as online trolling; The applications of metaphor for problem solving, in business, education, healthcare and conflict situations; Language, metaphor, and cognitive development, examining the processing and comprehension of metaphors. The Routledge Handbook of Language and Metaphor is a must-have survey of this key field, and is essential reading for those interested in language and metaphor.

The Routledge Handbook of Language and Creativity

The Routledge Handbook of Language and Creativity
Author: Rodney H. Jones
Publisher: Routledge
Total Pages: 758
Release: 2015-09-08
Genre: Language Arts & Disciplines
ISBN: 1317439953

The Routledge Handbook of Language and Creativity provides an introduction to and survey of a wide range of perspectives on the relationship between language and creativity. Defining this complex and multifaceted field, this book introduces a conceptual framework through which the various definitions of language and creativity can be explored. Divided into four parts, it covers: different aspects of language and creativity, including dialogue, metaphor and humour literary creativity, including narrative and poetry multimodal and multimedia creativity, in areas such as music, graffiti and the internet creativity in language teaching and learning. With over 30 chapters written by a group of leading academics from around the world, The Routledge Handbook of Language and Creativity will serve as an important reference for students and scholars in the fields of English language studies, applied linguistics, education, and communication studies.

Exploring Discourse Strategies in Social and Cognitive Interaction

Exploring Discourse Strategies in Social and Cognitive Interaction
Author: Manuela Romano
Publisher: John Benjamins Publishing Company
Total Pages: 299
Release: 2016-03-31
Genre: Language Arts & Disciplines
ISBN: 9027267227

This volume offers readers interested in Discourse Analysis and/or Socio-Cognitive models of language a closer view of the relationship between discourse, cognition and society by disclosing how the cognitive mechanisms of discourse processing depend on shared knowledge and situated cognition. An inter- and multidisciplinary approach is proposed that combines theories and methodologies coming from Conceptual Metaphor Theory, Multimodal Metaphor Theory, Critical Discourse Analysis, Narratology, Systemic Functional Linguistics, Appraisal Theory, together with the most recent developments of Socio-Cognitive Linguistics, for the analysis of real communicative events, which range from TV reality shows, commercials, digital stories or political debates, to technical texts, architectural memorials, newspapers and autobiographical narratives. Still, several key notions are recurrent in all contributions -embodiment, multimodality, conceptual integration, metaphor, and creativity- as the fundamental constituents of discourse processing. It is only through this wide-ranging epistemological and empirical approach that the complexity of discourse strategies in real contexts, i.e. human communication, can be fully comprehended, and that discourse analysis and cognitive linguistics can be brought closer together.

Multimodal Metaphor and Metonymy in Advertising

Multimodal Metaphor and Metonymy in Advertising
Author: Paula Pérez Sobrino
Publisher: John Benjamins Publishing Company
Total Pages: 242
Release: 2017-12-15
Genre: Language Arts & Disciplines
ISBN: 9027264678

Metaphor and metonymy appeal to us because they evoke mental images in unique but still recognisable ways. The potential for figurative thought exists in everyone, and it pervades our everyday social interactions. In particular, advertising offers countless opportunities to explore the way in which people think creatively through metaphor and metonymy. The thorough analysis of a corpus of 210 authentic printed advertisements shows the central role of multimodal metaphor, metonymy, and their patterns of interaction, at the heart of advertising campaigns. This book is the first in-depth research monograph to bring together qualitative and quantitative evidence of metaphor-metonymy combinations in real multimodal discourse. It combines detailed case study analyses with corpus-based analysis and psycholinguistic enquiry to provide the reader with a prismatic approach to the topic of figurative language in multimodal advertising. Besides its theoretical contribution to the field of multimodal figurative language, this monograph has a wide number of practical applications due to its focus on advertising and the communicative impact of creative messages on consumers. This book will pave the way for further qualitative and quantitative research on the ways in which figurative language shapes multimodal discourse, and how it relates to our everyday creative thinking.

Cognitive Modelling in Language and Discourse across Cultures

Cognitive Modelling in Language and Discourse across Cultures
Author: Annalisa Baicchi
Publisher: Cambridge Scholars Publishing
Total Pages: 416
Release: 2017-08-21
Genre: Language Arts & Disciplines
ISBN: 152750039X

This volume deals with core issues in figurative language and figurative thought. It also explores areas of convergence between idealised cognitive models and language across fourteen European and non-European languages (Croatian, English, German, Greek, Italian, Japanese, Persian, Polish, Russian, Old Saxon, Sicilian, Spanish, Swedish, and Turkish). The collection foregrounds the relationship that holds between literalness and figurativeness in meaning construction, it emphasises the role of conceptual metonymy and metaphor as the main cognitive tools at work in inferential activity and as generators of discourse ties, and it also depicts the import of cognitive models in the production and interpretation of multimodal communication. In addition, a number of more specific topics are addressed from different perspectives, such as language variation and cultural models, the argumentative role of metaphor in discourse and the role of empirical work in cognitive linguistics.

Metonymies and Metaphors for Death Around the World

Metonymies and Metaphors for Death Around the World
Author: Wojciech Wachowski
Publisher: Routledge
Total Pages: 178
Release: 2021-11-30
Genre: Language Arts & Disciplines
ISBN: 1000469948

This book reflects on the ways in which metaphor and metonymy are used conceptually and linguistically to mitigate the more difficult dimensions of death and dying, setting out a unique line of research within Conceptual Metaphor Theory.// The volume argues that metaphor and metonymic descriptions of death and dying reflect taboos, concealment, and other considerations not found in figurative descriptions of life, producing distinct forms of euphemism, frames, and mental spaces particular to conceptualisations of death. The first part focuses on the more palatable concepts which metaphorically structure and help to better understand death. The second section takes a closer look at metonymy to illuminate the ways in which it allows a person to zoom in on death’s more inoffensive dimensions or zoom out on its more troubling aspects. A wide range of classical and modern examples from European, Asian, Australian Aboriginal, and African languages and cultures showcase points of overlap and divergence. // Opening up new lines of inquiry into research on death and dying and offering a linguistically-focused complement to anthropological and religious studies on the topic, this book will be of interest to scholars in cognitive linguistics, sociolinguistics, cross-cultural communication, and cultural studies.

Visual Metaphor and Embodiment in Graphic Illness Narratives

Visual Metaphor and Embodiment in Graphic Illness Narratives
Author: Elisabeth El Refaie
Publisher: Oxford University Press, USA
Total Pages: 241
Release: 2019-01-10
Genre: Autobiographical comic books, strips, etc
ISBN: 0190678178

Metaphors help us understand abstract concepts, emotions, and social relations through the concrete experience of our own bodies. Conceptual Metaphor Theory (CMT), which dominates the field of contemporary metaphor studies, is centered on this claim. According to this theory, correlations in the way the world is perceived in early childhood (e.g., happy/good is up, understanding is seeing) persist in our conceptual system, influencing our thoughts throughout life at a mostly unconscious level. What happens, though, when ordinary embodied experience is disrupted by illness? In this book, Elisabeth El Refaie explores how metaphors change according to our body's alteration due to disease. She analyzes visual metaphor in thirty-five graphic illness narratives (book-length stories about disease in the comics medium), re-examining embodiment in traditional CMT and proposing the notion of "dynamic embodiment." Building on recent strands of research within CMT and engaging relevant concepts from phenomenology, psychology, semiotics, and media studies, El Refaie demonstrates how the experience of our own bodies is constantly adjusting to changes in our individual states of health, socio-cultural practices, and the modes and media by which we communicate. This fundamentally interdisciplinary work also proposes a novel classification system of visual metaphor, based on a three-way distinction between pictorial, spatial, and stylistic metaphors. This approach will enable readers to advance knowledge and understanding of phenomena involved in shaping our everyday thoughts, interactions, and behavior.

Stylistic Manipulation of the Reader in Contemporary Fiction

Stylistic Manipulation of the Reader in Contemporary Fiction
Author: Sandrine Sorlin
Publisher: Bloomsbury Publishing
Total Pages: 264
Release: 2019-12-12
Genre: Language Arts & Disciplines
ISBN: 1350062979

This book focuses on how readers can be 'manipulated' during their experience of reading fictional texts and how they are incited to perceive, process and interpret certain textual patterns. Offering fine-grained stylistic analysis of diverse genres, including crime fiction, short stories, poetry and novels, the book deciphers various linguistic, pragmatic and multimodal techniques. These are skilfully used by authors to achieve specific effects through a subtle manipulation of deixis, metalepsis, dialogue, metaphors, endings, inferences or rhetorical, narratorial and typographical control. Exploring contemporary texts such as The French Lieutenant's Woman, The Remains of the Day and We Need to Talk About Kevin, chapters delve into how readers are pragmatically positioned or cognitively (mis)directed as the author guides their attention and influences their judgment. They also show how readers' responses can, conversely, bring about a certain form of manipulation as readers challenge the positions the texts invite them to occupy.