Social Capital in the Digital Age. How to Accrue Social Capital in the Digital Era?

Social Capital in the Digital Age. How to Accrue Social Capital in the Digital Era?
Author: Elena Thole
Publisher: GRIN Verlag
Total Pages: 15
Release: 2020-08-27
Genre: Business & Economics
ISBN: 3346235068

Seminar paper from the year 2017 in the subject Business economics - Business Management, Corporate Governance, grade: 1.0, Otto-von-Guericke-University Magdeburg (Business & Economics), course: Current Issues in Int. Management, language: English, abstract: Building and maintaining strong business relationships is highly valued by companies and can be achieved through proper use of Social Capital. Due to technological developments and the growth of social media and online networking sites, Social Capital is not only accumulated offline anymore. Moreover, the Internet established a new way of accruing Social Capital online by making use of new communication channels and thereby, enables managers to strengthen their ties within the business world. Not only business-to-business relationships but also business-to-customers relationships can be improved through Social Capital online. Not only big, well-established firms but also smaller firms and start-ups can benefit significantly from this less-costly way of building business relationships. In the following, it will be discussed how Social Capital can be accrued in the digital era and to what extend this can be beneficial to entrepreneurial firms.

Community in the Digital Age

Community in the Digital Age
Author: Andrew Feenberg
Publisher: Rowman & Littlefield
Total Pages: 308
Release: 2004
Genre: Computers
ISBN: 9780742529595

Is the Internet the key to a reinvigorated public life? Or will it fragment society by enabling citizens to associate only with like-minded others? Online community has provided social researchers with insights into our evolving social life. As suburbanization and the breakdown of the extended family and neighborhood isolate individuals more and more, the Internet appears as a possible source for reconnection. Are virtual communities "real" enough to support the kind of personal commitment and growth we associate with community life, or are they fragile and ultimately unsatisfying substitutes for human interaction? Community in the Digital Age features the latest, most challenging work in an important and fast-changing field, providing a forum for some of the leading North American social scientists and philosophers concerned with the social and political implications of this new technology. Their provocative arguments touch on all sides of the debate surrounding the Internet, community, and democracy.

Strategic Corporate Communication in the Digital Age

Strategic Corporate Communication in the Digital Age
Author: Mark Anthony Camilleri
Publisher: Emerald Group Publishing
Total Pages: 340
Release: 2021-02-19
Genre: Business & Economics
ISBN: 1800712642

Strategic Corporate Communication in the Digital Age explores how contemporary communication approaches are crossing boundaries as innovative media formats and digital transformations offer new challenges and opportunities to academia and practitioners.

Digitalization of Society and Socio-political Issues 1

Digitalization of Society and Socio-political Issues 1
Author: Éric George
Publisher: John Wiley & Sons
Total Pages: 258
Release: 2020-02-26
Genre: Social Science
ISBN: 1786304759

Digitalization is a long and constant sociohistoric process in which all areas of societys activities are reconfigured. Digitalization of Society and Socio-political Issues 1 examines the transformations linked to the development of digital platforms and social media, which affect the cultural and communicational industries. It analyzes the formation of Big Data, their algorithmic processing and the societal changes which result (social monitoring and control in particular). Through critical views, it equally presents the various ways in which technology participates in relations of power and domination, and contributes to possible emancipatory practices.

Social Networking

Social Networking
Author: Anastacia Kurylo
Publisher: Rowman & Littlefield
Total Pages: 203
Release: 2016-03-04
Genre: Social Science
ISBN: 1611477395

Social Networking: Redefining Communication in the Digital Age fulfills a pressing demand in social network literature by bringing together international experts from the fields of communication, new media technologies, marketing and advertising, public relations and journalism, business, and education. In this volume contributors traces online social networking practices across national borders, cultural confines, and geographic limits. The book delves into the socioeconomic, political, cultural, and professional dimensions of social networking around the globe, and explores the similarities, distinctions, and specific characteristics of social media networks in diverse settings. The chapters offer an important contribution to the scholarly research on the uses and applications of online social networking around the world and pertain to a broad range of academic fields. Overall, the volume addresses a subject matter of keen interest to academics and practitioners alike and provides a much-needed forum for sharing innovative research practices and exchanging new ideas.

Personal Connections in the Digital Age

Personal Connections in the Digital Age
Author: Nancy K. Baym
Publisher: John Wiley & Sons
Total Pages: 214
Release: 2015-08-04
Genre: Social Science
ISBN: 0745695973

The internet and the mobile phone have disrupted many of our conventional understandings of ourselves and our relationships, raising anxieties and hopes about their effects on our lives. In this second edition of her timely and vibrant book, Nancy Baym provides frameworks for thinking critically about the roles of digital media in personal relationships. Rather than providing exuberant accounts or cautionary tales, it offers a data-grounded primer on how to make sense of these important changes in relational life Fully updated to reflect new developments in technology and digital scholarship, the book identifies the core relational issues these media disturb and shows how our talk about them echoes historical discussions about earlier communication technologies. Chapters explore how we use mediated language and nonverbal behavior to develop and maintain communities, social networks, and new relationships, and to maintain existing relationships in our everyday lives. The book combines research findings with lively examples to address questions such as: Can mediated interaction be warm and personal? Are people honest about themselves online? Can relationships that start online work? Do digital media damage the other relationships in our lives? Throughout, the book argues that these questions must be answered with firm understandings of media qualities and the social and personal contexts in which they are developed and used. This new edition of Personal Connections in the Digital Age will be required reading for all students and scholars of media, communication studies, and sociology, as well as all those who want a richer understanding of digital media and everyday life.

Social Support and Health in the Digital Age

Social Support and Health in the Digital Age
Author: Nichole Egbert
Publisher: Rowman & Littlefield
Total Pages: 271
Release: 2019-12-16
Genre: Social Science
ISBN: 1498595359

Social Support and Health in the Digital Age discusses how theinformation age has revolutionized nearly every facet of human communication—from the ways in which people purchase products to how they meet and fall in love. These exciting new communication technologies can both unite and divide us. People who are separated by great distances can now communicate with each other in real time, whereas parents often find themselves competing with smartphones and tablets for their children’s attention. This book explores the many ways that digital communication media, such as online forums, social networking sites, and mobile applications, enhance and constrain social support in health-related contexts. We already know a great deal about how the Internet has altered how people search for health information, but less about how people seek and receive social support in this new age of information, which is critical for maintaining our physical, mental, and emotional wellbeing.

A Private Sphere

A Private Sphere
Author: Zizi A. Papacharissi
Publisher: John Wiley & Sons
Total Pages: 281
Release: 2013-04-23
Genre: Social Science
ISBN: 0745658997

Online technologies excite the public imagination with narratives of democratization. The Internet is a political medium, borne of democracy, but is it democratizing? Late modern democracies are characterized by civic apathy, public skepticism, disillusionment with politics, and general disinterest in conventional political process. And yet, public interest in blogging, online news, net-based activism, collaborative news filtering, and online networking reveal an electorate that is not disinterested, but rather, fatigued with political conventions of the mainstream. This book examines how online digital media shape and are shaped by contemporary democracies, by addressing the following issues: How do online technologies remake how we function as citizens in contemporary democracies? What happens to our understanding of public and private as digitalized democracies converge technologies, spaces and practices? How do citizens of today understand and practice their civic responsibilities, and how do they compare to citizens of the past? How do discourses of globalization, commercialization and convergence inform audience/producer, citizen/consumer, personal/political, public/private roles individuals must take on? Are resulting political behaviors atomized or collective? Is there a public sphere anymore, and if not, what model of civic engagement expresses current tendencies and tensions best? Students and scholars of media studies, political science, and critical theory will find this to be a fresh engagement with some of the most important questions facing democracies today.

The Digital Disconnect

The Digital Disconnect
Author: Ellen Helsper
Publisher: SAGE
Total Pages: 169
Release: 2021-02-10
Genre: Language Arts & Disciplines
ISBN: 1526492962

With the increased digitisation of society comes an increased concern about who is left behind. From societal causes to the impact of everyday actions, The Digital Disconnect explores the relationship between digital and social inequalities, and the lived consequences of digitisation. Ellen Helsper goes beyond questions of digital divides and who is connected. She asks why and how social and digital inequalities are linked and shows the tangible outcomes of socio-digital inequalities in everyday lives. The book: Introduces the key theories and concepts needed to understand both ‘traditional’ and digital inequalities research. Investigates a range of socio-digital inequalities, from digital access and skills, to civic participation, social engagement, and everyday content creation and consumption. Brings research to life with a range of qualitative vignettes, drawing out the personal experiences that lay at the heart of global socio-digital inequalities. The Digital Disconnect is an expert exploration of contemporary theory, research and practice in socio-digital inequalities. It is also an urgent and impassioned call to broaden horizons, expand theoretical and methodological toolkits, and work collectively to help achieve a fairer digital future for all. Ellen J. Helsper is Professor of Digital Inequalities at the Department of Media and Communications at London School of Economics and Political Science.