Small Business Research Series
Author | : United States. Small Business Administration |
Publisher | : |
Total Pages | : 248 |
Release | : 1961 |
Genre | : Small business |
ISBN | : |
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Author | : United States. Small Business Administration |
Publisher | : |
Total Pages | : 248 |
Release | : 1961 |
Genre | : Small business |
ISBN | : |
Author | : H. Landstrom |
Publisher | : Springer Science & Business Media |
Total Pages | : 380 |
Release | : 2007-12-31 |
Genre | : Business & Economics |
ISBN | : 0387236333 |
Around the world there is increasing interest in issues of small business and entrepreneurship. This book encapsulates the knowledge that can be gained from the most significant research contributions in this field. In addition it provides a historical-doctrinal review of the development of entrepreneurship and small business research, and presents some of the key pioneers that have shaped the research field.
Author | : United States. Small Business Administration |
Publisher | : |
Total Pages | : |
Release | : 1960 |
Genre | : |
ISBN | : |
Author | : United States. Small Business Administration |
Publisher | : |
Total Pages | : 936 |
Release | : 1960 |
Genre | : Business enterprises |
ISBN | : |
Author | : United States. Small Business Administration |
Publisher | : |
Total Pages | : |
Release | : 1962 |
Genre | : |
ISBN | : |
Author | : David J. Smith |
Publisher | : Nova Science Publishers |
Total Pages | : 0 |
Release | : 2018 |
Genre | : Marketing research |
ISBN | : 9781536140422 |
Marketing Research for Small Business: An Efficient and Effective Functional Approach is as the title suggests, a work focused on providing small to medium sized firms with the tools and techniques needed to successfully undergo a marketing research campaign. Special consideration is made for firms with limited budgets and knowledge of appropriate research techniques. Two of the most common comments made regarding marketing research for small firms are: 1) It is too expensive and 2) it is too complicated. The authors work hard at setting straight these two chief concerns. Good marketing research can uncover substantial insight into your customer, competitor, market and potential new business opportunities. This book is primarily broken into three parts, with the first part focusing on the setup. Specifically, the content is directed at how research benefits the firm, how the research agenda is setup, and how firms can look at existing data first to answer some of their key questions. The second part looks at collecting information, either existing or new, making sure that everything you want to know is made possible. And lastly, we explain very simply how to analyze the information and turn it into usable knowledge. It is interesting sometimes when speaking with small business owners who are struggling to grow their business. They often do not really know their customer or business well for that matter. Normally, the typical entrepreneur has an idea, possibly affirms it with a few friends, and then runs with it. This is a disastrous formula with a high percentage chance of failure. It goes along with the old saying: It is much better to build on rock than sand. This simply means that preparation through knowledge gathering, preferably early in the process, is the key to success. As Benjamin Franklin once said, An investment in knowledge pays the best interest.
Author | : United States. Environmental Protection Agency. Office of Exploratory Research. Small Business Innovation Research Program |
Publisher | : DIANE Publishing |
Total Pages | : 320 |
Release | : 1990 |
Genre | : Small business |
ISBN | : 9781568064277 |
Author | : National Research Council |
Publisher | : National Academies Press |
Total Pages | : 186 |
Release | : 1999-10-22 |
Genre | : Technology & Engineering |
ISBN | : 0309172586 |
Small businesses have increasingly been recognized as a source of innovation, and one way in which the Federal government encourages such innovation is through the Small Business Innovation Research program. SBIR sets aside 2.5 percent of federal agencies' R&D budgets for R&D grants to small business. Although the program's budget was nearly $1.2 billion in 1998, SBIR has been subject to relatively little outside review. As part of the STEP's ongoing project on Government-Industry Partnerships, the Board convened policymakers, academic researchers, and representatives from small business to discuss the program's history and rationale, review existing research, and identify areas for further research and program improvements.