Slogans Or Distinctives

Slogans Or Distinctives
Author: David L. Wolfe
Publisher:
Total Pages: 144
Release: 1993
Genre: Education
ISBN:

In this book, the authors first identify the "educational slogans" that often mark Christian higher educationó"All truth is God's truth," "Integration of Faith and Learning," "Holistic Education," and "The Personal Touch," for example. The authors then contrast these supposed distinctives with tacit assumptions prevalent in traditional models of Christian higher education. They first propose an agenda for existing Christian liberal arts colleges and then a new model called Ambrose House, consisting of interrelated phases. One chapter is a dialogue between two fictional characters, one defending Christian higher education and the other opposing it. Contents: Foreword; To the Reader; Prologue: A Rabbit Tale; From Slogans To Distinctives; Possibilities and Prioritites: A Dialogue in Which a Skeptic Calls Christian Higher Education to Task; Bandaids and Organ Transplants: Some Current Efforts at Innovation; The Skin of Our Teeth: The Very Least We Need To Do; Is Reform Really Feasible? A Dialogue; Epilogue: Serpents and Doves.

Theoretical and Practical Aspect of Scientific Study of COMMUNICATION COMPETENCE

Theoretical and Practical Aspect of Scientific Study of COMMUNICATION COMPETENCE
Author: Prof. Ram Lakhan Meena
Publisher: K.K. Publications
Total Pages: 439
Release: 2022-01-22
Genre: Self-Help
ISBN:

Communicative competence is a term in linguistics that refers to a language user's grammatical knowledge of syntax, morphology, phonology and the like, as well as social knowledge about how and when to use utterances appropriately. The debate has occurred regarding linguistic competence and communicative competence in the second and foreign language teaching literature, and scholars have found communicative competence as a superior model of language. The notion of communicative competence is one of the theories that underlie the communicative approach to foreign language teaching. Communicative competence in terms of three components; grammatical competence: words and rules, sociolinguistic competence: appropriateness, strategic competence: appropriate use of communication strategies. The scientific study of Communicative competence is developing in a new dimension of language learning. Language teaching in various parts of the global world is based on the idea that the goal of language acquisition is communicative competence: the ability to use the language correctly and appropriately to accomplish communication goals. The desired outcome of the language learning process is the ability to communicate competently, not the ability to use the language exactly as a native speaker does but also communicative competence is made up of four competence areas: linguistic, sociolinguistic, discourse, and strategic. In the early stages of language learning, instructors and students may want to keep in mind the goal of communicative efficiency: That learners should be able to make themselves understood, using their current proficiency to the fullest. They should try to avoid confusion in the message (due to faulty pronunciation, grammar, or vocabulary); avoid offending communication partners (due to socially inappropriate style); and use strategies for recognizing and managing communication breakdowns. Communication skill is the ability to use our physical and mental faculties and previously learned conceptual frameworks about communication to move toward the accomplishment of a given objective or goal. Communication skills fall into two categories: initiating and consuming. Initiating communication skills include asking and answering questions, adapting language, and speaking in public, to name a few. Consuming

Community Trade Mark Law

Community Trade Mark Law
Author: Frank Bøggild
Publisher: Kluwer Law International B.V.
Total Pages: 667
Release: 2015-12-23
Genre: Law
ISBN: 9041162216

The introduction in Europe in 1996 of the Community trade mark (CTM) brought into being a new and independent trade mark system with its own sources of law, its own procedures, and its own administrative and judicial bodies, notably the Office for Harmonization in the Internal Market (Trade Marks and Designs) (OHIM), the agency designated to process applications for the registration of CTMs. In 2011, OHIM for the first time received 100,000 applications in one and the same year – which was also the year in which the one millionth application was filed. Case law of the European Court of Justice (ECJ) and the European General Court (EGC) on the interpretation of the Trade Mark Regulation and the Trade Mark Directive is – together with decisions of OHIM and its Boards of Appeals – absolutely central to the understanding of Community trade mark law, including the trade mark laws of Member States. This book offers an in-depth scrutiny, categorization, and analysis of this extensive body of case law. Focusing on issues of practical relevance for practitioners, the chapters cover such aspects of Community trade mark law as the following: • OHIM's procedure for registration; • the appeals system (OHIM's Boards of Appeals, the EGC, and the ECJ); • trade mark strategies; • absolute and relative grounds for refusal; • three-dimensional trade marks; • non-registered national trade marks and registration in bad faith; • trade marks with a reputation; • acquired distinctiveness; • trade mark functions and use as a trade mark; • limitations of exclusivity; • nature and extent of genuine use; • grounds for revocation and invalidity; • transfer of trade marks and licensing; • national trade mark courts. Also covered are the pending and proposed amendments to the Trade Mark Regulation and the Trade Mark Directive. This book covers in depth the practical applications of this important and much-used body of law. It will be of enormous value and benefit to company lawyers, attorneys, trade mark attorneys, and anyone else dealing with trade mark law, whether on a Community level or nationally.

Political Marketing

Political Marketing
Author: Kostas Gouliamos
Publisher: Routledge
Total Pages: 347
Release: 2013-11-12
Genre: Political Science
ISBN: 1135013365

A guiding principle in creating Political Marketing has been to examine the ways in which culture, politics, and society interrelate in the field of political marketing. In the course of the book, the editors and contributors consider ‘culture’ as a distinctive concept with transformative capacities that need further and deeper development in the engineering of the political marketing process. This may be introduced and, consequently, lead to broad formulation of a ‘campaign culture’. Indeed, understanding and adapting a broader ‘campaign culture’, political marketing models may be seen as sets of pathways of key resources resulting viability in human assets, forms of influence, class stratification, alternative flows of information or networking and intercultural knowledge – sharing activity. This book consists of 18 chapters which deal with aspects of political marketing and ‘campaign culture.’ Theoretical chapters are found first, followed by two chapters that deal with theoretical issues which became a subject of research. Next presented are the articles that study aspects of electoral behavior, followed by the papers that analyze aspects of nationalism & national identity. Finally, the book concludes with three case studies on various issues in political marketing.

The History of Chinese Animation I

The History of Chinese Animation I
Author: Lijun Sun
Publisher: Routledge
Total Pages: 452
Release: 2020-05-27
Genre: Social Science
ISBN: 1000740501

China has been one of the first countries to develop its own aesthetic for dynamic images and to create animation films with distinctive characteristics. In recent years, however, and subject to the influence of Western and Japanese animation, the Chinese animation industry has experienced several new stages of development, prompting the question as to where animation in China is heading in the future. This book describes the history, present and future of China’s animation industry. The author divides the business’s 95-year history into six periods and analyses each of these from an historical, aesthetic, and artistic perspective. In addition, the book focuses on representative works; themes; directions; artistic styles; techniques; industrial development; government support policies; business models; the nurturing of education and talent; broadcasting systems and animation. Scholars and students who are interested in the history of Chinese animation will benefit from this book and it will appeal additionally to readers interested in Chinese film studies.

Politically Speaking

Politically Speaking
Author: Christ'l De Landtsheer
Publisher: Bloomsbury Publishing USA
Total Pages: 223
Release: 1998-09-24
Genre: Political Science
ISBN: 1567507565

The characteristics, nature, and content of the language used in the public sphere of various Western and non-Western societies are examined in this collection of essays. They also analyze the functions language plays in the polity and the link between culture, political culture, and the language that politicians and the public use in their symbolic interaction. This work details and examines the characteristics, nature, and content of the language used in the public sphere of various Western and non-Western societies; the functions language plays in the polity; and the link between culture, political culture, and the language that politicians and other elites, as well as the public, use in their symbolic interaction. The essays describe and analyze the topic of political language from different perspectives—political science, psychology, philosophy, sociology, gender studies, economics, religious, public administration, mass communication, and linguistics. Essays examine the discourse of political press reports and TV interviews, political orations and election propaganda, legalistic, political-philosophic, and religious treatises. Throughout it provides an overview of the state of the art of political language, utilizing various research methods and disciplines.

Hashtags and Trade Marks

Hashtags and Trade Marks
Author: Nazanin Aslani
Publisher: Edward Elgar Publishing
Total Pages: 283
Release: 2024-02-12
Genre: Law
ISBN: 1035316617

This timely book examines the growing importance of hashtags both in online culture and within our digital society. Conducting a comparative analysis of legal strategies within the EU, Germany, and the United States, it aims to ascertain whether a fair balance currently exists between freedom of expression and competition in the treatment of hashtags as trade marks.

Delivering Distinctive Value in Emerging Economies

Delivering Distinctive Value in Emerging Economies
Author: Thomas Anning-Dorson
Publisher: CRC Press
Total Pages: 419
Release: 2022-06-23
Genre: Business & Economics
ISBN: 1000527190

The idea behind editing this book is to present a contemporary reference that tells the story of how businesses and institutions in emerging economies are circumventing or can better circumvent institutional voids in order to create distinct value for consumers and develop resilient and sustainable economies. For this book, we gathered 24 contributions (or chapters) on new directions and strategies to create value in emerging economies. The contributions span thematic areas such as: COVID-19 and small businesses, social influencers and COVID-19 advocacy, artisan entrepreneurship, leadership and project success, internationalization and intellectual property, cultural artifacts in corporate branding, fintech adoption, mobile money and agriculture value chain, workplace fraud, ethical decision-making in accountancy, modeling early detection of mother’s mode of delivery, assessment of health systems in Africa, online platforms and patient empowerment, students’ academic engagement and technology, and continuous use of e-learning among professional accounting students. The authors of these contributions discuss the relevance of each chapter to its target audience (practitioners and students). They also outline the implications for practice and policy (where applicable) alongside the concluding arguments of their respective chapters. In effect, the 24 chapters offer key strategic directions for businesses, public sector institutions, non-governmental organizations, and international development institutions to be more efficient and sustainably responsible in delivering distinctive value in emerging economies. Emerging economies have become an opportune interest of practitioners, entrepreneurs and policy makers worldwide. Hence, a contemporary text which explores how to create and deliver distinct value in these economies is a must a read.

Litigation Services Handbook

Litigation Services Handbook
Author: Roman L. Weil
Publisher: John Wiley & Sons
Total Pages: 1022
Release: 2012-07-10
Genre: Law
ISBN: 1118237404

Here’s all the information you need to provide your clients with superior litigation support services. Get up to speed quickly, with the aid of top experts, on trial preparation and testimony presentation, deposition, direct examination, and cross-examination. Authoritative and highly practical, this is THE essential guide for any financial expert wanting to prosper in this lucrative new area, the lawyers who hire them, and litigants who benefit from their efforts. "This work of amazing breadth and depth covers the central issues that arise in financial expert testimony. It is an essential reference for counsel and practitioners in the field."—Joseph A. Grundfest, The William A. Franke Professor of Law and Business, Stanford Law School; former commissioner, United States Securities and Exchange Commission.