SILICON VALLEY the Way I Saw It

SILICON VALLEY the Way I Saw It
Author: John East
Publisher: Qiworks Press
Total Pages: 342
Release: 2021-06-30
Genre: Biography & Autobiography
ISBN: 9780578831343

SILICON VALLEY: Northern California's hub of technology is where the birth of the integrated circuit, or the "chip," took place. The Author, John East witnessed and participated in the process. From the creative engineering incubator at Fairchild, those innovators spread throughout the Santa Clara Valley. What followed would change the world forever while turning a sleepy farming community into the world's foremost technological center. From this insider's view, we see the personalities, politics and innovation that made Silicon Valley what it is today. John East saw it all, and reveals it in this authentically penned memoir with pictures and antidotes from one of the engineers that contributed to the industry that gave us computers, smart phones and social media. Mr. East's folksy humor, blended with his engineering mind, unveils this fascinating story of the integrated circuit. Meet the people that changed the way we communicate and work and entertain ourselves. The bonus from this reading is that the reader gets the wisdom and insight into the "How to do it right" culture of Silicon Valley's Tech industry.

Seeing Silicon Valley

Seeing Silicon Valley
Author: Mary Beth Meehan
Publisher: University of Chicago Press
Total Pages: 113
Release: 2021-05-12
Genre: Computers
ISBN: 022678648X

Also published in French as Visages de la Silicon Valley.

Geek Silicon Valley

Geek Silicon Valley
Author: Ashlee Vance
Publisher: Rowman & Littlefield
Total Pages: 265
Release: 2007-11-01
Genre: Travel
ISBN: 0762751916

Silicon Valley veterans and newbies alike will want to explore this book that delves into the rich history behind the region that birthed the world's most important industry. Technology journalist Ashlee Vance has captured almost every aspect of the area stretching between San Francisco and San Jose, California, starting with the eager radio and electronics enthusiasts of the early 1900s and ending with the computing powerhouses of today such as Google and Apple. Along the way, the book profiles the people and places that have elevated Silicon Valley to an almost mythic pedestal. This book delivers Silicon Valley, taking us from success story to failed startup and back again as we drive the roads from San Francisco to Menlo Park, Palo Alto, Mountain View, Sunnyvale, Santa Clara and San Jose. It's full of profiles of the larger-than-life characters that pioneered the processor, computer, and Internet revolutions. The book's vibrant design includes "Silicon Valley Soundbytes" packed with insider information and trivia, and "Click Here" sidebars, which suggest places to eat, drink, and shop. Place by place, readers get the inside scoop on all the addresses that count, which include Microsoft research centers; the headquarters of Google, Hewlett-Packard, Intel, Sun Microsystems, and Oracle; research powerhouses such as Stanford University, NASA Ames, and Lawrence Livermore National Laboratory; the Computer History Museum and The Tech Museum; the Shoreline Amphitheater; the Churchill Club; and many more.

The Silicon Valley Way

The Silicon Valley Way
Author: Elton B. Sherwin
Publisher:
Total Pages: 175
Release: 2010
Genre: Business & Economics
ISBN: 9780982796115

In this re-release of his ground-breaking book, venture capitalist Elton Sherwin discloses the decision-making secrets that have made Silicon Valley a success and shows how you can apply those techniques in the 21st century.

Road to Nowhere

Road to Nowhere
Author: Paris Marx
Publisher: Verso Books
Total Pages: 273
Release: 2022-07-05
Genre: Social Science
ISBN: 1839765887

How to build a transportation system to provide mobility for all Road to Nowhere exposes the flaws in Silicon Valley’s vision of the future: ride-hailing services such as Uber and Lyft to take us anywhere; electric cars to make them ‘green’; and automation to ensure transport is cheap and ubiquitous. Such promises are implausible and potentially dangerous. As Paris Marx shows, these technological visions are a threat to our ideas of what a society should be. Electric cars are not a silver bullet for sustainability, and autonomous vehicles won’t guarantee road safety. There will not be underground tunnels to eliminate traffic congestion, and micromobility services will not replace car travel any sooner than we will see the arrival of the long-awaited flying car. In response, Marx offers a vision for a more collective way of organizing transportation systems that considers the needs of poor, marginalized, and vulnerable people. The book argues that rethinking mobility can be the first step in a broader reimagining of how we design and live in our future cities. We must create streets that allow for social interaction and conviviality. We need reasons to get out of our cars and to use public means of transit determined by community needs rather than algorithmic control. Such decisions should be guided by the search for quality of life rather than for profit.

Abolish Silicon Valley

Abolish Silicon Valley
Author: Wendy Liu
Publisher: Watkins Media Limited
Total Pages: 235
Release: 2020-04-14
Genre: Technology & Engineering
ISBN: 1912248719

Former insider turned critic Wendy Liu busts the myths of the tech industry, and offers a galvanising argument for why and how we must reclaim technology's potential for the public good. Former insider turned critic Wendy Liu busts the myths of the tech industry, and offers a galvanising argument for why and how we must reclaim technology's potential for the public good. "Lucid, probing and urgent. Wendy Liu manages to be both optimistic about the emancipatory potential of tech and scathing about the industry that has harnessed it for bleak and self-serving ends." -- Naomi Klein, author of On Fire: The Burning Case for a Green New Deal "An inspiring memoir manifesto...Technologists all over the world are realizing that no amount of code can substitute for political engagement. Liu's memoir is a road map for that journey of realization." -- Cory Doctorow, author of Radicalized and Little Brother Innovation. Meritocracy. The possibility of overnight success. What's not to love about Silicon Valley? These days, it's hard to be unambiguously optimistic about the growth-at-all-costs ethos of the tech industry. Public opinion is souring in the wake of revelations about Cambridge Analytica, Theranos, and the workplace conditions of Amazon workers or Uber drivers. It's becoming clear that the tech industry's promised "innovation" is neither sustainable nor always desirable. Abolish Silicon Valley is both a heartfelt personal story about the wasteful inequality of Silicon Valley, and a rallying call to engage in the radical politics needed to upend the status quo. Going beyond the idiosyncrasies of the individual founders and companies that characterise the industry today, Wendy Liu delves into the structural factors of the economy that gave rise to Silicon Valley as we know it. Ultimately, she proposes a more radical way of developing technology, where innovation is conducted for the benefit of society at large, and not just to enrich a select few.

Secrets of Silicon Valley

Secrets of Silicon Valley
Author: Deborah Perry Piscione
Publisher: St. Martin's Press
Total Pages: 258
Release: 2013-04-02
Genre: Business & Economics
ISBN: 113732421X

While the global economy languishes, one place just keeps growing despite failing banks, uncertain markets, and high unemployment: Silicon Valley. In the last two years, more than 100 incubators have popped up there, and the number of angel investors has skyrocketed. Today, 40 percent of all venture capital investments in the United States come from Silicon Valley firms, compared to 10 percent from New York. In Secrets of Silicon Valley, entrepreneur and media commentator Deborah Perry Piscione takes us inside this vibrant ecosystem where meritocracy rules the day. She explores Silicon Valley's exceptionally risk-tolerant culture, and why it thrives despite the many laws that make California one of the worst states in the union for business. Drawing on interviews with investors, entrepreneurs, and community leaders, as well as a host of case studies from Google to Paypal, Piscione argues that Silicon Valley's unique culture is the best hope for the future of American prosperity and the global business community and offers lessons from the Valley to inspire reform in other communities and industries, from Washington, DC to Wall Street.

History of Silicon Valley

History of Silicon Valley
Author: Mary Wadden
Publisher:
Total Pages: 230
Release: 2013-01-01
Genre: Santa Clara Valley (Santa Clara County, Calif.)
ISBN: 9781467572453

Vintage photos populate this artful and timely book as it traces the evolution of Santa Clara Valley from the days of the Gold Rush through modern day. Filled with over 400 high resolution images, this book captures the spirit of Silicon Valley. More than just a place, Silicon Valley is a state of mind and this book serves as a tribute. If you have ever wondered why the microchip, personal computer and Internet were all born in Santa Clara Valley, this is a must read. --Amazon.com

Valley of Genius

Valley of Genius
Author: Adam Fisher
Publisher: Twelve
Total Pages: 400
Release: 2018-07-10
Genre: Business & Economics
ISBN: 1455559016

"This is the most important book on Silicon Valley I've read in two decades. It will take us all back to our roots in the counterculture, and will remind us of the true nature of the innovation process, before we tried to tame it with slogans and buzzwords." -- Po Bronson, #1 New York Times bestselling author of The Nudist on the Late Shift and Nurtureshock A candid, colorful, and comprehensive oral history that reveals the secrets of Silicon Valley -- from the origins of Apple and Atari to the present day clashes of Google and Facebook, and all the start-ups and disruptions that happened along the way. Rarely has one economy asserted itself as swiftly--and as aggressively--as the entity we now know as Silicon Valley. Built with a seemingly permanent culture of reinvention, Silicon Valley does not fight change; it embraces it, and now powers the American economy and global innovation. So how did this omnipotent and ever-morphing place come to be? It was not by planning. It was, like many an empire before it, part luck, part timing, and part ambition. And part pure, unbridled genius... Drawing on over two hundred in-depth interviews, Valley of Genius takes readers from the dawn of the personal computer and the internet, through the heyday of the web, up to the very moment when our current technological reality was invented. It interweaves accounts of invention and betrayal, overnight success and underground exploits, to tell the story of Silicon Valley like it has never been told before. Read it to discover the stories that Valley insiders tell each other: the tall tales that are all, improbably, true.

Technically Food

Technically Food
Author: Larissa Zimberoff
Publisher: Abrams
Total Pages: 169
Release: 2021-06-01
Genre: Technology & Engineering
ISBN: 1683359917

“In a feat of razor-sharp journalism, Zimberoff asks all the right questions about Silicon Valley’s hunger for a tech-driven food system. If you, like me, suspect they’re selling the sizzle more than the steak, read Technically Food for the real story.” —Dan Barber, the chef and co-owner of Blue Hill and Blue Hill at Stone Barns Eating a veggie burger used to mean consuming a mushy, flavorless patty that you would never confuse with a beef burger. But now products from companies like Beyond Meat, Impossible Foods, Eat Just, and others that were once fringe players in the food space are dominating the media, menus in restaurants, and the refrigerated sections of our grocery stores. With the help of scientists working in futuristic labs––making milk without cows and eggs without chickens––start-ups are creating wholly new food categories. Real food is being replaced by high-tech. Technically Food: Inside Silicon Valley’s Mission to Change What We Eat by investigative reporter Larissa Zimberoff is the first comprehensive survey of the food companies at the forefront of this booming business. Zimberoff pokes holes in the mania behind today’s changing food landscape to uncover the origins of these mysterious foods and demystify them. These sometimes ultraprocessed and secretly produced foods are cheered by consumers and investors because many are plant-based—often vegan—and help address societal issues like climate change, animal rights, and our planet’s dwindling natural resources. But are these products good for our personal health? Through news-breaking revelations, Technically Food examines the trade-offs of replacing real food with technology-driven approximations. Chapters go into detail about algae, fungi, pea protein, cultured milk and eggs, upcycled foods, plant-based burgers, vertical farms, cultured meat, and marketing methods. In the final chapter Zimberoff talks to industry voices––including Dan Barber, Mark Cuban, Marion Nestle, and Paul Shapiro––to learn where they see food in 20 years. As our food system leaps ahead to a sterilized lab of the future, we think we know more about our food than we ever did. But because so much is happening so rapidly, we actually know less about the food we are eating. Until now.