Sell Your Event!

Sell Your Event!
Author: Teresa Stas
Publisher:
Total Pages:
Release: 2020-10-27
Genre:
ISBN: 9780578738352

Whether you have a long-standing, well-known event, or you're just getting started, Sell Your Event! The Easy to Follow Practical Guide to Getting Sponsors will give you the necessary tools and tips to generate strong sponsorship support! From finding and approaching the right prospects for your event, to building loyal sponsors that return year after year, this book provides real-world guidance and insights on how to maximize your event-sponsor partnership.Based on practical, first-hand sponsorship sales experience, Sell Your Event! The Easy to Follow Practical Guide to Getting Sponsors is filled with real-world insights from working with actual events and sponsorship successes (and a few mistakes). Throughout the book, you'll find guidance and proven examples of what works: sales scripts, sponsorship decks, finding decision makers, creative activations, sponsor recaps, and more. Author Teresa Stas takes you through the sponsorship sales and management process from beginning to end, helping you not only attract sponsors for your event, but keep them coming back.As the founder and CEO of Green Cactus Live Event Sponsorship Agency, Author Teresa Stas has over 17 years of experience in sponsorship sales and marketing, brokering millions of dollars in sponsorships for her clients, and working with local, regional and major national brands. Teresa is a national speaker on the topic of sponsorships, online course creator, and authors the column "Small Event, Big Sponsors" for International Festivals and Events "ie" Magazine.

How To Get Your Website Noticed

How To Get Your Website Noticed
Author: Filip Matous
Publisher: Pan Macmillan
Total Pages: 209
Release: 2016-09-08
Genre: Computers
ISBN: 1509814507

How can you give your website the traffic boost it needs? Today, more than ever before, websites can make or break your business. They are the primary place for people to find you online, to research you, and to decide if they trust you. A single online search can generate millions of website results but people rarely bother to look past the first results page. how to: get your website noticed by web expert Filip Matous will teach you how to boost your Search Engine Optimisation (SEO), to read web analytics like a salesman, to scale what is working, remove what isn't, and look at your website as a business asset.

Trade Show and Event Marketing

Trade Show and Event Marketing
Author: Ruth P. Stevens
Publisher: Texere
Total Pages: 376
Release: 2005
Genre: Business & Economics
ISBN:

Covers all aspects of trade show marketing - setting objectives, planning, promoting, executing, measuring performance, generating leads, working with the media, following up, and much more. Real-world case studies put the book's tips and techniques into action, and forms and illustrations are included where appropriate.

How to Make Money at Craft Shows

How to Make Money at Craft Shows
Author: Mallory Whitfield
Publisher: Createspace Independent Publishing Platform
Total Pages: 84
Release: 2015-02-22
Genre:
ISBN: 9781535086615

Have you ever wanted to sell your handmade crafts or artwork at local craft fairs, but have no idea where to start? Or maybe you've taken the first step and have tried selling your art at a craft show or two, but now you're looking for ideas on how to sell more, how to make your booth more appealing to customers and where to find more venues to sell your handmade goods? You've come to the right place! I've been selling my own handmade creations, as well as the work of other artists, at a variety of craft shows and other events since 2004. I've learned a lot of lessons the hard way, and now I'm sharing them here with you so that you can learn from my experiences! In this book, I'll cover the basics of getting started selling at craft fairs, as well as how to design a great looking booth, how to give outstanding customer service & sell more and even how to find and create additional events at which to sell your handmade work. WHAT IT INCLUDES: - how to define your target market - where to find good shows - how much should I spend on a booth fee at a show? - how to make your booth look great - promoting your show & getting your customers there - my craft show tips & tricks - dealing with crazy weather & unexpected events - theft prevention - craft show supply checklist - how to give great customer service - how to use craft shows to create after-the-show sales - alternative venues to sell your work, beyond traditional craft shows - how to create your own events to sell at - tracking your inventory - how to create a personal & business spending plan - big hunkin' list of craft show resources WHO THIS BOOK IS FOR: This book will be most useful for someone new to selling at craft shows. I do cover more advanced topics as well though, including how to define your target market, visual merchandising, inventory tracking, and creating a business spending plan. The book includes worksheets along the way to help you. The information in this book is based on my experiences, selling in the United States, mostly in Louisiana. However, most of the information contained here is useful to anyone around the world who is interested in setting up a booth at craft shows, festivals or conventions. WHY I KNOW WHAT I'M TALKING ABOUT: I did my first craft show in 2004. It was the Alternative Media Expo, put on by Antigravity Magazine here in New Orleans. I sold a few things, and learned a LOT of things. And I haven't looked back! I've done all sorts of events since then. I have sold regularly at the Frenchmen Art Market, and have done festivals around the New Orleans area including Bayou Boogaloo, Gretna Heritage Festival, Freret Market, New Orleans Earth Day Festival, and many, many more. As one of the founding members of the New Orleans Craft Mafia, I've even organized a variety of events, both with the group and on my own. As a group, we've created a monthly art market and the annual Last Stop Shop holiday market. On my own, I've also hosted home shopping parties, trunk shows and pop-up shops. In 2007, as one of the winners of Etsy's Upcycling contest, I even traveled cross-country to San Francisco to participate in Bazaar Bizarre at Maker Faire!

HOUSEFUL

HOUSEFUL
Author: Sorav Jain
Publisher: Notion Press
Total Pages: 137
Release: 2021-07-15
Genre: Business & Economics
ISBN: 1639975764

Digital marketing for events is a great way to scale up the reach and engagement for your event. Through social media, you add value to your event by narrating its tale and the role it will play in the lives of the audience. Houseful – The Art of Selling your Events on Social Media helps you become a storyteller and aids you in reaching people where they are. You get to initiate a more personalised and targeted conversation, boost marketing, sales and brand awareness. If you want the event to be attended by maximum people, digital promotion is the way to go, and Houseful tells you how to ace that!

The Event Marketing Playbook - Everything You'll Ever Need to Know About Events

The Event Marketing Playbook - Everything You'll Ever Need to Know About Events
Author: Adella Pasos
Publisher: Adella Pasos
Total Pages: 37
Release: 2020-08-12
Genre: Reference
ISBN: 1648584691

Are you interested in learning how event marketing can drastically improve your business and profits? Are you tired of getting nowhere fast? The event marketing playbook is a strategic guide that explains how to setup, promote and profit from events. Whether you are planning events for a nightclub, conference, trade show, executive retreat, golf outing, corporate or customer appreciation events, company dinner, holiday party, fundraising gala, team building events or even product launch events, this book will teach you how to create events that attract new customers, referrals and a consistent flow of sales that you can rely on. This book will teach you the importance of event marketing, reveal 26 ideas on how to get paid more money, and best practice examples and templates for the event planning process. If you want to learn everything you’ll ever need to know about event marketing, this is the book for you! What is inside of this book? >> Event Marketing Basics Benefits of Event Marketing 26 Ideas for Getting Paid More Event Marketing Goal Guide Examples of the Event Planning Process Sample Event Action Plan >> 3 Month Event Marketing Timeline Top 10 Ways to Generate Sales at the Event 5 Social Media Strategies for Event Promotion Top 3 Event Management & Ticketing Systems 10 Questions You Need to Ask Venues 21 Types of Venues Who Will Accommodate >>How to Attract Corporate Sponsors 15 Types of Staff You Need to Hire 11 Reasons Sponsors Will Give You Money 8 Strategies to Generate Massive Exposure Where to Hire Temporary Event Staff >> Top Revenue Generation Strategies 10 Ways to Increase Revenue on Event Day Over 15 Event Marketing Resources with Links FAQ's on Events and Getting Started

Event Planning 2Nd Edition

Event Planning 2Nd Edition
Author: Laurence Carter
Publisher: AuthorHouse
Total Pages: 195
Release: 2013-01-15
Genre: Education
ISBN: 1481701622

Event Planning is an exciting option for individuals who desire to work as event managers. Individuals can work as an organisations primary event planner or they can freelance as an event planning entrepreneur. Their primary responsibility in either case would be to successfully plan and organise events. Event planning can involve time consuming, detailed work that will require dedication on the part of the event planner to plan and execute the staging of an event. It can be rewarding and satisfying to see the results of your planning efforts, coming together in a successful event. This book is dedicated to explaining the practical skills required for event planning in a simple format. The goal is to allow readers to have a greater understanding of what is takes to successfully plan and manage an event and to help them put their knowledge into practical use.

Meeting and Event Planning For Dummies

Meeting and Event Planning For Dummies
Author: Susan Friedmann
Publisher: John Wiley & Sons
Total Pages: 389
Release: 2011-03-21
Genre: Business & Economics
ISBN: 1118053249

Expert advice on how to stage the perfect event every time "A terrific resource of information for anyone in the event-planning business." --James Spellos, CMP, President, Meeting U. Meeting & Event Planning For Dummies is a practical step-by-step guide to the strategies and techniques event-planning professionals use to bring people together. This comprehensive resource covers all the angles from the little details to the big picture to make sure your business meetings and special events come off without a hitch! Praise for Meeting & Event Planning For Dummies "Packed with valuable information in an easy-to-use format. [It] covers all the basics for the meeting planning novice." --Diane Silberstein, President, Diane Silberstein & Associates "A great resource book every event professional should have.... Checklist heaven! We all love our checklists, and this book is full of them!" --Cathy Breden, CAE, CMP

How to Sell Your Art Online

How to Sell Your Art Online
Author: Cory Huff
Publisher: HarperCollins
Total Pages: 149
Release: 2016-06-28
Genre: Art
ISBN: 0062414968

An essential guide for artist that teaches them how to skip the gallery system, find their niche, and connect directly with collectors to profitably sell their art. For years, galleries have acted as gatekeeper separating artists and collectors. But with the explosion of the Internet, a new generation of savvy, independent artists is connecting with buyers and making a substantial living doing what they love. How to Sell Your Art Online shows any artist how to make a successful living from their work. Cory Huff dispels the myth of the starving artist and provides the effective business strategies necessary to make artistic creations pay. He helps individual artists find their niche; outlines the elements essential for an effective website; and provides invaluable advice on e-mail marketing, blogging, social media marketing, and paid advertising—explaining how to tie all these online activities into offline success. Most importantly, he shares the secret to overcoming the biggest challenge artists face when self-marketing: learning how to tell their unique stories. Every artist has a reason for making art, but can’t always find the right way to express it. Huff provides exercises artists can use to clarify the intellectual and emotional process behind their art, and teaches them how turn that knowledge into stories they can tell online and in person—and expand their reach through blogs and social media to build their art business. Drawing from the stories of successful artists, thoroughly describing how art is sold today, and providing tips on how to build connections personally and electronically, How to Sell Your Art Online illustrates the countless ways artists can take control of their creative careers—and sell their work without selling out.

Prepare To Sell Your Company

Prepare To Sell Your Company
Author: L.B. Buckingham
Publisher: Spring Hill
Total Pages: 184
Release: 2013-07-25
Genre: Business & Economics
ISBN: 1908974206

Selling your company is a trying time, similar to selling your house. For those unfamiliar with this process, the challenging thoughts will be: 'How do I start?'; 'Who can help me?'; 'How much can I get for the business?'; 'Who is most likely to buy it, and where do I find them?'; 'When should I do it?' This book will answer all your questions. Easy to read, it covers all the practical aspects of preparing your business for sale. It will show you just how a potential acquirer will view a company that is up for sale. This will enable you to: - develop a business profile that will attract buyers - and maintain their interest until completion - build into the business those aspects that will encourage a buyer to increase their bid. This book will take you through the sale process: preparation, marketing, acceptance of offer, the 'due diligence examination' (the vendor's nightmare), successful completion, and beyond. - What you need to do when selling your company - Setting your desired exit package - Constructing an exit strategy that works for you - Introducing a corporate structure to make sale easier - Organising company finances and tax liabilities in preparation - Matching results to budgets - Identifying your company's intellectual assets - Telling staff about the company sale - Pre-sale and post-completion activities Contents: Acknowledgements; Introduction; 1. Early considerations; 2. Major factors that influence exit; 3. Construct an exit strategy; 4. Adopt a corporate constitution; 5. Introduce a management structure into your business; 6. Organisation of your company's finances; 7. Construct the company growth by sales and marketing; 8. Recognise and secure your intellectual property and assets; 9. Business activities, logistics and supply chain management; 10. Commercial matters; 11. Employee matters; 12. Information technology; 13. Reputation; 14. Your pre-sale period; 15. The company sale process; 16. Introducing due diligence; 17. Completion day; 18. Post completion; Appendix; Glossary; Index.