Systems Thinking and Process Dynamics for Marketing Systems: Technologies and Applications for Decision Management

Systems Thinking and Process Dynamics for Marketing Systems: Technologies and Applications for Decision Management
Author: Rajagopal, Dr.
Publisher: IGI Global
Total Pages: 345
Release: 2012-04-30
Genre: Business & Economics
ISBN: 1466609702

Increased competition in the global marketplace has created enormous pressure on system implementation, particularly in the field of marketing. Systems Thinking and Process Dynamics for Marketing Systems: Technologies and Applications for Decision Management describes a holistic approach to monitoring, evaluating, and applying appropriate marketing strategies, and understanding the competition and its future implication on the business of a company. As complexities multiply, the scientific concept of systems thinking and analyzing process dynamics explained in this publication allows marketing firms succeed. The critical issues facing firms today are presented in a thoroughly modern context, laying the foundation for a bright future.

Legislative Calendar

Legislative Calendar
Author: United States. Congress. House. Committee on Agriculture
Publisher:
Total Pages: 328
Release: 1994
Genre:
ISBN: