ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products. Packages Access codes for Pearson's MyLab & Mastering products may not be included when purchasing or renting from companies other than Pearson; check with the seller before completing your purchase. Used or rental books If you rent or purchase a used book with an access code, the access code may have been redeemed previously and you may have to purchase a new access code. Access codes Access codes that are purchased from sellers other than Pearson carry a higher risk of being either the wrong ISBN or a previously redeemed code. Check with the seller prior to purchase. -- This access code card gives you access to all of MySpeechLab's grade-boosting resources...PLUS a complete e-book of your textbook! MySpeechLab is an interactive online solution for Public Speaking courses that combines multimedia, tutorials, simulations, tests, and quizzes to make learning fun! As one of today's leading scholars in speech communication, David Zarefsky's revised edition offers "rhetorical workout" boxes to increase skills development, updated information technology to connect the theories and concepts of public speaking to everyday life and a "student's view" box so that students can learn from their peers. Public Speaking, places a strong emphasis on developing strategies and making choices. Reinforcing the idea that public speaking is a skill that can assist in helping students communicate in their personal, professional and social lives. Throughout the text, students are encouraged to think through and about the public speaking process, as well as consider the diversity of audiences, occasions, and speakers, enabling them to choose a specific purpose, a relevant topic, and the appropriate material to make their speeches successful.