Do-it-yourself Public Relations

Do-it-yourself Public Relations
Author: David E. Gumpert
Publisher: Section of Law Practice Management
Total Pages: 174
Release: 1995
Genre: Business & Economics
ISBN:

The author offers advice and guidance to help readers develop a cost-effective PR game plan. He reveals what editors look for in a press release, how you can position yourself as a valuable source and how to grab a busy reporter's attention.

Public Relations

Public Relations
Author: State Bar of Michigan. Public Relations Committee
Publisher:
Total Pages: 84
Release: 1956
Genre: Lawyers
ISBN:

In the Court of Public Opinion

In the Court of Public Opinion
Author: James F. Haggerty
Publisher: American Bar Association
Total Pages: 356
Release: 2009
Genre: Business & Economics
ISBN: 9781590319857

This book is your essential guide to understanding how public relations during lawsuits should be handled with the same seriousness and care as any other aspect of the case. Whether you're a lawyer at an outside law firm, corporate counsel, a publicist, a business executive or a senior communications professional, you need a system for managing communications during litigation, to ensure that you win this critical battle.