Techniques of Propaganda and Persuasion
Author | : Magedah Shabo |
Publisher | : Prestwick House Inc |
Total Pages | : 162 |
Release | : 2008 |
Genre | : Advertising |
ISBN | : 1580498744 |
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Author | : Magedah Shabo |
Publisher | : Prestwick House Inc |
Total Pages | : 162 |
Release | : 2008 |
Genre | : Advertising |
ISBN | : 1580498744 |
Author | : Henry T. Conserva |
Publisher | : AuthorHouse |
Total Pages | : 124 |
Release | : 2003-02-03 |
Genre | : Communication |
ISBN | : 1410704963 |
Propaganda Techniques is a book designed to illustrate several of the many ways politicians, advertising writers and countless promoters try to control our thoughts. The readers of this book will become more aware of the countless and subtle ways in which they are being manipulated every day. Although initially this book was intended for use by teachers and students, I soon realized it would be useful for people in many other fields. Journalists, business people, sales people, police, counselors, advertisers, politicians, medical personnel and lawyers are just a few of the groups that would find this book useful. General readers would also find it stimulating and provocative. The eighty-nine selected techniques explained in the book are divided into seven sections; Faulty Logic Diversion and Evasion Appealing to the Emotions Using Falsehoods and Trickery Playing on Human Behavioral Tendencies, Mental Capacities and Processes Speaking or Writing Styles Reason or Common Sense The exercises at the end of the book will help the reader gain practice in using the propaganda techniques. The first exercise is for simplification of a persuasive message. A complex message loses effectiveness because most people lack the stamina to wade through a great deal of information to get to the point. The exercise for simplification calls for writing a summary of the Declaration of Independence so that the document will be reduced to a few paragraphs while maintaining the perceived intent of the author. This work should be very useful to all those trying to develop critical thinking skills.
Author | : Harold D. Lasswell |
Publisher | : MIT Press |
Total Pages | : 269 |
Release | : 1971-04-15 |
Genre | : Political Science |
ISBN | : 0262620189 |
A classic book on propaganda technique proposes a general theory of the strategy and tactics of propaganda. This classic book on propaganda technique focuses on American, British, French, and German experience in World War I. The book sets forth a simple classification of various psychological materials used to produce certain specific results and proposes a general theory of strategy and tactics for the manipulation of these materials. In an introduction (coauthored by Jackson A. Giddens) written for this edition, Harold Lasswell notes that this study was partially an exercise in the discovery of appropriate theory. It raised the crucial questions of how to classify the content of propaganda—for instance, a distinction is made between "value demands" (war aims, war guilt, and casting the enemy as evil personified) and "expectations" (the illusion of victory)—and how to summarize the procedures employed in organizing and carrying out propaganda operations. Propaganda Technique in World War I deals primarily with problems of internal administration and lateral coordination rather than with the relationship between policymakers and propagandists. However, Jackson Giddens enumerates procedures in the book that illustrate an underlying assumption that decision makers were deeply involved in propaganda and influenced by considerations of public opinion. He takes the study of propaganda further by elaborating on the nature and meaning of the category of "war aims" and its relation to the propagandist, for this, more than any other category of content, "is the catalyst of transnational political action." Giddens's exploration of the development of a comprehensive theory of propaganda adds another dimension to Lasswell's study while confirming its value as outstanding groundwork for continuing research.
Author | : Ponk Vonsydow |
Publisher | : Createspace Independent Pub |
Total Pages | : 88 |
Release | : 2013-01-25 |
Genre | : Political Science |
ISBN | : 9781482072792 |
Propaganda. It's a big scary word that brings to mind Nazi or Communist regimes. But would it interest one to learn that the propaganda techniques are actually a turn of the century, all American invention and that propaganda was first used on peace time populations right here in the good old USA starting after WWI? Would it also interest one to discover that the propaganda techniques presently have been incorporated into all our public institutions, corporations, and mass media entertainment? Here one can learn exactly how the propaganda techniques work and other methods being used by advertisers and the mass media and after examining this booklet one may walk away with the ability to recognize propaganda when one sees it and never be fooled again.
Author | : Harold D. Lasswell |
Publisher | : |
Total Pages | : 244 |
Release | : 2013-10 |
Genre | : Political Science |
ISBN | : 9781614275060 |
Reprint of an ed. published in New York in 1938 by Peter Smith.
Author | : Henry Conserva |
Publisher | : AuthorHouse |
Total Pages | : 178 |
Release | : 2009 |
Genre | : Business & Economics |
ISBN | : 143897440X |
This book was written in response to the wishes of several readers of my book, Propaganda Techniques, who wanted to have me probe somewhat deeper into the subject of propaganda. After some discussions with teachers and students, I used some of their ideas to come up with ten questions. This gave me the title of this book, Propaganda: A Question and Answer Approach, Having developed a list of question I went about the task of trying to answer them as best as I could. My hope is that the book will be useful to teachers, students, persuasive writers and advertisers as well as general readers.
Author | : Bradley Steffens |
Publisher | : Greenhaven Press, Incorporated |
Total Pages | : 40 |
Release | : 1992 |
Genre | : Juvenile Nonfiction |
ISBN | : 9780899080987 |
Presents opposing viewpoints on topics related to free speech, accompanied by critical thinking activities to help the reader discern fact from opinion and recognize propaganda techniques.
Author | : Garth S. Jowett |
Publisher | : SAGE Publications |
Total Pages | : 480 |
Release | : 2014-03-04 |
Genre | : Language Arts & Disciplines |
ISBN | : 1483323528 |
Propaganda and Persuasion, Sixth Edition, by Garth S. Jowett and Victoria O’Donnell, is the only book of its kind to comprehensively cover the history of propaganda and offer insightful definitions and methods to analyze it. Fascinating examples, from ancient times to present day, facilitate a solid understanding of what propaganda is. The book includes current research in propaganda and persuasion, discusses the use of propaganda in psychological warfare, and offers students a systematic approach to analyzing the propaganda and persuasion they will encounter in everyday life.
Author | : Nancy Snow |
Publisher | : Seven Stories Press |
Total Pages | : 180 |
Release | : 2011-01-04 |
Genre | : Social Science |
ISBN | : 1609802446 |
In Information War, former United States Information Agency employee Nancy Snow describes how U.S. propaganda efforts and covert operations are expanding more rapidly today than at any other time in U.S. history, as the Bush administration attempts to increase U.S. dominance by curbing dissent and controlling opinion. Snow lays out the propaganda techniques that the government uses to control dissent in the twenty-first century, spotlights the key players and their spinmeistering abilities in the information war, and describes memorable "leaks" in the Administration’s efforts to conduct stealth propaganda programs and control information at home. Ultimately she shows that dissent and true democracy are the early casualties of these policies.