Promoting Yourself
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| Author | : Dan Schawbel |
| Publisher | : St. Martin's Press |
| Total Pages | : 270 |
| Release | : 2013-09-03 |
| Genre | : Business & Economics |
| ISBN | : 1250025672 |
New York Times and Wall Street Journal Bestseller "Promote Yourself is a perfect read for young people starting their ‘real' job, or veterans who want to up their game."--Daniel H. Pink, #1 New York Times bestselling author of To Sell Is Human and Drive How people perceive you at work has always been vital to a successful career. Now with the Internet, social media, and the unrelenting hum of 24/7 business, the ability to brand and promote yourself effectively has become absolutely essential. No matter how talented you are, it doesn't matter unless managers can see those talents and think of you as an invaluable employee, a game-changing manager, or the person whose name is synonymous with success. So, how do you stand out and get ahead? The subtle and amazingly effective art of self-promotion is the razor-thin difference between success and failure. By drawing on exclusive research on the modern workplace and countless interviews with the most dynamic professionals, career guru and founder of Millennial Branding Dan Schawbel's Promote Yourself gives you the new rules for success, and answers your most pressing questions about your career: * What are managers really looking for? * What do you do if you're stuck at work? * How do you create a personal brand for professional success? * How do you use social media for networking to propel your career? Promote Yourself frees you from the outdated rules for getting ahead and lays out a step-by-step process for building a successful career in an age of ever-changing technologies and economic uncertainty. By basing your personal brand on the rock-solid foundation of hard, soft, and online skills that are essential to get the job done right and by knowing exactly what managers value, Schawbel provides you with the unique skills and message that you'll need today and for the rest of your career. Promote Yourself: The New Rules for Career Success is the definitive book on marketing yourself and building an outstanding career.
| Author | : Dan Schawbel |
| Publisher | : Diversion Books |
| Total Pages | : 192 |
| Release | : 2015-11-08 |
| Genre | : Business & Economics |
| ISBN | : 1682301591 |
“An instruction manual for developing your personal brand and then leveraging that brand to command your career” by the New York Times bestselling author (New York Post). From Dan Schawbel, Managing Partner of Millennial Branding, LLC, and the man the New York Times calls a “personal branding guru,” comes a guide detailing how to survive the modern job hunt and thrive in the digital age. Packed with expert insights and concrete, step-by-step instructions to create and maintain one’s personal brand, Me 2.0 shows potential job-hunters how to use digital media and social networks to find job opportunities and careers based on their passion and experience. For those on the edge of starting their career or trying to catch up fast, Me 2.0 offers practical, straightforward advice for driven jobseekers looking for an edge in a fast-paced work environment. “A comprehensive guide for leveraging the big three social media features: LinkedIn, Facebook and Twitter . . . This is a must-read for those who want to create a powerful persona that truly separates them from the competition amidst the war for talent.”—The Washington Post, “Summer Reading List for Business Leaders” “An easy, thought-provoking read and recommended for anyone who may find themselves back on the job market with only a paper resume as a calling card.”—Entrepreneur “Contains practical ways of harnessing online tools to professional advantage.”—Financial Times “You can read it cover to cover for a comprehensive guide to branding in this social media age or you can simply access the section you need in the moment.”—FoxBusiness.com
| Author | : Robin Landa |
| Publisher | : Simon and Schuster |
| Total Pages | : 240 |
| Release | : 2013-08-06 |
| Genre | : Design |
| ISBN | : 1440324573 |
What is your brand? As a designer your success depends on how you brand yourself and the service you provide. This book will help you explore, develop, distill, and determine a distinctive brand essence, differentiate yourself, and create your visual identity. Build Your Own Brand is a guided journal designed to help you sketch, write, design, and conceive the way you brand yourself. More than 80 prompts and exercises will help you develop your: Personal brand essence Visual identity and style Resume and elevator pitch and much more! Whether you're trying to land a new job or launch a design business, let this unique guide light the way. You'll find helpful advice, interviews, and prompts from esteemed psychologists, creative directors, brand strategists, designers, artists, and experts from a variety of disciplines. Build your own brand today!
| Author | : Michael Port |
| Publisher | : John Wiley & Sons |
| Total Pages | : 480 |
| Release | : 2013-03-28 |
| Genre | : Business & Economics |
| ISBN | : 1118611357 |
A visual way to easily access the strategies and tactics in Book Yourself Solid Learning new concepts is easier when you can see the solution. Book Yourself Solid Illustrated, a remarkable, one-of-a-kind work of art, transforms the Book Yourself Solid system into a more compelling and easy-to-consume playbook for any business owner. You won't find business school graphs or mind maps. Instead, you'll find compelling, visual stories that reinvent old and tired business concepts, making Book Yourself Solid Illustrated a fun and playful book that you will revisit year after year as you get more clients than you can handle. There isn't a business book on the market that can show you how to apply the strategies, techniques, and skills necessary to generate new leads, add more clients, and increase profits through visuals. Previously you could only read or listen to advice, now you can see it and get it faster. This illustrated version is organized into four modules: your foundation, building trust and credibility, simple selling and perfect pricing, and the Book Yourself Solid 6 core self-promotion strategies. Reengineering the book with visual strategist, Jocelyn Wallace, has given author Michael Port new ways of explaining and expanding his gold-standard material. Author Michael Port has been called a "marketing guru" by the Wall Street Journal and "an uncommonly honest author" by The Boston Globe, and wrote Book Yourself Solid (in it's 2nd edition), Beyond Booked Solid,The Contrarian Effect which was selected as a 2008 top ten business book by Amazon.com and the 2008 #1 sales book of the year by 1-800-CEO-READ, and The New York Times Bestseller, The Think Big Manifesto. Author is one of the most popular business coaches in the world and headlines events all over the world. Master the techniques in Book Yourself Solid Illustrated, and take your service business to the next level today. For the first time ever you can have the Book Yourself Solid Mobile app. Install it on any device and the Book Yourself Solid System comes to life. Do all of 49 exercises from the new book on any device, including your desktop computer. This thing rocks.
| Author | : Hal Lancaster |
| Publisher | : Free Press |
| Total Pages | : 252 |
| Release | : 2002 |
| Genre | : Business & Economics |
| ISBN | : |
Provides guidelines for building one's career and navigating the often challenging and highly political reality of corporate life by studying the experiences of managers and professionals who brave the workforce on a daily basis.
| Author | : Susan Harrow |
| Publisher | : William Morrow |
| Total Pages | : 400 |
| Release | : 2002-05-01 |
| Genre | : Business & Economics |
| ISBN | : 9780060198800 |
A smart guide to self-promotion by a public relations professional shows women how to market themselves while still maintaining style and substance and offers helpful advice on the art of the interview, writing press materials, and how to handle the spotlight.
| Author | : Marlene Caroselli |
| Publisher | : |
| Total Pages | : 150 |
| Release | : 1995 |
| Genre | : Education |
| ISBN | : 9781878542892 |
| Author | : |
| Publisher | : Woodside Business Press |
| Total Pages | : 64 |
| Release | : |
| Genre | : |
| ISBN | : 9780979803307 |
| Author | : Lucy Werner |
| Publisher | : Practical Inspiration Publishing |
| Total Pages | : 197 |
| Release | : 2020-01-09 |
| Genre | : Business & Economics |
| ISBN | : 178860122X |
***BUSINESS BOOK AWARDS 2021 SHORTLISTED TITLE*** Hype Yourself is an invaluable toolkit for getting you and your business featured in the media: newspapers, magazines, radio and TV. Crammed full of insider advice, from the building blocks of your PR strategy to the execution of creative campaigns, it includes expert tips from journalists and industry specialists and is supported by a stack of online resources. Lucy Werner is founder of The Wern, a PR & branding consultancy and training hub for startups, entrepreneurs and independent brands. She is also a writer, speaker, blogger, teacher and podcaster on all things brand building for small businesses. For more information follow @wernchat or visit www.thewern.com
| Author | : Center for Creative Leadership (CCL) |
| Publisher | : John Wiley & Sons |
| Total Pages | : 29 |
| Release | : 2011-08-15 |
| Genre | : Business & Economics |
| ISBN | : 1118163583 |
High-performing individuals and groups are often not adequately recognized for their contributions. The antidote to being overlooked or underestimated is self-promotion—the act of generating personal visibility in service of your work and career. In this guidebook, we discuss how you can benefit from self-promotion and maintain your integrity and authenticity. We help you reframe common beliefs that get in the way of effective self-promotion, and we provide numerous strategies and activities that can become part of your repertoire.
