Proceedings of the 1993 World Marketing Congress

Proceedings of the 1993 World Marketing Congress
Author: M. Joseph Sirgy
Publisher: Springer
Total Pages: 674
Release: 2015-06-20
Genre: Business & Economics
ISBN: 3319173235

This volume includes the full proceedings from the 1993 World Marketing Congress held in Istanbul, Turkey. The focus of the conference and the enclosed papers is on marketing thought and practices from a global perspective. This volume resents papers on various topics including marketing management, marketing strategy, and consumer behavior. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.​

Proceedings of the 1997 World Marketing Congress

Proceedings of the 1997 World Marketing Congress
Author: Samsinar MD Sidin
Publisher: Springer
Total Pages: 670
Release: 2015-06-25
Genre: Business & Economics
ISBN: 3319173200

This volume includes the full proceedings from the 1997 World Marketing Congress held in Kuala Lumpur, Malaysia. The focus of the conference and the enclosed papers is on marketing thought and practices from a global perspective. This volume presents papers on various topics including marketing management, marketing strategy and consumer behavior. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

Proceedings from a Nordic Seminar

Proceedings from a Nordic Seminar
Author: Anja Hallikainen
Publisher: Nordic Council of Ministers
Total Pages: 158
Release: 2003
Genre: Potato industry
ISBN: 9789289308762

Yhteenveto. - Resumé. - Samantekt.

Time and Work, Volume 2

Time and Work, Volume 2
Author: Abbie J. Shipp
Publisher: Psychology Press
Total Pages: 193
Release: 2014-02-18
Genre: Psychology
ISBN: 1317756355

The concept of time is a crucial filter through which we understand any events or phenomena; nothing exists outside of time. It conditions not only the question of ‘when’, but also influences the ‘what, how and why’of our ideas about management. And yet management scholars have rarely considered this ‘temporal lens’ in understanding how time affects employees at work, or the organizations for which they work. This 2-volume set provides a fresh, temporal perspective on some of the most important and thriving areas in management research today. Volume 1 considers how time impacts the individual, and includes chapters on identity, emotion, motivation, stress and creativity. Volume 2 considers time in context with the organization, exploring a temporal understanding of leadership, HRM, entrepreneurship, teams and cross-cultural issues. There is an overall concern with the practical implications of understanding individuals and organizations within the most relevant timeframes, while the two volumes provide an actionable research agenda for the future. This is a highly significant contribution to management theory and research, and will be important reading for all students and researchers of Organizational Behavior, Organizational Psychology, Occupational Psychology, Business and Management and HRM.

Proceedings of the 1995 World Marketing Congress

Proceedings of the 1995 World Marketing Congress
Author: K. Grant
Publisher: Springer
Total Pages: 0
Release: 2016-10-29
Genre: Business & Economics
ISBN: 9783319386928

This volume includes the full proceedings from the 1995 World Marketing Congress held in Istanbul, Turkey. The focus of the conference and the enclosed papers is on marketing thought and practices throughout the world. This volume resents papers on various topics including marketing management, marketing strategy, and consumer behavior. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

Handbook of Human Factors and Ergonomics

Handbook of Human Factors and Ergonomics
Author: Gavriel Salvendy
Publisher: John Wiley & Sons
Total Pages: 1754
Release: 2012-05-24
Genre: Technology & Engineering
ISBN: 1118129083

The fourth edition of the Handbook of Human Factors and Ergonomics has been completely revised and updated. This includes all existing third edition chapters plus new chapters written to cover new areas. These include the following subjects: Managing low-back disorder risk in the workplace Online interactivity Neuroergonomics Office ergonomics Social networking HF&E in motor vehicle transportation User requirements Human factors and ergonomics in aviation Human factors in ambient intelligent environments As with the earlier editions, the main purpose of this handbook is to serve the needs of the human factors and ergonomics researchers, practitioners, and graduate students. Each chapter has a strong theory and scientific base, but is heavily focused on real world applications. As such, a significant number of case studies, examples, figures, and tables are included to aid in the understanding and application of the material covered.

Sport Events and Community Development

Sport Events and Community Development
Author: Kyriaki Kaplanidou
Publisher: Taylor & Francis
Total Pages: 211
Release: 2024-09-02
Genre: Sports & Recreation
ISBN: 1040110762

This book examines the relationships between sport event hosting and community development goals. With sport events proliferating around the world, from major events to local events, the book explains how community goals can be embedded into sports event planning, and how events at all levels can be most effectively leveraged to achieve positive outcomes and legacies for local communities. Featuring real-world case studies and the perspective of industry practitioners in every chapter, the book explores the commercial, social, and political contexts in which events take place and what is meant by "legacy" and "impact." It introduces the key stakeholders, from residents and local government to NGOs, as well as the spectrum of goals that might be in play, and looks at partnerships working for the best effect. The book also explains the sports event management process, from bidding to planning to venue management to monitoring and evaluation, and considers how community development goals can, and should, be incorporated at every stage. With a practical focus, and full of useful features for learning and understanding, this is essential reading for any student or practitioner with an interest in sports events, community sport, sport development, event management, or sustainable business.

Proceedings of the 1st AAGBS International Conference on Business Management 2014 (AiCoBM 2014)

Proceedings of the 1st AAGBS International Conference on Business Management 2014 (AiCoBM 2014)
Author: Jaafar Pyeman
Publisher: Springer
Total Pages: 633
Release: 2015-07-30
Genre: Business & Economics
ISBN: 9812874267

The proceedings of the 1st AAGBS International Conference on Business Management 2014 (AiCoBM 2014), held in Penang, Malaysia, gathers 57 refereed papers. They cover areas relating to various aspects of business management and reflect the conference’s three main themes (management and marketing, economics and finance, and entrepreneurship) and present original papers contributed by researchers, scholars, professionals and postgraduate students. They address a range of disciplines that encompass each of the main themes. Using basic and applied research findings together with case studies they provide valuable information on current research trends in business management, international business, marketing, economics, finance, Islamic finance and economics, and entrepreneurship.