Pop Culture Yoga

Pop Culture Yoga
Author: Kristen C. Blinne
Publisher: Rowman & Littlefield
Total Pages: 330
Release: 2020-01-23
Genre: Health & Fitness
ISBN: 1498584381

Pop Culture Yoga: A Communication Remix was born out of a series of questions about the paradoxical nature of yoga: How do individuals and groups define yoga? What does it mean to “practice yoga,” and what does this practice involve? What are some of the most important principles, guidelines, or philosophical tenets of yoga that shape people’s definitions and practices? Who has the power and authority to define yoga? What are the limits, if any, of shared definitions of yoga? Kristen C. Blinne explores the myriad ways “yoga” is communicatively constructed and defined in and through popular culture in the United States. In doing so, Blinne offers insight into the many identity work processes in play in the construction of yoga categories, illuminating how individuals’ and groups’ words and actions represent practices of claiming—part of a complex communicative process centered around membership categorization—based on a range of authenticity discourses. Employing popular culture writing styles, Blinne ultimately contends that the majority of yoga styles practiced in the United States are remixes that can be classified as pop culture yoga, a distinct way of understanding this complex phenomenon.

Selling Yoga

Selling Yoga
Author: Andrea R. Jain
Publisher: Oxford University Press, USA
Total Pages: 265
Release: 2015
Genre: Health & Fitness
ISBN: 019939024X

Selling Yoga looks at how modern yoga developed into the self-developmental products and services that are widely consumed across the world today.

Peace Love Yoga

Peace Love Yoga
Author: Andrea R. Jain
Publisher: Oxford University Press, USA
Total Pages: 225
Release: 2020
Genre: Spirituality
ISBN: 0190888628

"In Peace Love Yoga, Jain analyses growing spiritual industries and their coherence with neoliberal capitalism. "Personal growth," "self-care," and "transformation" are just some of the generative tropes in the narrative of these industries. Jain illuminates the power dynamics underlying what she calls neoliberal spirituality, illustrating how spiritual commodities are rooted in concerns about deviancy, not only in the form of low productivity but also forms of social deviancy. Jain, however, does not just offer one more voice bemoaning the commodification of spirituality as a numbing device through which consumers ignore the problems of neoliberal capitalism or as the corruption or loss of "authentic" religious forms. Instead, she asks what we should make of subversive spiritual discourses that call on adherents to think beyond the individual and even out into the environment, claims to counter the problems of unbridled capitalism with charitable giving or "conscious capitalism," challenges to the imperialism behind the appropriation and commodification of products from yoga to mindfulness, calls for women's empowerment, and efforts to greenwash commodities, making them more environmentally "friendly" or "sustainable." Rather than a mode through which consumers ignore, escape, or are numbed to the problems of neoliberal capitalism, many spiritual commodities, corporations, and entrepreneurs, Jain suggests, do actually acknowledge those problems and, in fact, subvert them; but they subvert them through mere gestures. From provocative taglines printed across t-shirts or packaging to calls for "conscious capitalism," commodification serves as a strategy through which subversion itself is contained"--

Religion and Popular Culture in America, Third Edition

Religion and Popular Culture in America, Third Edition
Author: Bruce David Forbes
Publisher: Univ of California Press
Total Pages: 459
Release: 2017-03-01
Genre: Religion
ISBN: 0520965221

The connection between popular culture and religion is an enduring part of American life. With seventy-five percent new content, the third edition of this multifaceted and popular collection has been revised and updated throughout to provide greater religious diversity in its topics and address critical developments in the study of religion and popular culture. Ideal for classroom use, this expanded volume gives increased attention to the implications of digital culture and the increasingly interactive quality of popular culture provides a framework to help students understand and appreciate the work in diverse fields, methods, and perspectives contains an updated introduction, discussion questions, and other instructional tools

Yoga Body

Yoga Body
Author: Mark Singleton
Publisher: Oxford University Press
Total Pages: 273
Release: 2010-02-25
Genre: Health & Fitness
ISBN: 0195395344

Most people assume that 'postural' yoga is an ancient Indian tradition. But in fact, as Singleton shows, this type of yoga is quite a recent development. Singleton presents a study of the origins of postural yoga, challenging many current notions about its nature and origins.

Yoga and the Pursuit of Happiness

Yoga and the Pursuit of Happiness
Author: Sam Chase
Publisher: New Harbinger Publications
Total Pages: 248
Release: 2016-03-01
Genre: Self-Help
ISBN: 1626252890

Enlightenment isn’t a strange, mystical, or faraway place. It’s a fundamental human experience available to us all in different ways and in different moments.Learn how the ancient philosophy of yoga, modern neuroscience, and positive psychology can help you discover your life’s meaning and purpose, rewire your brain, and uncover lasting happiness and joy. Everyone is looking for happiness, but very few really know where to find it. Maybe it’s that house you’ve been dreaming of buying, or a new car, or the perfect relationship? Or maybe it’s a grand, epic revelation about the meaning of life? But when will that revelation come to you, and how long should you wait? And what if happiness isn’t something you achieve or obtain, but how you respond to the conditions of your life? After all, yogis can find peace and joy even when life is painful and unpleasant. In Yoga and the Pursuit of Happiness, you’ll discover that lasting happiness is already at your fingertips—in the small, everyday moments inherently infused with purpose and meaning. The philosophy of yoga—rather than the poses and postures—boils down to one fundamental process: overcoming suffering by coming to know ourselves and aligning our actions with our own intrinsic sense of spiritual purpose. And yoga gives us the tools to address two basic existential questions: Who am I? What should I do? Meanwhile, positive psychology and neuroscience show us how our actions are constantly rewiring our brain in helpful ways—which points to happiness as something we must practice and carry out each day. Happiness is, simply put, something we do. In this unique, lighthearted guide, celebrated yoga instructor Sam Chase blends ancient wisdom from the Bhagavad Gita and Yoga Sutras with his own personal journey of enlightenment to show you how to deepen your understanding of yourself and the world around you, end the cycle of materialism and greed that can get in the way of cultivating stillness of mind, and achieve lasting well-being.

Embrace Yoga's Roots

Embrace Yoga's Roots
Author: Susanna Barkataki
Publisher:
Total Pages: 290
Release: 2020-11-02
Genre:
ISBN: 9781734318111

Embrace Yoga's Roots: Courageous Ways to Deepen Your Yoga Practice explores the yogic traditions of the past, bringing them alive today, and preserving them for the future by examining what separates us, reflecting on our part, taking action for equity, and moving toward liberation together. The teaching format of this book offers tools, resources, and a framework for deep personal inquiry as readers explore: Separation: How colonization, cultural appropriation, and oppression results in trauma for yogis and separation from yoga traditions. Reflection: Understanding the causes of separation and our individual roles either supporting separation (knowingly or not) versus creating unity and equity in yoga. Reconnection: Exploring specific and concrete skills and solutions for living and practicing yoga as unity. Liberation: Integrate a more honorable and ethical practice in your life supporting personal growth by following the ancient teachings.

Yoga in Jainism

Yoga in Jainism
Author: Christopher Key Chapple
Publisher: Routledge
Total Pages: 324
Release: 2015-10-14
Genre: Social Science
ISBN: 1317572173

Jaina Studies is a relatively new and rapidly expanding field of inquiry for scholars of Indian religion and philosophy. In Jainism, "yoga" carries many meanings, and this book explores the definitions, nuances, and applications of the term in relation to Jainism from early times to the present. Yoga in Jainism begins by discussing how the use of the term yoga in the earliest Jaina texts described the mechanics of mundane action or karma. From the time of the later Upanisads, the word Yoga became associated in all Indian religions with spiritual practices of ethical restraint, prayer, and meditation. In the medieval period, Jaina authors such as Haribhadra, Subhacandra, and Hemacandra used the term Yoga in reference to Jaina spiritual practice. In the modern period, a Jaina form of Yoga emerged, known as Preksa Dhyana. This practice includes the physical postures and breathing exercises well known through the globalization of Yoga. By exploring how Yoga is understood and practiced within Jainism, this book makes an important contribution to the fields of Yoga Studies, Religious Studies, Philosophy, and South Asian Studies.

The Business Casual Yogi

The Business Casual Yogi
Author: Vish Chatterji
Publisher: Simon and Schuster
Total Pages: 223
Release: 2019-10-15
Genre: Business & Economics
ISBN: 168383870X

Learn how to drive success and balance through adopting the principles of the world’s oldest and most successful fitness regime: Yoga. Yoga has long been embraced by the Western world for its physical, mental, and spiritual benefits—combining lifestyle philosophy and rewarding physical exercise with socio-economic practices for internal and external strength, focus, and calm. As yoga has found a home in mainstream society, its frameworks and techniques are proving increasingly relevant to leadership demands of the modern business world. This practical guidebook provides accessible methods for using yoga and Ayurveda as a means to fully unlock the creativity and leadership potential required to achieve career success, while simultaneously finding inner harmony and overall well-being. The authors—a successful California technology entrepreneur turned executive coach and a world-renowned Himalayan yofa master with a PhD—have created a real-world approach to establishing a lasting balanced lifestyle without the need for any prior yoga experience. In this illuminating book, they leverage their understating of the priorities of the busy modern professional to present a simple and accessible system for changing your life through yoga. Filled with physical and mental exercises, personalized guides for diet and lifestyle, and tools such as meditation and breathing exercises, The Business Casual Yogi has an easy-to-follow framework that will help you attain greater happiness, balance, and success. “An excellent book that makes the ancient wisdom tradition of Yoga accessible to a modern audience.” —Gopi Kallayil, Chief Evangelist, Brand Marketing, Google, and author of The Internet to the Inner-net and The Happy Human “The teachings of The Business Casual Yogi have helped me become a better person and leader. We all know the “what” —that yoga is good for us. For an engineer like me, I needed the “why” and the “how.” This book illustrates that and helps create a roadmap to achieve balance between body, mind and career success.” —Tuhin Halder, Vice President of Finance & Operations, Comcast Corporation “For those professionals looking to take their business and their personal lives to the next level, Vish has provided all the necessary tools and ingredients for your journey. Truly a book that personally inspires through introspection and one you will want to continually refer too.” —Jim Schlager, Principal, Moss Adams Wealth Management

Peace Love Yoga

Peace Love Yoga
Author: Andrea R. Jain
Publisher: Oxford University Press
Total Pages: 256
Release: 2020-07-28
Genre: Religion
ISBN: 0190888644

Engaging with the growing popular and academic interest in the "spiritual but not religious," Andrea R. Jain explores the connections between the practices of global spirituality and aspects of neoliberal capitalism in Peace Love Yoga. "Personal growth," "self-care," and "transformation" are all tropes in the narrative of the spiritual identity Jain is concerned with. This "spirituality" is usually depicted as firmly countercultural: the term "alternative" (alternative health, alternative medicine, alternative spiritualities) is omnipresent. To the contrary, Jain argues, spiritual commodities, entrepreneurs, and consumers are quite mainstream and sometimes even conservative and nationalistic. Ranging from the transnational to the economic to the activist, Jain refuses the single narrative focus of most works on the SBNR; human phenomena that can be analyzed through a single lens or narrative are few and far between, and existing research in this area too often yields a suspiciously tidy story. The heart of the book includes sophisticated analyses of: two politically divergent but equally entrepreneurial and global-capitalist yoga gurus; "athleisure apparel" corporations, such as lululemon, that successfully market consumer goods as a purchased commitment to social justice; and therapeutically-focused applications of spirituality that concentrate on healing the broken person rather than undermining the system that broke that person in the first place. Many spiritual commodities, corporations, and entrepreneurs, Jain suggests, do actually acknowledge the problems of neoliberal capitalism and in fact subvert them; but they subvert them through mere gestures. From provocative taglines printed across t-shirts or packaging to calls for "conscious capitalism," commodification serves as a strategy through which subversion itself is colonized.